---
title: "Terry Cloth Robes for Women — $228K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/terry-cloth-robes-for-women"
last_updated: "2026-08-09T22:18:16.594Z"
locale: en
meta:
description: "Niche score 47/100 · $228K/yr market · 1.7M searches/yr · $29.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $228K/yr market · 1.7M searches/yr · $29.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Terry Cloth Robes for Women — $228K/yr Amazon US Niche (2026) - Flapen"
---
# **terry cloth robes for women**
**Skip it**
Weak search conversion (0.5%) — this niche doesn't clear our bar today.
Market size 43Growth 24Conversion 6Competition 92Returns 20Price range 33Avg price 95Brand share 74Review moat 40Quality gap 48
**Avg price**
**Incredible****$29.08**
avg listing price — sweet spot $15–$100
**Competition**
**Great****23%**
top-5 click share — an open shelf
**Brand share**
**Good****60%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$228K**
$228K/yr · 1.7M searches
**Review moat**
**Okay****2,502.47**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Okay****$7.16–$268.38**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-1.4%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****6.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, terry cloth robes for women is a $228K/yr Amazon United States market (1.7M searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **terry cloth robes for women market data**
- **Units sold / yr**
- **8K–10K**
- avg 100–250/product
- **Revenue / yr**
- **$233K–$291K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#261**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **99%**
- **Out of stock**
- **0.9%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **172 days**
## **Competition & brand share**
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.
**Brands**
**34 **▲rising
**Sellers**
**42**
**Top-5 brand share**
**60%**
Top 20: 94%
**Top-5 click share**
**23%**
Top 20: 55%
**Open market**
**34%**
- Ekouaer28% - BABEYOND12% - Avidlove7% - Super Shopping-zone7% - Turquaz6% - AW BRIDAL5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -1.4% search growth over the last 90 days.
70K50KPrime Day '24Spike '24Holiday '24Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/terry-cloth-robes-for-women/trend)
## **Top terry cloth robes for women search terms**
- **silk robes for women**450K/yr+11.3%0.4% conv. - **silk robe**475K/yr+0.3%0.3% conv. - **satin robe**228K/yr-3.1%0.3% conv. - **satin robe for women**158K/yr-9.0%0.4% conv. - **sexy robes for women**152K/yr-32.3%0.2% conv. - **silk robes**58K/yr+17.3%0.2% conv. - **satin robes for women**37K/yr+6.8%0.2% conv. - **silky robes for women**34K/yr+16.9%0.4% conv. - **satin robes**32K/yr+3.0%0.2% conv. - **silky robe**26K/yr+17.2%0.3% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/terry-cloth-robes-for-women/search-terms)
## **Top terry cloth robes for women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$5K4%$9K6%$14K8%$18K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BABEYOND Kimono Robe Cover up with Box Long Floral Satin Sleepwear Silky Bathrobe Bachelorette Robe**BABEYOND**$39.22**4.6★4,008 rev](https://www.amazon.com/dp/B088QRZ8Z7) [2**Turquaz Womens Bride Bridesmaids Robe - Satin Kimono Robes for Wedding & Bridal Party Silk Like Lightweight Robes for Women**Turquaz**$15.92**4.6★8,913 rev](https://www.amazon.com/dp/B07SYHMNRG) [3**Super Shopping-zone Womens Short Satin Kimono Bride Bridesmaid Wedding Robes Black**Super Shopping-zone**$10.69**4.3★14,371 rev](https://www.amazon.com/dp/B07MYYCBT7) [4**Ekouaer Silk Robes for Women Long Sleeve Satin Bathrobe Soft Lightweight Full Length Sleepwear with Pockets Bridesmaid Wedding Party Robes Black L**Ekouaer**$24.65**4.4★616 rev](https://www.amazon.com/dp/B0DHG6XRKW) [5**Avidlove Women Short Satin Kimono Robe Lingerie Nightgown Sleepwear Silk Bathrobe**Avidlove**$18.58**4.4★734 rev](https://www.amazon.com/dp/B0CCNZPC8Y)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ekouaer Satin Robes for Women 3/4 Sleeve Silk Bathrobe Soft Light Short Sleepwear Bridesmaid Wedding Party Robes with Pockets**Ekouaer**$15.85**298 rev1y ago](https://www.amazon.com/dp/B0F8NYB171) [**Tara Sartoria Luxury Artisan Silk Robe for Women 27 Momme Full Length Washable XS4XL Oprah Daily 2025**Tara Sartoria**$268.38**47 rev1y ago](https://www.amazon.com/dp/B0F5X6TM57) [**Ekouaer Silk Robes for Women Long Sleeve Satin Bathrobe Soft Lightweight Full Length Sleepwear with Pockets Bridesmaid Wedding Party Robes Black L**Ekouaer**$24.65**616 rev1y ago](https://www.amazon.com/dp/B0DHG6XRKW) [**Ekouaer Robes for Women Silk Short Lace Trim Satin Bridesmaids Robe for Wedding Day 3/4 Sleeve Sexy Kimono Robe Loungewear with Pockets Champagne S**Ekouaer**$17.53**503 rev1y ago](https://www.amazon.com/dp/B0DD3J3CZS) [**WJing Yi Jia Womens Silk Robe Satin Robe Silky Kimono Lace Bathrobe Sleepwear Wedding For Bridal Bride Bridesmaid Robes**WJing Yi Jia**$16.03**181 rev2y ago](https://www.amazon.com/dp/B0D56Q6D81)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Tara Sartoria Luxury Artisan Silk Robe for Women 27 Momme Full Length Washable XS4XL Oprah Daily 2025**Tara Sartoria**$268.38**4.6★**▲ 51%**](https://www.amazon.com/dp/B0F5X6TM57) [**Ekouaer Silk Robes for Women Long Satin Bride Bridesmaid Wedding Party Robes Lightweight Sexy Sleepwear with Pockets**Ekouaer**$23.52**4.5★**▲ 42%**](https://www.amazon.com/dp/B0CHFCBTKJ) [**WJing Yi Jia Womens Silk Robe Satin Robe Silky Kimono Lace Bathrobe Sleepwear Wedding For Bridal Bride Bridesmaid Robes**WJing Yi Jia**$16.03**4.2★**▲ 23%**](https://www.amazon.com/dp/B0D56Q6D81) [**Ekouaer Silk Robes for Women Long Sleeve Satin Bathrobe Soft Lightweight Full Length Sleepwear with Pockets Bridesmaid Wedding Party Robes Black L**Ekouaer**$24.65**4.4★**▲ 17%**](https://www.amazon.com/dp/B0DHG6XRKW) [**AW BRIDAL Black Silk Robes for Women and Ladies Knee Length Satin Bathrobe with Pockets Short Bridesmaid Robes for Wedding Sexy Dressing Gown for Bridal Party S**AW BRIDAL**$18.30**4.5★**▲ 15%**](https://www.amazon.com/dp/B07546N5L2)
**~~View all trending →~~**
## **What buyers say about terry cloth robes for women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**18%
*“Soft and comfortable”*
**Size-Overall**13%
*“Fit as recommended”*
**Quality-Overall**12%
*“It's good quality and fit comfortably”*
**Comfort-Overall**12%
*“Very comfortable”*
**Color**6%
*“The color is pretty”*
**Material Quality**5%
*“Smooth material”*
**Value For Money**5%
*“Good value for your money”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Weight Light**3%
*“Its a good, light weight robe, perfect for summer”*
**Gifting Purpose**2%
*“Elegant gift”*
### **What buyers complain about **
**Size-Overall**16%
*“Doesn't fit well”*
**Quality-Overall**11%
*“Super cheap terrible quality”*
**Material Quality**6%
*“Cheap material”*
**Color**6%
*“Color is odd”*
**Sleeve Fit**5%
*“if you have on pj's it's not easy to put on over the other sleeves because the sleeves are kind of narrow”*
**Advertised Vs Actual Product**3%
*“false advertising- claiming its silk”*
**Pockets/Compartments**3%
*“NO POCKETS”*
**Thickness**2%
*“Very thin”*
**Value For Money**2%
*“it looks so expensive”*
**Wrinkles**2%
*“creased everywhere with wrinkles”*
### **Top return reasons **
**Size-Overall**36%
**Length**13%
**Material Quality**10%
**Color**6%
**Thin**5%
**Sleeve Fit**4%
**Quality-Overall**4%
**Advertised Vs Actual Product**3%
**Chest Fit**3%
**Waist Fit**2%
## **Common questions**
- **Is terry cloth robes for women profitable to sell on Amazon United States?**
- The niche generates $228K/yr across 95 tracked products. 0 of 14 products launched in the last 360 days are still selling. 90-day search growth is -1.4%. Flapen's verdict: Skip it (47/100).
- **How competitive is the terry cloth robes for women niche?**
- 34 brands and 42 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in terry cloth robes for women?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 6.4% — above our launch gate.
- **When does demand for terry cloth robes for women peak?**
- Demand peaks in Dec; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the terry cloth robes for women niche?**
- Listings span $7.16–$268.38; the average listing price is $29.08 (sweet spot $15–$100). The average incumbent carries 2,502 reviews — the moat a new listing must climb.
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