---
title: "Products — swim shorts women - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/swim-shorts-women/products"
last_updated: "2026-07-21T07:10:27.255Z"
locale: en
meta:
  description: "swim shorts women shows demand growing +146.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "swim shorts women shows demand growing +146.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — swim shorts women - Flapen"
---

# **swim shorts women**

**Worth a look**

Shows demand growing +146.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 80Growth 96Conversion 10Competition 90Returns 0Price range 83Avg price 88Brand share 95Review moat 47Quality gap 53

**Growth**

**Incredible****+146.2%**

90-day search growth — must beat 0% to launch

**Brand share**

**Incredible****40%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****25%**

top-5 click share — an open shelf

**Avg price**

**Great****$20.26**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$11.59–$33.88**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Great****$1.1M**

$1.1M/yr · 7.2M searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,752.84**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****14.4%**

return rate — above 6% kills the launch gate