---
title: "Trend — swim parka - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/swim-parka/trend"
last_updated: "2026-08-10T05:36:05.521Z"
locale: en
meta:
  description: "Niche score 47/100 · $192K/yr market · 535K searches/yr · $64.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · $192K/yr market · 535K searches/yr · $64.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — swim parka - Flapen"
---

# **swim parka**

**Skip it**

Weak search conversion (0.6%) — this niche doesn't clear our bar today.

Market size 38Growth 21Conversion 7Competition 96Returns 9Price range 43Avg price 88Brand share 79Review moat 66Quality gap 43

**Competition**

**Incredible****18%**

top-5 click share — an open shelf

**Avg price**

**Great****$64.00**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Review moat**

**Good****856.74**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****$18.67–$208.96**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$192K**

$192K/yr · 535K searches

**Growth**

**Bad****-7.5%**

90-day search growth — must beat 0% to launch

**Returns**

**Bad****9.5%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Trend