---
title: "Search terms — swim bag - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/swim-bag/search-terms"
last_updated: "2026-08-10T10:34:42.709Z"
locale: en
meta:
  description: "Niche score 60/100 · $1.3M/yr market · 1.6M searches/yr · $42.66 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $1.3M/yr market · 1.6M searches/yr · $42.66 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Search terms — swim bag - Flapen"
---

# **swim bag**

**Launch it**

A $1.3M/yr market growing +30.0% this quarter with returns at 3.4% — clears our launch bar.

Market size 83Growth 56Conversion 24Competition 91Returns 45Price range 89Avg price 95Brand share 52Review moat 29Quality gap 22

**Avg price**

**Incredible****$42.66**

avg listing price — sweet spot $15–$100

**Competition**

**Great****24%**

top-5 click share — an open shelf

**Price range**

**Great****$8.56–$97.58**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Great****$1.3M**

$1.3M/yr · 1.6M searches

**Growth**

**Good****+30.0%**

90-day search growth — must beat 0% to launch

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Returns**

**Okay****3.4%**

return rate — above 5% kills the launch gate

**Review moat**

**Okay****3,573.73**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.9%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

## Search terms