---
title: "Super Mario Clothes for Boys — $123K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/super-mario-clothes-for-boys"
last_updated: "2026-08-10T06:55:48.261Z"
locale: en
meta:
  description: "Niche score 52/100 · $123K/yr market · 223K searches/yr · $23.52 avg price. Strong incumbent ratings (4.6★) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $123K/yr market · 223K searches/yr · $23.52 avg price. Strong incumbent ratings (4.6★) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Super Mario Clothes for Boys — $123K/yr Amazon US Niche (2026) - Flapen"
---

# **super mario clothes for boys**

**Worth a look**

Shows a sweet-spot price point ($23.52 avg), but strong incumbent ratings (4.6★) keeps it on the watch list.

Market size 28Growth 43Conversion 29Competition 82Returns 90Price range 79Avg price 95Brand share 40Review moat 43Quality gap 25

**Avg price**

**Incredible****$23.52**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.2%**

return rate — above 5% kills the launch gate

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Price range**

**Great****$6.59–$49.93**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+14.2%**

90-day search growth — must beat 0% to launch

**Review moat**

**Okay****2,249.58**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****81%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.3%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$123K**

$123K/yr · 223K searches

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, super mario clothes for boys is a $123K/yr Amazon United States market (223K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Dec. Verdict: Worth a look — 52/100.

Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **super mario clothes for boys market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$141K–$188K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#319**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**98%**</dd>

<dt>**Sponsored**</dt><dd>**85%**</dd>

<dt>**Out of stock**</dt><dd>**2.2%**</dd>

<dt>**Avg brand age**</dt><dd>**37 months**</dd>

<dt>**Avg seller age**</dt><dd>**155 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

**Brands**

**13 **▲rising

**Sellers**

**35**

**Top-5 brand share**

**81%**

Top 20: 100%

**Top-5 click share**

**33%**

Top 20: 69%

**Open market**

**14%**

- Franco39% - Accutime19% - Nintendo10% - Get Trend7% - Komar Kids6% - ABG Accessories5% - Open — no brand owns it (7 brands, 14%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +14.2% search growth over the last 90 days.

13K8KHoliday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.4×

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/super-mario-clothes-for-boys/trend)

## **Top super mario clothes for boys search terms**

- **mario blanket**57K/yr+15.5%2.5% conv. - **mario watch**29K/yr+26.4%5.3% conv. - **super mario blanket**27K/yr+1.7%2.0% conv. - **yoshi blanket**18K/yr+9.6%0.5% conv. - **mario blankets for boys**13K/yr+38.7%4.0% conv. - **super mario watch**10K/yr+28.8%4.4% conv. - **ropa de mario bros para nio**9K/yr+28.6%0.0% conv. - **super mario clothes for boys**12K/yr+5.6%0.7% conv. - **mario throw blanket**7K/yr+17.6%3.0% conv. - **mario clothes for boys 4-6**5K/yr-14.8%0.9% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/super-mario-clothes-for-boys/search-terms)

## **Top super mario clothes for boys products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$7K9%$11K12%$15K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Franco Kids Bedding Super Soft Plush Throw Blanket 46 in x 60 in Mario](https://m.media-amazon.com/images/I/51e+zzPBzfL.jpg)**Franco Kids Bedding Super Soft Plush Throw Blanket 46 in x 60 in Mario**Franco**$15.76**4.8★9,604 rev](https://www.amazon.com/dp/B08BKWC4VH) [2![Franco Nintendo Super Mario Gaming Kids Bedding Super Soft Micro Raschel Throw 46 in x 60 in (Official Licensed Product)](https://m.media-amazon.com/images/I/513NVyuLkwL.jpg)**Franco Nintendo Super Mario Gaming Kids Bedding Super Soft Micro Raschel Throw 46 in x 60 in (Official Licensed Product)**Franco**$20.37**4.8★14,300 rev](https://www.amazon.com/dp/B0CDYQ2Z2J) [3![Nintendo Boys Baseball Cap Super Mario Adjustable Kids Hat for Ages 4-14](https://m.media-amazon.com/images/I/41aOR4HXO9L.jpg)**Nintendo Boys Baseball Cap Super Mario Adjustable Kids Hat for Ages 4-14**ABG Accessories**$11.01**4.8★3,469 rev](https://www.amazon.com/dp/B07SLXQ87Z) [4![Super Mario Kids Digital Watch with Yoshi LED Light Show Soft Silicone Strap Durable Kid-Friendly Design Fun Time-Telling for Boys and Girls](https://m.media-amazon.com/images/I/51dEqrBPyyL.jpg)**Super Mario Kids Digital Watch with Yoshi LED Light Show Soft Silicone Strap Durable Kid-Friendly Design Fun Time-Telling for Boys and Girls**Accutime**$9.93**4.5★753 rev](https://www.amazon.com/dp/B0BZX1B967) [5![Super Mario Kids Baseball Cap & Sunglasses with UV Protection Adjustable Sun Hat Gaming Gifts for Boys Ages 614 (Red Super Mario)](https://m.media-amazon.com/images/I/416j3gMV+ZL.jpg)**Super Mario Kids Baseball Cap & Sunglasses with UV Protection Adjustable Sun Hat Gaming Gifts for Boys Ages 614 (Red Super Mario)**Get Trend**$25.06**4.7★146 rev](https://www.amazon.com/dp/B0FTZKYPZW)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Super Mario Nintendo Little/Big Boys Soft Pajama Set -2 Piece Boys PJ Set- Short Sleeve Shirt & Pants - Official License Blue 6](https://m.media-amazon.com/images/I/41hXedYKcML.jpg)**Super Mario Nintendo Little/Big Boys Soft Pajama Set -2 Piece Boys PJ Set- Short Sleeve Shirt & Pants - Official License Blue 6**Super Mario**$17.51**6 rev3mo ago](https://www.amazon.com/dp/B0GVFCFS9L) [![The Super Mario Galaxy Movie Throw Blanket Yoshi Soft Cozy Decorative Blanket for Couch Bed or Gaming Room (100% Officially Licensed Product) By Franco Collectibles](https://m.media-amazon.com/images/I/51v7WcBR4BL.jpg)**The Super Mario Galaxy Movie Throw Blanket Yoshi Soft Cozy Decorative Blanket for Couch Bed or Gaming Room (100% Officially Licensed Product) By Franco Collectibles**Franco**$31.47**14,300 rev4mo ago](https://www.amazon.com/dp/B0GLQVP1M1) [![Super Mario Boys Pajama Set - 4 Piece Short Sleeve & Shorts Pajama Set Soft Snug-Fit Kids Summer Pajamas - Official License](https://m.media-amazon.com/images/I/511wCk9DsoL.jpg)**Super Mario Boys Pajama Set - 4 Piece Short Sleeve & Shorts Pajama Set Soft Snug-Fit Kids Summer Pajamas - Official License**Komar Kids**$30.22**56 rev4mo ago](https://www.amazon.com/dp/B0GNTM64MT) [![Super Mario Boys Pajama Set - 2 Piece Boys Flannel Coat Style Short Matching PJs Kids Button Down Pajamas - Official Grey](https://m.media-amazon.com/images/I/51oAlR71qiL.jpg)**Super Mario Boys Pajama Set - 2 Piece Boys Flannel Coat Style Short Matching PJs Kids Button Down Pajamas - Official Grey**Komar Kids**$21.49**49 rev4mo ago](https://www.amazon.com/dp/B0GNTLSJGT) [![Super Mario Kids Interactive Smartwatch with Camera Custom Watch Faces Fits Wrists 5.5 to 8](https://m.media-amazon.com/images/I/51ywUQytsPL.jpg)**Super Mario Kids Interactive Smartwatch with Camera Custom Watch Faces Fits Wrists 5.5 to 8**Accutime**$29.67**34 rev5mo ago](https://www.amazon.com/dp/B0GGD8XV7H)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Super Mario Nintendo Little/Big Boys Soft Pajama Set -2 Piece Boys PJ Set- Short Sleeve Shirt & Pants - Official License Blue 6](https://m.media-amazon.com/images/I/41hXedYKcML.jpg)**Super Mario Nintendo Little/Big Boys Soft Pajama Set -2 Piece Boys PJ Set- Short Sleeve Shirt & Pants - Official License Blue 6**Super Mario**$17.51**4.2★**▲ 157%**](https://www.amazon.com/dp/B0GVFCFS9L) [![Super Mario Kids Baseball Cap & Sunglasses with UV Protection Adjustable Sun Hat Gaming Gifts for Boys Ages 614 (Red Super Mario)](https://m.media-amazon.com/images/I/416j3gMV+ZL.jpg)**Super Mario Kids Baseball Cap & Sunglasses with UV Protection Adjustable Sun Hat Gaming Gifts for Boys Ages 614 (Red Super Mario)**Get Trend**$25.06**4.7★**▲ 155%**](https://www.amazon.com/dp/B0FTZKYPZW) [![Cartoon Supey Soft and Warm Blanket Specially Designed for Children.It Measures 55 inches by 40 inches.It is Suitable for Placing on Sofas and Chairs and can be Used in The Living Room (Mario)](https://m.media-amazon.com/images/I/51iZqql0NCL.jpg)**Cartoon Supey Soft and Warm Blanket Specially Designed for Children.It Measures 55 inches by 40 inches.It is Suitable for Placing on Sofas and Chairs and can be Used in The Living Room (Mario)**DIOSN**$18.09**4.6★**▲ 153%**](https://www.amazon.com/dp/B0GS4G8RWZ) [![Super Mario Boys Pajama Set - 2 Piece Boys Flannel Coat Style Short Matching PJs Kids Button Down Pajamas - Official Grey](https://m.media-amazon.com/images/I/51oAlR71qiL.jpg)**Super Mario Boys Pajama Set - 2 Piece Boys Flannel Coat Style Short Matching PJs Kids Button Down Pajamas - Official Grey**Komar Kids**$21.49**4.9★**▲ 151%**](https://www.amazon.com/dp/B0GNTLSJGT) [![Super Mario Boys Pajama Set - 4 Piece Short Sleeve & Shorts Pajama Set Soft Snug-Fit Kids Summer Pajamas - Official License](https://m.media-amazon.com/images/I/511wCk9DsoL.jpg)**Super Mario Boys Pajama Set - 4 Piece Short Sleeve & Shorts Pajama Set Soft Snug-Fit Kids Summer Pajamas - Official License**Komar Kids**$30.22**4.2★**▲ 147%**](https://www.amazon.com/dp/B0GNTM64MT)

**~~View all trending →~~**

## **What buyers say about super mario clothes for boys**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**19%

*“Quality is solid for everyday use”*

**Size-Overall**10%

*“Fit is snug as expected”*

**Soft Feel**8%

*“Super soft”*

**Color**7%

*“has bright colors”*

**Value For Money**5%

*“Worth the price”*

**Comfort-Overall**4%

*“stil comfortable”*

**Durability**4%

*“seems durable”*

**Material Quality**4%

*“The material is not cheaply made”*

**Gifting Purpose**3%

*“definitely great option for gift or just because”*

**Advertised Vs Actual Product**3%

*“Just as advertised”*

### **What buyers complain about **

**Quality-Overall**12%

*“Poor quality”*

**Value For Money**9%

*“Not even worth the money u spend on it”*

**Size-Overall**8%

*“Not his size”*

**Durability**8%

*“cheap watch broke first time wearing it”*

**Instructions/User Manual/Troubleshooting**7%

*“It was a little confusing on how to set the time”*

**Touch/Button Controls**7%

*“Touch screen is sensitive”*

**Functionality-Overall**5%

*“Doesn't work”*

**Thickness**5%

*“not very thick”*

**Weight Heavy**2%

*“A little heavier”*

**Ease Of Cleaning**2%

*“has to be washed separately”*

### **Top return reasons **

**Size-Overall**46%

**Advertised Vs Actual Product**8%

**Functionality-Overall**5%

**Material Quality**4%

**Value For Money**4%

**Quality-Overall**3%

**Wrist Fit**3%

**Length**3%

**Defective Material/Parts**2%

**Thin**2%

## **Common questions**

<dl>

<dt>**Is super mario clothes for boys profitable to sell on Amazon United States?**</dt><dd>The niche generates $123K/yr across 55 tracked products. 6 of 26 products launched in the last 360 days are still selling. 90-day search growth is +14.2%. Flapen's verdict: Worth a look (52/100).</dd>

<dt>**How competitive is the super mario clothes for boys niche?**</dt><dd>13 brands and 35 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 81% of demand.</dd>

<dt>**What do buyers complain about in super mario clothes for boys?**</dt><dd>Top complaints mined from reviews: Quality-Overall, Value For Money, Size-Overall. The return rate is 1.2%.</dd>

<dt>**When does demand for super mario clothes for boys peak?**</dt><dd>Demand peaks in Dec; the busiest month runs 3.4× the quietest.</dd>

<dt>**What does it cost to enter the super mario clothes for boys niche?**</dt><dd>Listings span $6.59–$49.93; the average listing price is $23.52 (sweet spot $15–$100). The average incumbent carries 2,250 reviews — the moat a new listing must climb.</dd>

</dl>

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