---
title: "Sunflower Necklace — $238K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/sunflower-necklace"
last_updated: "2026-08-09T23:31:08.473Z"
locale: en
meta:
description: "Niche score 61/100 · $238K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 61/100 · $238K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Sunflower Necklace — $238K/yr Amazon US Niche (2026) - Flapen"
---
# **sunflower necklace**
**Worth a look**
Shows no brand lock-in (top 5 brands take 34% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 45Growth 54Conversion 28Competition 87Returns 60Price range 29Avg price 95Brand share 96Review moat 73Quality gap 50
**Brand share**
**Incredible****34%**
top-5 brand share — no brand owns this niche
**Avg price**
**Incredible****$33.30**
avg listing price — sweet spot $15–$100
**Competition**
**Great****28%**
top-5 click share — an open shelf
**Review moat**
**Good****561.14**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.6%**
return rate — above 5% kills the launch gate
**Growth**
**Good****+25.9%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$238K**
$238K/yr · 318K searches
**Price range**
**Okay****$4.99–$297.49**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****2.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, sunflower necklace is a $238K/yr Amazon United States market (318K searches/yr). The top 5 brands hold 34% of demand. Demand peaks in Dec. Verdict: Worth a look — 61/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sunflower necklace market data**
- **Units sold / yr**
- **6K–8K**
- avg 0–100/product
- **Revenue / yr**
- **$200K–$266K**
- units × avg price
- **Conversion rate**
- **2.3%**
- **Avg BSR**
- **#6,645**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **86%**
- **Out of stock**
- **2.8%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **200 days**
## **Competition & brand share**
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
**Brands**
**57 **▼falling
**Sellers**
**63**
**Top-5 brand share**
**34%**
Top 20: 72%
**Top-5 click share**
**28%**
Top 20: 62%
**Open market**
**62%**
- Amazon Essentials9% - Hicarer8% - VRIUA6% - luomart5% - Modpide5% - BZEBI5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +25.9% search growth over the last 90 days.
18K13KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 3.0×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/sunflower-necklace/trend)
## **Top sunflower necklace search terms**
- **sunflower necklace**114K/yr+25.1%1.5% conv. - **sunflower jewelry**55K/yr+37.1%1.0% conv. - **sunflower necklaces for women**63K/yr+13.6%1.9% conv. - **sunflower jewelry for women**40K/yr+41.7%1.3% conv. - **sunflower pendant**11K/yr+35.0%0.8% conv. - **sunflower jewelry set**6K/yr+39.6%1.1% conv. - **gold sunflower necklace**7K/yr+20.4%0.9% conv. - **sunflower necklace gold**6K/yr+34.0%1.5% conv. - **sunflower pendant necklace**5K/yr-5.3%1.1% conv. - **sunflower necklace silver**6K/yr-18.7%0.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/sunflower-necklace/search-terms)
## **Top sunflower necklace products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$5K4%$10K6%$14K8%$19K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hicarer 3 Pieces Sunflower Print Jewelry Set Sunflower Multi-layer Bracelets Faux Leather Teardrop Drop Dangle Earrings Necklace Bohemian Jewellery for Women(Black Background)**Hicarer**$11.74**4.3★1,074 rev](https://www.amazon.com/dp/B083FSFDX1) [2**VRIUA Sun Necklace for Women 14k Gold Plated Sunflower Pendant Necklace Simple Cubic Zirconia Dainty Gold Sunflower Necklace Minimalist Jewelry**VRIUA**$14.12**4.6★1,006 rev](https://www.amazon.com/dp/B0C7ZQBYXF) [3**luomart Flower Edelweiss Pendant Necklace&Earrings Sunflower Daisy Necklaces Jewelry Gift for Women (Sunflower Black Stamen)**luomart**$12.89**4.6★409 rev](https://www.amazon.com/dp/B08LPR7FXQ) [4**BZEBI 14K Gold Plated Sunflower Necklace for Women Teen Girls Sunflower Gifts You Are My Sunshine Shiny Cubic Zirconia Petals Chain Length 16+4 Extender**BZEBI**$23.19**4.6★826 rev](https://www.amazon.com/dp/B09CKNLQ4K) [5**Amazon Essentials Sterling Silver Multi Pressed Flower Teardrop Pendant Necklace 16**Amazon Essentials**$35.87**4.5★886 rev](https://www.amazon.com/dp/B002AQST64)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**joymiao Long Chunky Necklaces for Women Vintage Necklace Sunflower Pendant Boho Style Choker Hippie Statement Necklace**joymiao**$9.82**159 rev8mo ago](https://www.amazon.com/dp/B0G25NBXCT) [**Tarsus Sunflower Gifts for Women Inspirational Bracelet for Women Sunflower Bracelets Jewelry Gifts for Teen Teenage Birthday Christmas Stocking Stuffers**Tarsus**$16.24**174 rev10mo ago](https://www.amazon.com/dp/B0FQ5232JM) [**Sunflower Fidget Necklace for Women Gold Crescent Moon Rotating Heart Pendant with Spinning Crystal Flower Anxiety Relief Stress Calming Jewelry Adjustable Chain Gift for Birthday Valentines Day Mothers Day Christmas**Warmhope**$9.93**8 rev1y ago](https://www.amazon.com/dp/B0F6KTFBB4) [**Sonateomber Gold Sunflower Daisy Pendant Necklace for Women Dainty Chain Choker Rhinestone CZ Adjustable Flower Dangle Necklaces Prom Wedding Fashion Jewelry Gift**Sonateomber**$9.62**5 rev1y ago](https://www.amazon.com/dp/B0F3XHF1M4) [**Sereney Preserved Sunflower Gifts for Women You are My Sunshine Necklace**Sereney**$41.56**158 rev1y ago](https://www.amazon.com/dp/B0DL34F8LB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amazon Essentials Sterling Silver Multi Pressed Flower Teardrop Pendant Necklace 16**Amazon Essentials**$35.87**4.5★**▲ 249%**](https://www.amazon.com/dp/B002AQST64) [**Amazon Essentials Sterling Silver Multi-Colored Pressed Flower Heart Pendant Necklace 16**Amazon Essentials**$30.11**4.5★**▲ 248%**](https://www.amazon.com/dp/B002AQST50) [**Sunflower Fidget Necklace for Women Gold Crescent Moon Rotating Heart Pendant with Spinning Crystal Flower Anxiety Relief Stress Calming Jewelry Adjustable Chain Gift for Birthday Valentines Day Mothers Day Christmas**Warmhope**$9.93**4.2★**▲ 176%**](https://www.amazon.com/dp/B0F6KTFBB4) [**WTYIM Sunflower Heart Necklace for Women 18K Gold Plated Sterling Silver Moissanite Sunflower Necklace You are My Sunshine Womens Jewelry Birthday Christmas Gift for Her Mom Wife 18+2 Inch Sterling**WTYIM**$119.48**4.1★**▲ 174%**](https://www.amazon.com/dp/B0BZY8ZVQY) [**joymiao Long Chunky Necklaces for Women Vintage Necklace Sunflower Pendant Boho Style Choker Hippie Statement Necklace**joymiao**$9.82**4.5★**▲ 151%**](https://www.amazon.com/dp/B0G25NBXCT)
**~~View all trending →~~**
## **What buyers say about sunflower necklace**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“higher quality than I expected”*
**Gifting Purpose**19%
*“Christmas Gift”*
**Color**9%
*“Nice colors too”*
**Value For Money**8%
*“Worth the price”*
**Advertised Vs Actual Product**7%
*“Exactly as advertised”*
**Size-Overall**5%
*“Good fit”*
**Weight Light**5%
*“It feels lightweight”*
**Design-Overall**4%
*“Beautiful and Elegant”*
**Brightness/Shine/Glow**3%
*“It's so shiny”*
**Ease Of Use**3%
*“Easy to use”*
### **What buyers complain about **
**Durability**22%
*“didn't last”*
**Quality-Overall**18%
*“Cheap”*
**Size-Overall**10%
*“The flowers were larger than she wanted”*
**Color**9%
*“The gold is not yellow”*
**Advertised Vs Actual Product**6%
*“Doesn't look like the picture”*
**Chain/Key Quality**6%
*“Chain broke very easily”*
**Value For Money**4%
*“Looks cheaper than the price indicates”*
**Metal Authenticity**2%
*“Gold faded”*
**Comfort-Overall**2%
*“uncomfortable”*
**Wrist Fit**2%
*“Fit was too big for small wrists & cannot adjust”*
### **Top return reasons **
**Size-Overall**28%
**Quality-Overall**20%
**Advertised Vs Actual Product**13%
**Color**10%
**Defective Material/Parts**4%
**Chain/Key Quality**3%
**Durability**3%
**Metal Authenticity**3%
**Wrist Fit**2%
**Material Quality**2%
## **Common questions**
- **Is sunflower necklace profitable to sell on Amazon United States?**
- The niche generates $238K/yr across 71 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is +25.9%. Flapen's verdict: Worth a look (61/100).
- **How competitive is the sunflower necklace niche?**
- 57 brands and 63 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 34% of demand.
- **What do buyers complain about in sunflower necklace?**
- Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 2.6%.
- **When does demand for sunflower necklace peak?**
- Demand peaks in Dec; the busiest month runs 3.0× the quietest.
- **What does it cost to enter the sunflower necklace niche?**
- Listings span $4.99–$297.49; the average listing price is $33.30 (sweet spot $15–$100). The average incumbent carries 561 reviews — the moat a new listing must climb.
## **Related niches in Clothing, Shoes & Jewelry**
- 72 [**first communion gifts for boys**](https://flapen.com/research/us/clothing-shoes-jewelry/first-communion-gifts-for-boys)$398K/yr+223.5%**Worth a look**- 72 [**fifa world cup 2026 tshirt**](https://flapen.com/research/us/clothing-shoes-jewelry/fifa-world-cup-2026-tshirt)$177K/yr>1,000%**Worth a look**- 72 [**american flag hat**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-hat)$764K/yr+428.8%**Worth a look**- 72 [**white socks men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-socks-men)$3.0M/yr+13.3%**Launch it**- 72 [**american flag overalls**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-overalls)$662K/yr>1,000%**Worth a look**- 73 [**white ankle socks for men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-ankle-socks-for-men)$448K/yr+88.3%**Worth a look**[**All Clothing, Shoes & Jewelry niches **](https://flapen.com/research/us/clothing-shoes-jewelry)