---
title: "Sun Hoodie — $49K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/sun-hoodie"
last_updated: "2026-08-10T00:44:57.668Z"
locale: en
meta:
description: "Niche score 55/100 · $49K/yr market · 355K searches/yr · $19.56 avg price. Weak search conversion (0.7%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $49K/yr market · 355K searches/yr · $19.56 avg price. Weak search conversion (0.7%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Sun Hoodie — $49K/yr Amazon US Niche (2026) - Flapen"
---
# **sun hoodie**
**Worth a look**
Shows a fragmented shelf (top 5 take 17% of clicks), but weak search conversion (0.7%) keeps it on the watch list.
Market size 12Growth 90Conversion 9Competition 96Returns 31Price range 82Avg price 86Brand share 80Review moat 24Quality gap 37
**Competition**
**Incredible****17%**
top-5 click share — an open shelf
**Growth**
**Great****+97.3%**
90-day search growth — must beat 0% to launch
**Avg price**
**Great****$19.56**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$4.95–$68.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****55%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****4.5%**
return rate — above 5% kills the launch gate
**Review moat**
**Bad****5,449.26**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$49K**
$49K/yr · 355K searches
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, sun hoodie is a $49K/yr Amazon United States market (355K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Worth a look — 55/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sun hoodie market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$49K–$59K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#123**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **91%**
- **Out of stock**
- **0.1%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **150 days**
## **Competition & brand share**
Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.
**Brands**
**50 **▲rising
**Sellers**
**86**
**Top-5 brand share**
**55%**
Top 20: 81%
**Top-5 click share**
**17%**
Top 20: 41%
**Open market**
**43%**
- Roadbox29% - MAGCOMSEN11% - G Gradual6% - baleaf5% - NORTHYARD3% - HovSiyla3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +97.3% search growth over the last 90 days.
35K25KHoliday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 5.2×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/sun-hoodie/trend)
## **Top sun hoodie search terms**
- **hiking shirts**61K/yr+105.4%0.3% conv. - **sun protection clothing**34K/yr+126.6%0.4% conv. - **upf**33K/yr+124.0%0.1% conv. - **roadbox mens upf 50 sun protection long sleeve**32K/yr+135.1%0.8% conv. - **hoodie shirts for men**37K/yr+5.7%0.2% conv. - **hang ten shirts for men**21K/yr+58.5%0.2% conv. - **sun protection for men**10K/yr+182.8%0.4% conv. - **roadbox**15K/yr+77.6%0.2% conv. - **long sleeve beach shirt**11K/yr+74.0%0.2% conv. - **long sleeve with hoodie for men**10K/yr+48.1%0.6% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/sun-hoodie/search-terms)
## **Top sun hoodie products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$1K6%$3K9%$4K12%$6K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Roadbox UPF 50+ Fishing Shirts for Men Long Sleeve UV Sun Protection Hoodie Outdoor Hiking Shirts**Roadbox**$13.54**4.7★3,019 rev](https://www.amazon.com/dp/B0CJF41XNX) [2**MAGCOMSEN Shirts for Men Long Sleeve Sun Protection Running Quick Dry Baselayer Shirt UV Protection Summer Hiking Fluorescent Green**MAGCOMSEN**$11.30**4.6★5,401 rev](https://www.amazon.com/dp/B09FP7FCCN) [3**Mingyuezai Womens UPF 50+ Sun Protection Jacket UV Lightweight Hooded SPF Long Sleeve Sun Shirt(Z3724BU S)**Mingyuezai**$17.75**4.2★414 rev](https://www.amazon.com/dp/B0CXSCC2GT) [4**IUGA Rash Guard for Women UPF 50+ SPF UV Protection Long Sleeve Workout Tops with Pockets Dry Fit Hiking Swim Shirt**IUGA**$12.75**4.6★2,431 rev](https://www.amazon.com/dp/B0BBR4ZVZ3) [5**baleaf Mens UPF 50+ Sun Protection Shirts Long Sleeve Rash Guard Quick Dry 4-Way Stretch for Fishing Swimming Surfing 01-White L**baleaf**$16.41**4.6★32,726 rev](https://www.amazon.com/dp/B071RYCHPK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**HovSiyla 5 Pack Mens Fishing Hoodie UV Sun Protection Shirts UPF Rash Guard Long Sleeve Shirts Hiking Performance Mesh Face Mask Top Black Grey White Navy Red X-Large**HovSiyla**$42.11**220 rev10mo ago](https://www.amazon.com/dp/B0FRF1XXLZ) [**Mens UPF 50+ Sun Protection Dry Fit Workout T-Shirts Rash Guard Swim Shirts Moisture Wicking Tee for Athletic Beach Hiking (Olive L)**G Gradual**$16.79**646 rev1y ago](https://www.amazon.com/dp/B0DSKVKZNF) [**Dalavch 6 Pack Womens Crop Top Short Sleeve Athletic Workout Yoga Running Gym Casual Tees T-Shirts Loose Fit 1 Black 1 White 1 Heather Grey 1 Pink 1 Khaki 1 Blue Medium**Dalavch**$33.49**1,500 rev1y ago](https://www.amazon.com/dp/B0DQBZ537S) [**Roadbox UPF 50+ Fishing Shirts for Men Long Sleeve UV Sun Protection Hoodie Outdoor Hiking Shirts**Roadbox**$13.54**3,019 rev2y ago](https://www.amazon.com/dp/B0CJF41XNX) [**Mingyuezai Womens UPF 50+ Sun Protection Jacket UV Lightweight Hooded SPF Long Sleeve Sun Shirt(Z3724BU S)**Mingyuezai**$17.75**414 rev2y ago](https://www.amazon.com/dp/B0CXSCC2GT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Dalavch 6 Pack Womens Crop Top Short Sleeve Athletic Workout Yoga Running Gym Casual Tees T-Shirts Loose Fit 1 Black 1 White 1 Heather Grey 1 Pink 1 Khaki 1 Blue Medium**Dalavch**$33.49**4.7★**▲ 27%**](https://www.amazon.com/dp/B0DQBZ537S) [**Mingyuezai Womens UPF 50+ Sun Protection Jacket UV Lightweight Hooded SPF Long Sleeve Sun Shirt(Z3724BU S)**Mingyuezai**$17.75**4.2★**▲ 26%**](https://www.amazon.com/dp/B0CXSCC2GT) [**HovSiyla 5 Pack Mens Fishing Hoodie UV Sun Protection Shirts UPF Rash Guard Long Sleeve Shirts Hiking Performance Mesh Face Mask Top Black Grey White Navy Red X-Large**HovSiyla**$42.11**4.5★**▲ 21%**](https://www.amazon.com/dp/B0FRF1XXLZ) [**Roadbox Mens UPF 50+ UV Sun Protection Shirts Outdoor Long Sleeve SPF Diving Rash Guard for Fishing Hiking Swimming Black**Roadbox**$13.86**4.6★**▲ 17%**](https://www.amazon.com/dp/B07PLKTWZV) [**Mens UPF 50+ Sun Protection Dry Fit Workout T-Shirts Rash Guard Swim Shirts Moisture Wicking Tee for Athletic Beach Hiking (Olive L)**G Gradual**$16.79**4.6★**▲ 12%**](https://www.amazon.com/dp/B0DSKVKZNF)
**~~View all trending →~~**
## **What buyers say about sun hoodie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**21%
*“Fits as expected”*
**Quality-Overall**12%
*“Excellent product”*
**Comfort-Overall**11%
*“Comfortable to wear”*
**Value For Money**8%
*“Excellent value”*
**Color**5%
*“True to size and color”*
**Soft Feel**5%
*“Material is soft”*
**Weight Light**5%
*“I love this lightweight jacket”*
**Material Quality**4%
*“Material felt very soft”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Breathability**2%
*“Lightweight and breathable”*
### **What buyers complain about **
**Size-Overall**27%
*“Too short”*
**Quality-Overall**5%
*“Cheaply made”*
**Material Quality**4%
*“Feels like cheap material”*
**Thickness**3%
*“The only complaint I have is the material is thicker than some of the other ones I have”*
**Color**3%
*“Dye bleeds”*
**Advertised Vs Actual Product**2%
*“Photos are not accurate”*
**Smell**2%
*“Chemical smell”*
**Stretchability/Expandability/Elasticity**1%
*“doesnt stretch much”*
**Sleeve Fit**1%
*“Sleeve length a bit too long”*
**Neck Fit**1%
*“When left loose around the neck”*
### **Top return reasons **
**Size-Overall**52%
**Length**8%
**Material Quality**6%
**Chest Fit**5%
**Sleeve Fit**4%
**Color**4%
**Thin**3%
**Advertised Vs Actual Product**2%
**Waist Fit**2%
**Arm Fit**1%
## **Common questions**
- **Is sun hoodie profitable to sell on Amazon United States?**
- The niche generates $49K/yr across 107 tracked products. 9 of 11 products launched in the last 360 days are still selling. 90-day search growth is +97.3%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the sun hoodie niche?**
- 50 brands and 86 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 55% of demand.
- **What do buyers complain about in sun hoodie?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 4.5%.
- **When does demand for sun hoodie peak?**
- Demand peaks in Apr–May–Jun–Jul–Aug; the busiest month runs 5.2× the quietest.
- **What does it cost to enter the sun hoodie niche?**
- Listings span $4.95–$68.84; the average listing price is $19.56 (sweet spot $15–$100). The average incumbent carries 5,449 reviews — the moat a new listing must climb.
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