---
title: "Summer Fridays Keychain Cap — $31K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/summer-fridays-keychain-cap"
last_updated: "2026-08-10T05:37:38.040Z"
locale: en
meta:
description: "Niche score 43/100 · $31K/yr market · 94K searches/yr · $8.70 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $31K/yr market · 94K searches/yr · $8.70 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Summer Fridays Keychain Cap — $31K/yr Amazon US Niche (2026) - Flapen"
---
# **summer fridays keychain cap**
**Skip it**
Soft demand (-35.8% this quarter) — this niche doesn't clear our bar today.
Market size 8Growth 7Conversion 48Competition 58Returns 90Price range 50Avg price 24Brand share 69Review moat 57Quality gap 45
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****1,208.63**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$6.02–$24.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****3.8%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****$8.70**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****$31K**
$31K/yr · 94K searches
**Growth**
**Bad****-35.8%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, summer fridays keychain cap is a $31K/yr Amazon United States market (94K searches/yr). The top 5 brands hold 64% of demand. Verdict: Skip it — 43/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **summer fridays keychain cap market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **$35K–$44K**
- units × avg price
- **Conversion rate**
- **3.8%**
- **Avg BSR**
- **#18,269**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **97%**
- **Out of stock**
- **12.9%**
- **Avg brand age**
- **17 months**
- **Avg seller age**
- **133 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**20 **▲rising
**Sellers**
**45**
**Top-5 brand share**
**64%**
Top 20: 100%
**Top-5 click share**
**50%**
Top 20: 91%
**Open market**
**30%**
- Maoolmht23% - Sonnorel13% - LAEKOU12% - Rolitwils9% - Limpskys7% - LUHOHI6%
## **Demand**
Weekly Amazon search volume, last 28 weeks — -35.8% search growth over the last 90 days.
4K3KDec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/summer-fridays-keychain-cap/trend)
## **Top summer fridays keychain cap search terms**
- **summer fridays keychain cap**37K/yr-46.9%4.3% conv. - **summer fridays keychain**18K/yr-24.6%2.8% conv. - **summer fridays lip balm keychain**10K/yr-12.5%2.8% conv. - **summer friday keychain cap**8K/yr-34.8%5.0% conv. - **summer fridays cap keychain**9K/yr-51.4%5.4% conv. - **summer fridays holder**5K/yr-26.6%2.3% conv. - **summer fridays lip balm holder**3K/yr-34.6%2.1% conv. - **summer friday keychain**4K/yr-48.4%3.7% conv. - **summer fridays lip balm keychain cap**1K/yr+106.6%2.9% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/summer-fridays-keychain-cap/search-terms)
## **Top summer fridays keychain cap products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$1K8%$2K12%$4K16%$5K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sonnorel Lip Gloss Keychain Compatible for Summer Fridays Lip Balm Lipgloss Cap and Holder Set 2 SET (White Cap Gold Keychain)**Sonnorel**$6.93**4.4★140 rev](https://www.amazon.com/dp/B0F4XNXP6K) [2**LAEKOU Jelly Balloon Dog Design Keychain for Women Cute Girls Key Chain Bag Charms Accessories for Car Purse Backpack**LAEKOU**$7.12**4.4★1,502 rev](https://www.amazon.com/dp/B0C6K457T6) [3**Rolitwils Keychain Holder for Lip Gloss Summer Fridays - Lip Balm Holder Keychain - Portable Lipgloss Case with Keyring**Rolitwils**$6.27**4.7★253 rev](https://www.amazon.com/dp/B0DRV2MGYH) [4**Keychain Cap for Summer Fridays 0.5 Oz Lip Balm keychain Keychain Cap Compatible with LANGIGE 0.35 oz Lip Balm (2Gold)**Maoolmht**$6.17**4.2★244 rev](https://www.amazon.com/dp/B0G6LZNZXZ) [5**Keychain Cap for Summer Fridays 0.5 Oz Lip Balm keychain Keychain Cap Compatible with LANGIGE 0.35 oz Lip Balm Portable Keychain Holder (2 white)**Maoolmht**$6.08**4.2★244 rev](https://www.amazon.com/dp/B0DZPBYKRN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Haevola Cute Chapstick Holder Keychain for Women Lip Balm & Lip Gloss Holder Keychain Accessories Gift Purse Charm Clip (Black Polka Dots)**Haevola**$7.97**78 rev4mo ago](https://www.amazon.com/dp/B0GRY84JM3) [**LUHOHI 2PCS Lip Balm Cap Keychain With Flower Charms for Summer Fridays Lip Gloss Holder Keychains Kit for Summerfridays 0.5oz Portable Purse Accessories No Lip Balm**LUHOHI**$6.75**148 rev6mo ago](https://www.amazon.com/dp/B0GCYJ26NB) [**lxuraduy Lip Gloss Holder Keychain Keychain Cap Compatible with Summer Fridays 0.5 oz & LANGIGE 0.35 oz Lip Balm (16)**lxuraduy**$6.69**10 rev6mo ago](https://www.amazon.com/dp/B0GBYJKGGV) [**Keychain Cap for Summer Fridays 0.5 Oz Lip Balm keychain Keychain Cap Compatible with LANGIGE 0.35 oz Lip Balm (2Gold)**Maoolmht**$6.17**244 rev7mo ago](https://www.amazon.com/dp/B0G6LZNZXZ) [**Maoolmht Keychain Cap Compatible with Summer Fridays 0.5 oz Lip Balm 3 Pack Lip Gloss Keychain Compatible with LANGIGE 0.35 oz Lip Balm (Pink Bow)**Maoolmht**$8.59**162 rev8mo ago](https://www.amazon.com/dp/B0FYVNNW65)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Keychain Cap for Summer Fridays 0.5 Oz Lip Balm keychain Keychain Cap Compatible with LANGIGE 0.35 oz Lip Balm (2Gold)**Maoolmht**$6.17**4.2★**▲ 538%**](https://www.amazon.com/dp/B0G6LZNZXZ) [**Haevola Cute Chapstick Holder Keychain for Women Lip Balm & Lip Gloss Holder Keychain Accessories Gift Purse Charm Clip (Black Polka Dots)**Haevola**$7.97**4.8★**▲ 533%**](https://www.amazon.com/dp/B0GRY84JM3) [**Thread Wallets Elastic Chapstick and Lip Gloss Holder Keychain (Off-white)**Thread Wallets**$9.04**4.6★**▲ 511%**](https://www.amazon.com/dp/B08NSP5NFY) [**LUHOHI 2PCS Lip Balm Cap Keychain With Flower Charms for Summer Fridays Lip Gloss Holder Keychains Kit for Summerfridays 0.5oz Portable Purse Accessories No Lip Balm**LUHOHI**$6.75**4.6★**▲ 494%**](https://www.amazon.com/dp/B0GCYJ26NB) [**LAEKOU Jelly Balloon Dog Design Keychain for Women Cute Girls Key Chain Bag Charms Accessories for Car Purse Backpack**LAEKOU**$7.12**4.4★**▲ 468%**](https://www.amazon.com/dp/B0C6K457T6)
**~~View all trending →~~**
## **What buyers say about summer fridays keychain cap**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**16%
*“Fits perfectly”*
**Color**9%
*“Amazing color”*
**Quality-Overall**9%
*“Great quality and fit the mini and regular size summer fridays lip balm”*
**Smell**7%
*“omg its soft on the lips and smells amazing”*
**Soft Feel**6%
*“It was perfect and soothing”*
**Moist/Dry**6%
*“Moisturizing”*
**Gifting Purpose**5%
*“great to create easy useful gifts”*
**Value For Money**5%
*“much less expensive”*
**Chain/Key Quality**5%
*“Key chain charm”*
**Advertised Vs Actual Product**4%
*“Just like pictured”*
### **What buyers complain about **
**Durability**14%
*“Breaks easily”*
**Value For Money**13%
*“very pricey”*
**Size-Overall**13%
*“BUT A LITTLE LARGE”*
**Color**7%
*“i wasnt expecting this to have a tint also it was super grainy feeling”*
**Product Condition**5%
*“arrived open and used”*
**Moist/Dry**4%
*“They are still dry in between applications”*
**Strength**4%
*“great idea just not as functional or sturdy as id like it to be”*
**Smell**3%
*“Rancid smell”*
**Functionality-Overall**3%
*“Doesnt Work”*
**Adhesion/Stickiness**2%
*“sticky, makes my lips tacky”*
### **Top return reasons **
**Size-Overall**31%
**Color**17%
**Advertised Vs Actual Product**7%
**Product Condition**6%
**Value For Money**5%
**Defective Material/Parts**4%
**Smell**4%
**Adhesion/Stickiness**3%
**Moist/Dry**3%
**Leak-Proof**3%
## **Common questions**
- **Is summer fridays keychain cap profitable to sell on Amazon United States?**
- The niche generates $31K/yr across 30 tracked products. 0 of 14 products launched in the last 360 days are still selling. 90-day search growth is -35.8%. Flapen's verdict: Skip it (43/100).
- **How competitive is the summer fridays keychain cap niche?**
- 20 brands and 45 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in summer fridays keychain cap?**
- Top complaints mined from reviews: Durability, Value For Money, Size-Overall. The return rate is 1.2%.
- **What does it cost to enter the summer fridays keychain cap niche?**
- Listings span $6.02–$24.00; the average listing price is $8.70 (sweet spot $15–$100). The average incumbent carries 1,209 reviews — the moat a new listing must climb.
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