---
title: "Subway Surfers Hat — $0/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/subway-surfers-hat"
last_updated: "2026-08-06T01:54:19.021Z"
locale: en
meta:
description: "Niche score 19/100 · $0/yr market · 92K searches/yr · $12.57 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 19/100 · $0/yr market · 92K searches/yr · $12.57 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Subway Surfers Hat — $0/yr Amazon US Niche (2026) - Flapen"
---
# **subway surfers hat**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 11Conversion 0Competition 7Returns 16Price range 47Avg price 55Brand share 20Review moat 60Quality gap 43
**Review moat**
**Good****1,085**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$12.57**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$6.20–$22.82**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Returns**
**Bad****7.4%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-28.7%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****92%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$0**
$0/yr · 92K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, subway surfers hat is a $0/yr Amazon United States market (92K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 19/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **subway surfers hat market data**
- **Units sold / yr**
- **3K–3K**
- avg 250–500/product
- **Revenue / yr**
- **$31K–$38K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#22,219**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **43%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **60 months**
- **Avg seller age**
- **188 days**
## **Competition & brand share**
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**30**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**92%**
Top 20: 100%
**Open market**
**4%**
- SockFrenzy57% - Yupoong19% - CHOK.LIDS6% - DALIX5% - ReNext5% - OTTO4% - Open — no brand owns it (1 brand, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 90 weeks — -28.7% search growth over the last 90 days.
30K20KSpike '25Prime Day '25Spike '26 seasonNovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Oct, Nov · busiest ÷ quietest = 174.0×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/subway-surfers-hat/trend)
## **Top subway surfers hat search terms**
- **subway surfers hat**71K/yr-20.7%3.5% conv. - **subway surfer hat**13K/yr-0.3%2.4% conv. - **subway surfers cap jake**8K/yr-57.5%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/subway-surfers-hat/search-terms)
## **Top subway surfers hat products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$030%$045%$060%$01101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**SockFrenzy Red and White Baseball Caps Summer Breathable Mesh Snapback Unisex Running Trucker Hat**SockFrenzy**$22.82**4.3★47 rev](https://www.amazon.com/dp/B0FJQ4GVR1) [2**YP Classics Classic Trucker Cap - White Front**Yupoong**$9.95**4.6★500 rev](https://www.amazon.com/dp/B0851TQP9X) [3**Classic Foam Trucker Hat Summer Mesh Cap Solid Two Toned Blank Foamhead hat for Mens Womens Adjustable Strap Light Weight (White/Red)**CHOK.LIDS**$14.77**4.4★435 rev](https://www.amazon.com/dp/B0B196RBK3) [4**DALIX Blank Hat Two Tone Summer Mesh Cap in Red and White Trucker Hat**DALIX**$9.83**4.4★3,442 rev](https://www.amazon.com/dp/B00FD71HSO) [5**Cap911 Unisex Plain 12-Inch Long Red Beanie Soft Winter Hats Reduce Frizz Knit Beanies Warm Skull Cap**ReNext**$6.20**4.5★588 rev](https://www.amazon.com/dp/B00KSHTS6C)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SockFrenzy Red and White Baseball Caps Summer Breathable Mesh Snapback Unisex Running Trucker Hat**SockFrenzy**$22.82**47 rev12mo ago](https://www.amazon.com/dp/B0FJQ4GVR1) [**Shyyween 3 Pcs Halloween Subway Parkour Sibling Duo Street Runner Costume Accessories Set Red White Trucker Cap Black Oversized Thick Glasses Slouchy Beanie Knit Hat for Couple Friend Halloween Party**Shyyween**$15.87**8 rev1y ago](https://www.amazon.com/dp/B0FC2TYFPT) [**Classic Foam Trucker Hat Summer Mesh Cap Solid Two Toned Blank Foamhead hat for Mens Womens Adjustable Strap Light Weight (White/Red)**CHOK.LIDS**$14.77**435 rev4y ago](https://www.amazon.com/dp/B0B196RBK3) [**YP Classics Classic Trucker Cap - White Front**Yupoong**$9.95**500 rev6y ago](https://www.amazon.com/dp/B0851TQP9X) [**OTTO Polyester Foam Front 5 Panel High Crown Mesh Back Trucker Hat - Red/Wht/Red**OTTO**$8.53**2,575 rev10y ago](https://www.amazon.com/dp/B01EM5NBBS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**DALIX Blank Hat Two Tone Summer Mesh Cap in Red and White Trucker Hat**DALIX**$9.83**4.4★**▲ 397%**](https://www.amazon.com/dp/B00FD71HSO) [**YP Classics Classic Trucker Cap - White Front**Yupoong**$9.95**4.6★**▲ 265%**](https://www.amazon.com/dp/B0851TQP9X) [**Cap911 Unisex Plain 12-Inch Long Red Beanie Soft Winter Hats Reduce Frizz Knit Beanies Warm Skull Cap**ReNext**$6.20**4.5★**▲ 106%**](https://www.amazon.com/dp/B00KSHTS6C) [**Classic Foam Trucker Hat Summer Mesh Cap Solid Two Toned Blank Foamhead hat for Mens Womens Adjustable Strap Light Weight (White/Red)**CHOK.LIDS**$14.77**4.4★**▲ 26%**](https://www.amazon.com/dp/B0B196RBK3) [**Shyyween 3 Pcs Halloween Subway Parkour Sibling Duo Street Runner Costume Accessories Set Red White Trucker Cap Black Oversized Thick Glasses Slouchy Beanie Knit Hat for Couple Friend Halloween Party**Shyyween**$15.87**4.8★**▲ 12%**](https://www.amazon.com/dp/B0FC2TYFPT)
**~~View all trending →~~**
## **What buyers say about subway surfers hat**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**25%
*“Color was as depicted”*
**Warmth**13%
*“Soft and warm”*
**Value For Money**13%
*“Most worthwhile purchase”*
**Size-Overall**13%
*“it fits all”*
**Soft Feel**13%
*“Soft and warm”*
### **What buyers complain about **
**Size-Overall**50%
*“very small almost sized for a child”*
### **Top return reasons **
**Size-Overall**64%
**Color**7%
**Value For Money**5%
**Shape/Style**5%
**Length**4%
**Material Quality**3%
**Advertised Vs Actual Product**3%
**Quality-Overall**2%
**Width**2%
**Comfort-Overall**1%
## **Common questions**
- **Is subway surfers hat profitable to sell on Amazon United States?**
- The niche generates $0/yr across 7 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -28.7%. Flapen's verdict: Skip it (19/100).
- **How competitive is the subway surfers hat niche?**
- 7 brands and 30 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in subway surfers hat?**
- Top complaints mined from reviews: Size-Overall. The return rate is 7.4% — above our launch gate.
- **When does demand for subway surfers hat peak?**
- Demand peaks in Oct–Nov; the busiest month runs 174.0× the quietest.
- **What does it cost to enter the subway surfers hat niche?**
- Listings span $6.20–$22.82; the average listing price is $12.57 (sweet spot $15–$100). The average incumbent carries 1,085 reviews — the moat a new listing must climb.
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