---
title: "Stray Kids Shirt — $53K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/stray-kids-shirt"
last_updated: "2026-08-10T05:37:38.030Z"
locale: en
meta:
  description: "Niche score 44/100 · $53K/yr market · 620K searches/yr · $23.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · $53K/yr market · 620K searches/yr · $23.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Stray Kids Shirt — $53K/yr Amazon US Niche (2026) - Flapen"
---

# **stray kids shirt**

**Skip it**

Soft demand (-50.0% this quarter) — this niche doesn't clear our bar today.

Market size 13Growth 0Conversion 5Competition 91Returns 72Price range 95Avg price 95Brand share 43Review moat 88Quality gap 27

**Avg price**

**Incredible****$23.24**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$15.35–$49.03**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****24%**

top-5 click share — an open shelf

**Review moat**

**Great****232.5**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.1%**

return rate — above 5% kills the launch gate

**Brand share**

**Okay****79%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$53K**

$53K/yr · 620K searches

**Conversion**

**Bad****0.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-50.0%**

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, stray kids shirt is a $53K/yr Amazon United States market (620K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan–Feb–Jun–Dec. Verdict: Skip it — 44/100.

Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **stray kids shirt market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**3K–4K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$70K–$93K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#23,458**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**97%**</dd>

<dt>**Sponsored**</dt><dd>**86%**</dd>

<dt>**Out of stock**</dt><dd>**4.8%**</dd>

<dt>**Avg brand age**</dt><dd>**28 months**</dd>

<dt>**Avg seller age**</dt><dd>**163 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

**Brands**

**17 **▼falling

**Sellers**

**18**

**Top-5 brand share**

**79%**

Top 20: 100%

**Top-5 click share**

**24%**

Top 20: 56%

**Open market**

**15%**

- KPOP23% - Outofgas19% - DHSPKN16% - JUNG KOOK13% - babyhealthy9% - Yicool6% - Open — no brand owns it (11 brands, 15%)

## **Demand & seasonality**

Weekly Amazon search volume, last 58 weeks — -50.0% search growth over the last 90 days.

40K30KSpike '25Holiday '25 seasonJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Jun, Dec · busiest ÷ quietest = 5.6×

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/stray-kids-shirt/trend)

## **Top stray kids shirt search terms**

- **stray kids shirt**202K/yr-36.5%0.2% conv. - **stray kids hoodie**253K/yr-64.3%0.1% conv. - **stray kids bag**34K/yr-35.0%0.2% conv. - **stray kids shirts**32K/yr-52.4%0.2% conv. - **stray kids sweatshirt**35K/yr-54.0%0.1% conv. - **stray kids hoodies**23K/yr-54.7%0.2% conv. - **stray kids pop socket**5K/yr-20.5%0.4% conv. - **stray kids pillow**11K/yr-47.7%0.1% conv. - **stray kids shirts for girls**10K/yr-55.6%0.1% conv. - **stray kids bags**6K/yr-26.7%0.1% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/stray-kids-shirt/search-terms)

## **Top stray kids shirt products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$2K6%$3K8%$4K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Women Felix T Shirt Bangchan Tees Hyunjin Changbin Seungmin Lee Know Han I.N Top Merchandise](https://m.media-amazon.com/images/I/41e5ZbVZLNL.jpg)**Women Felix T Shirt Bangchan Tees Hyunjin Changbin Seungmin Lee Know Han I.N Top Merchandise**babyhealthy**$16.73**4.7★136 rev](https://www.amazon.com/dp/B0DZHJBRKK) [2![DHSPKN Skz Dominate ATE Tour Merch T-Shirt Felix Jisung Hyunjin Minho Bangchan Changbin Skzoo Concerts Tee Unisex Tops Felix Medium](https://m.media-amazon.com/images/I/414pzs5BdIL.jpg)**DHSPKN Skz Dominate ATE Tour Merch T-Shirt Felix Jisung Hyunjin Minho Bangchan Changbin Skzoo Concerts Tee Unisex Tops Felix Medium**DHSPKN**$18.02**4.7★133 rev](https://www.amazon.com/dp/B0FD3HSPV6) [3![KPOP SKZ Hoodie NEW Album 5-Star Concert Sweater Hyujin Felix Jisung Sweatshirt for Women](https://m.media-amazon.com/images/I/41TkXLo5DnL.jpg)**KPOP SKZ Hoodie NEW Album 5-Star Concert Sweater Hyujin Felix Jisung Sweatshirt for Women**KPOP**$29.32**4.7★559 rev](https://www.amazon.com/dp/B0CYGKC3W2) [4![DHSPKN Skz Dominate ATE Tour Merch T-Shirt Felix Jisung Hyunjin Minho Bangchan Changbin Skzoo Concerts Tee Unisex Tops Hyun Jin Large](https://m.media-amazon.com/images/I/31kuR8iB+5L.jpg)**DHSPKN Skz Dominate ATE Tour Merch T-Shirt Felix Jisung Hyunjin Minho Bangchan Changbin Skzoo Concerts Tee Unisex Tops Hyun Jin Large**DHSPKN**$18.12**4.7★133 rev](https://www.amazon.com/dp/B0FD3H96FH) [5![SKZ Tshirt Bangchan Jisung Felix Hyunjin I.N Changbin Seungmin Merch Tops for Women Men](https://m.media-amazon.com/images/I/51Z8-B1qPNL.jpg)**SKZ Tshirt Bangchan Jisung Felix Hyunjin I.N Changbin Seungmin Merch Tops for Women Men**ACEFAST INC**$20.40**4.6★168 rev](https://www.amazon.com/dp/B0F2SG7JT8)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Acid Wash Hoodie for Womens Felix Bangchan Hyunjin Jisung Changbin Minho Fashion Hoodies Oversized Vintage Sweatshirt](https://m.media-amazon.com/images/I/41xYEz6FdiL.jpg)**Acid Wash Hoodie for Womens Felix Bangchan Hyunjin Jisung Changbin Minho Fashion Hoodies Oversized Vintage Sweatshirt**Dolpind**$29.49**80 rev7mo ago](https://www.amazon.com/dp/B0G6DBTZX3) [![Bangchan Felix T Shirt Han Lee Know Hyunjin Shirt Changbin Seungmin I.N Fans Concert Merch Tee Top for Women](https://m.media-amazon.com/images/I/415HWBr2fLL.jpg)**Bangchan Felix T Shirt Han Lee Know Hyunjin Shirt Changbin Seungmin I.N Fans Concert Merch Tee Top for Women**Yicool**$20.27**45 rev7mo ago](https://www.amazon.com/dp/B0G2L4PJZN) [![Outofgas SKZ Hoodie Jacket Hyunjin Bangchan Felix seungmin han jisung lee know changbin Zippered Sweatershirts Jacket](https://m.media-amazon.com/images/I/41IXeLhb1fL.jpg)**Outofgas SKZ Hoodie Jacket Hyunjin Bangchan Felix seungmin han jisung lee know changbin Zippered Sweatershirts Jacket**Outofgas**$27.40**13 rev7mo ago](https://www.amazon.com/dp/B0G346Q5S2) [![Thyoeun SKZ Hoodie SKZOO Sweater Bangchan Felix Hyunjin Han LeeKnow IN Hooded Sweatshirt Black-c](https://m.media-amazon.com/images/I/31gRcgbK+wL.jpg)**Thyoeun SKZ Hoodie SKZOO Sweater Bangchan Felix Hyunjin Han LeeKnow IN Hooded Sweatshirt Black-c**Thyoeun**$17.41**37 rev9mo ago](https://www.amazon.com/dp/B0FTMS1FRM) [![SKZ Felix Bangchan Hyunjin Leeknow Changbin Seungmin Tshirt Washed Vintage Tees Tops for Men Women](https://m.media-amazon.com/images/I/41VcvH9gGZL.jpg)**SKZ Felix Bangchan Hyunjin Leeknow Changbin Seungmin Tshirt Washed Vintage Tees Tops for Men Women**JUNG KOOK**$19.31**92 rev11mo ago](https://www.amazon.com/dp/B0FKMPXQ85)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Outofgas SKZ Shirt New Album ATE Baseball Jersey Felix Hyunjin Bangchan LeeKnow Minho Jisung Support Tee for Women](https://m.media-amazon.com/images/I/51cFeGSODRL.jpg)**Outofgas SKZ Shirt New Album ATE Baseball Jersey Felix Hyunjin Bangchan LeeKnow Minho Jisung Support Tee for Women**Outofgas**$19.88**4.8★**▲ 173%**](https://www.amazon.com/dp/B0F1D7KNMF) [![Outofgas SKZ Hoodie Jacket Hyunjin Bangchan Felix seungmin han jisung lee know changbin Zippered Sweatershirts Jacket](https://m.media-amazon.com/images/I/41IXeLhb1fL.jpg)**Outofgas SKZ Hoodie Jacket Hyunjin Bangchan Felix seungmin han jisung lee know changbin Zippered Sweatershirts Jacket**Outofgas**$27.40**4.0★**▲ 170%**](https://www.amazon.com/dp/B0G346Q5S2) [![Outofgas SKZ Hoodie Pullover Concert Sweatshirt Felix Hyunjin Bangchan New Album Graphic Merch Top for Women and Men Black](https://m.media-amazon.com/images/I/41E+lhGSALL.jpg)**Outofgas SKZ Hoodie Pullover Concert Sweatshirt Felix Hyunjin Bangchan New Album Graphic Merch Top for Women and Men Black**Outofgas**$25.03**4.4★**▲ 160%**](https://www.amazon.com/dp/B0DRCZK8GH) [![KPOP Skz Tshirt New Album Tee Bangchan Jisung Felix Hyunjin Merch Tops](https://m.media-amazon.com/images/I/41yuGT2wMuL.jpg)**KPOP Skz Tshirt New Album Tee Bangchan Jisung Felix Hyunjin Merch Tops**KPOP**$16.92**4.4★**▲ 159%**](https://www.amazon.com/dp/B0F844VS3K) [![Yicool Felix Lee Know Bangchan Pajamas Hyunjin Changbin Seungmin Han I.N Pajamas Shorts+Shirts 2pc Sets Merch Black](https://m.media-amazon.com/images/I/51weMhN1zsL.jpg)**Yicool Felix Lee Know Bangchan Pajamas Hyunjin Changbin Seungmin Han I.N Pajamas Shorts+Shirts 2pc Sets Merch Black**Yicool**$32.50**5.0★**▲ 158%**](https://www.amazon.com/dp/B0FJFR3TLF)

**~~View all trending →~~**

## **What buyers say about stray kids shirt**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**25%

*“DECENTLY MADE, VERY NICE LITTLE BAG, BIG ENOUGH FOR PHONE AND WALLET”*

**Size-Overall**19%

*“Fits perfectly”*

**Value For Money**9%

*“Fair price for item”*

**Comfort-Overall**5%

*“Super comfortable”*

**Gifting Purpose**5%

*“Great Gift for a Stay”*

**Print Quality**5%

*“Careful with washing print come off after a few washes overall great”*

**Soft Feel**4%

*“Soft”*

**Material Quality**4%

*“the material feels comfortable enough for everyday wear”*

**Correct Contents**3%

*“Recipient was ecstatic with the content”*

**Advertised Vs Actual Product**2%

*“Got what was advertised”*

### **What buyers complain about **

**Material Quality**19%

*“the material is cheap”*

**Size-Overall**18%

*“it just barely fits”*

**Quality-Overall**13%

*“Cheapppp”*

**Durability**6%

*“didnt even last a week of use”*

**Pockets/Compartments**3%

*“no front pocket”*

**Thin**3%

*“be aware even though it's a hoodie the material is a bit thin”*

**Arm Fit**3%

*“The arms at short”*

**Residue**3%

*“Do not try with anything else material collects tiny lint balls”*

**Pilling/Linting**3%

*“It pilled super bad after the first wash”*

**Value For Money**2%

*“Not worth the money”*

### **Top return reasons **

**Size-Overall**60%

**Material Quality**9%

**Chest Fit**4%

**Advertised Vs Actual Product**4%

**Sleeve Fit**3%

**Print Quality**3%

**Quality-Overall**3%

**Length**2%

**Arm Fit**2%

**Thin**1%

## **Common questions**

<dl>

<dt>**Is stray kids shirt profitable to sell on Amazon United States?**</dt><dd>The niche generates $53K/yr across 76 tracked products. 0 of 15 products launched in the last 360 days are still selling. 90-day search growth is -50.0%. Flapen's verdict: Skip it (44/100).</dd>

<dt>**How competitive is the stray kids shirt niche?**</dt><dd>17 brands and 18 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 79% of demand.</dd>

<dt>**What do buyers complain about in stray kids shirt?**</dt><dd>Top complaints mined from reviews: Material Quality, Size-Overall, Quality-Overall. The return rate is 2.1%.</dd>

<dt>**When does demand for stray kids shirt peak?**</dt><dd>Demand peaks in Jan–Feb–Jun–Dec; the busiest month runs 5.6× the quietest.</dd>

<dt>**What does it cost to enter the stray kids shirt niche?**</dt><dd>Listings span $15.35–$49.03; the average listing price is $23.24 (sweet spot $15–$100). The average incumbent carries 233 reviews — the moat a new listing must climb.</dd>

</dl>

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