---
title: "Search terms — stranger things keychain - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/stranger-things-keychain/search-terms"
last_updated: "2026-08-10T11:18:50.282Z"
locale: en
meta:
  description: "Niche score 44/100 · $17K/yr market · 220K searches/yr · $12.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · $17K/yr market · 220K searches/yr · $12.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — stranger things keychain - Flapen"
---

# **stranger things keychain**

**Skip it**

Soft demand (-76.3% this quarter) — this niche doesn't clear our bar today.

Market size 4Growth 0Conversion 8Competition 79Returns 96Price range 77Avg price 55Brand share 60Review moat 91Quality gap 45

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****175.95**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Great****36%**

top-5 click share — an open shelf

**Price range**

**Great****$6.95–$42.91**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****69%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Good****$12.56**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$17K**

$17K/yr · 220K searches

**Growth**

**Bad****-76.3%**

90-day search growth — must beat 0% to launch

## Search terms