---
title: "St Joseph Medal — $43K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/st-joseph-medal"
last_updated: "2026-08-10T08:12:36.863Z"
locale: en
meta:
description: "Niche score 51/100 · $43K/yr market · 35K searches/yr · $43.01 avg price. A small market ($43K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $43K/yr market · 35K searches/yr · $43.01 avg price. A small market ($43K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "St Joseph Medal — $43K/yr Amazon US Niche (2026) - Flapen"
---
# **st joseph medal**
**Worth a look**
Shows a sweet-spot price point ($43.01 avg), but a small market ($43K/yr) keeps it on the watch list.
Market size 11Growth 23Conversion 35Competition 80Returns 64Price range 54Avg price 95Brand share 91Review moat 82Quality gap 33
**Avg price**
**Incredible****$43.01**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****44%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****351.77**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$5.82–$161.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****2.8%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-4.3%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$43K**
$43K/yr · 35K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, st joseph medal is a $43K/yr Amazon United States market (35K searches/yr). The top 5 brands hold 44% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **st joseph medal market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$54K–$65K**
- units × avg price
- **Conversion rate**
- **2.8%**
- **Avg BSR**
- **#18,245**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **88%**
- **Out of stock**
- **8.1%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **180 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**33 **▼falling
**Sellers**
**39**
**Top-5 brand share**
**44%**
Top 20: 88%
**Top-5 click share**
**35%**
Top 20: 75%
**Open market**
**51%**
- Westmon Works13% - YFN9% - ADMETUS8% - Venerare7% - P. BLAKE6% - HZMAN6%
## **Demand**
Weekly Amazon search volume, last 10 weeks — -4.3% search growth over the last 90 days.
900700Spike '26May '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/st-joseph-medal/trend)
## **Top st joseph medal search terms**
- **st joseph medal**25K/yr-7.4%3.4% conv. - **saint joseph medal**7K/yr-1.8%2.7% conv. - **st joseph necklace**3K/yr+20.4%1.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/st-joseph-medal/search-terms)
## **Top st joseph medal products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$1K6%$3K9%$4K12%$5K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**YFN Saint Joseph Necklace Sterling Silver Religious Protector Pendant St Joseph Jewelry Gifts for Women Men**YFN**$52.34**4.7★607 rev](https://www.amazon.com/dp/B0CB412BC3) [2**Westmon Works St Joseph Medal Set Italian Metal Medallion with USA Made Holy Prayer Card**Westmon Works**$8.92**4.1★6 rev](https://www.amazon.com/dp/B0F5X3PKCZ) [3**Venerare Traditional Catholic Saint Medal - st joseph | Silver Toned Color | Great for First Holy Communion and First Holy Confirmation | Religious Medallion for Jewelry and Home**Venerare**$5.82**4.6★95 rev](https://www.amazon.com/dp/B07CM97NPP) [4**ADMETUS St Saint Joseph Medal for Men 925 Sterling Silver Medalla De San Jose Pendant Necklace Protection Jewelry Religious Gifts**ADMETUS**$66.55**4.6★732 rev](https://www.amazon.com/dp/B0BS19TBPQ) [5**St Joseph Medal - with St Joseph Prayer Card The Lords Prayer | Saint Joseph Necklace Jewelry | Catholic Patron Saint Of Families Fathers Expectant Mothers Carpenters Set Total 4 Items**Trendzeen**$15.99**4.4★15 rev](https://www.amazon.com/dp/B0BX2PN6Z1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Westmon Works St Joseph the Worker Medal & Holy Card Set Italian Metal Catholic Medals with Laminated Prayer Cards 5 Pack Imported from Italy Cards Made in USA**Westmon Works**$13.90**1 rev5mo ago](https://www.amazon.com/dp/B0GMYT4Z38) [**Taioiat St Joseph Meda for Men 14K Gold Plated Saint Joseph Necklace Pendant San Jose Medalla Patron Saint of Fathers Workers Family Protection Religious Jewelry for Women**Taioiat**$104.55**47 rev5mo ago](https://www.amazon.com/dp/B0GHNNLVQ4) [**Seiyang Fathers Day Jewelry Gifts St Joseph Medal for Men 925 Sterling Silver Saint Joseph Pendant Necklace Medalla De San Jose Pendant Amulet Protection Jewelry Religious Gifts**Seiyang**$72.27**118 rev9mo ago](https://www.amazon.com/dp/B0FSBZKHRW) [**CROSS + CROWN Premium 14K Yellow Gold Saint Joseph Pendant Durable Double-Bonded 14K Pendant for Necklace Women & Mens Gold St Joseph Medal Handcrafted Religious Jewelry in the USA (Medium)**CROSS + CROWN**$136.41**10 rev11mo ago](https://www.amazon.com/dp/B0FLYKQYP4) [**DRINSPER St Joseph Medal Necklace for Men Women 925 Sterling Silver San Jose Patron Saint Joseph Pendant Religious Amulet Protection Jewelry Fathers Day Graduation Gifts**DRINSPER**$56.82**8 rev11mo ago](https://www.amazon.com/dp/B0FFG9LPML)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CROSS + CROWN Premium 14K Yellow Gold Saint Joseph Pendant Durable Double-Bonded 14K Pendant for Necklace Women & Mens Gold St Joseph Medal Handcrafted Religious Jewelry in the USA (Medium)**CROSS + CROWN**$136.41**4.8★**▲ 192%**](https://www.amazon.com/dp/B0FLYKQYP4) [**YFN Saint Joseph Necklace Sterling Silver Religious Protector Pendant St Joseph Jewelry Gifts for Women Men**YFN**$52.34**4.7★**▲ 154%**](https://www.amazon.com/dp/B0CB412BC3) [**Westmon Works St Joseph the Worker Medal & Holy Card Set Italian Metal Catholic Medals with Laminated Prayer Cards 5 Pack Imported from Italy Cards Made in USA**Westmon Works**$13.90**4.0★**▲ 134%**](https://www.amazon.com/dp/B0GMYT4Z38) [**Taioiat St Joseph Meda for Men 14K Gold Plated Saint Joseph Necklace Pendant San Jose Medalla Patron Saint of Fathers Workers Family Protection Religious Jewelry for Women**Taioiat**$104.55**4.0★**▲ 115%**](https://www.amazon.com/dp/B0GHNNLVQ4) [**Seiyang Fathers Day Jewelry Gifts St Joseph Medal for Men 925 Sterling Silver Saint Joseph Pendant Necklace Medalla De San Jose Pendant Amulet Protection Jewelry Religious Gifts**Seiyang**$72.27**4.3★**▲ 74%**](https://www.amazon.com/dp/B0FSBZKHRW)
**~~View all trending →~~**
## **What buyers say about st joseph medal**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**28%
*“the medal is of good quality”*
**Advertised Vs Actual Product**9%
*“Exactly as shown in photo”*
**Chain/Key Quality**9%
*“chain included”*
**Design-Overall**7%
*“The craftsmanship maintains a classic appearance that aligns with traditional religious jewelry aesthetics”*
**Metal Authenticity**6%
*“Nice metal charm for my boys”*
**Weight Heavy**4%
*“substantial weight to it that makes it feel great to hold”*
**Size-Overall**4%
*“It is a good size”*
**Gifting Purpose**4%
*“Good giveaway medals”*
**Value For Money**4%
*“Nice necklace great for the price”*
**Embellishment/Embroidery Quality**4%
*“Very nice medallion”*
### **What buyers complain about **
**Advertised Vs Actual Product**19%
*“Misleading”*
**Quality-Overall**14%
*“Cheap”*
**Value For Money**11%
*“this pendant is a bit pricey for what you are getting”*
**Brightness/Shine/Glow**5%
*“It is a little hard to see the Saint Joseph on it well the way the light shines on it”*
**Ease Of Use**5%
*“was hard to put on prior”*
**Size-Overall**4%
*“A little bigger than a penny”*
**Chain/Key Quality**2%
*“Chain preference may vary”*
### **Top return reasons **
**Size-Overall**54%
**Advertised Vs Actual Product**13%
**Metal Authenticity**9%
**Chain/Key Quality**6%
**Quality-Overall**6%
**Defective Material/Parts**2%
**Color**2%
**Weight Heavy**1%
**Design-Overall**1%
**Fastener Quality**1%
## **Common questions**
- **Is st joseph medal profitable to sell on Amazon United States?**
- The niche generates $43K/yr across 48 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -4.3%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the st joseph medal niche?**
- 33 brands and 39 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 44% of demand.
- **What do buyers complain about in st joseph medal?**
- Top complaints mined from reviews: Advertised Vs Actual Product, Quality-Overall, Value For Money. The return rate is 2.5%.
- **What does it cost to enter the st joseph medal niche?**
- Listings span $5.82–$161.87; the average listing price is $43.01 (sweet spot $15–$100). The average incumbent carries 352 reviews — the moat a new listing must climb.
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