---
title: "Spurs Hat — $73K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/spurs-hat"
last_updated: "2026-08-10T02:09:17.672Z"
locale: en
meta:
description: "Niche score 58/100 · $73K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · $73K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Spurs Hat — $73K/yr Amazon US Niche (2026) - Flapen"
---
# **spurs hat**
**Worth a look**
Shows demand growing +310.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 18Growth 100Conversion 16Competition 71Returns 64Price range 78Avg price 95Brand share 47Review moat 69Quality gap 52
**Growth**
**Incredible****+310.9%**
90-day search growth — must beat 0% to launch
**Avg price**
**Incredible****$25.27**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.65–$39.42**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****748.28**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****77%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****$73K**
$73K/yr · 230K searches
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, spurs hat is a $73K/yr Amazon United States market (230K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 58/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **spurs hat market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$63K–$76K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#26,092**
- **Page quality**
- **0%**
- **Prime**
- **50%**
- **Sponsored**
- **45%**
- **Out of stock**
- **35.8%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▲rising
**Sellers**
**25**
**Top-5 brand share**
**77%**
Top 20: 100%
**Top-5 click share**
**42%**
Top 20: 78%
**Open market**
**18%**
- BROTHER TRUCKERS31% - ZHATS14% - Mitchell & Ness14% - New Era11% - Generic8% - American Cattle Co.5%
## **Demand**
Weekly Amazon search volume, last 30 weeks — +310.9% search growth over the last 90 days.
30K20KSpike '26Dec '25Jan '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/spurs-hat/trend)
## **Top spurs hat search terms**
- **spurs hat**99K/yr+353.7%0.4% conv. - **san antonio spurs hat**67K/yr+243.1%0.3% conv. - **spurs cap**14K/yr+479.4%0.3% conv. - **spurs hats for men**12K/yr+234.8%0.4% conv. - **san antonio spurs hats**10K/yr+284.4%0.3% conv. - **san antonio spurs cap**7K/yr+471.4%0.2% conv. - **spurs hats**7K/yr+314.1%0.3% conv. - **spurs caps for men**6K/yr+369.4%0.3% conv. - **san antonio spurs snapback hat**5K/yr+204.0%0.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/spurs-hat/search-terms)
## **Top spurs hat products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$3K8%$6K12%$9K16%$12K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**San Antonio Hoops Collegiate Ball Hat | Premium Adjustable Snapback Baseball Trucker Hats for Men & Women (US Alpha One Size Black)**BROTHER TRUCKERS**$19.90**3.8★10 rev](https://www.amazon.com/dp/B0GL61YR7K) [2**San Antonio Hoops Collegiate Ball Hat | Premium Adjustable Snapback Baseball Trucker Hats for Men & Women (US Alpha One Size Black/Natural)**BROTHER TRUCKERS**$19.89**3.8★10 rev](https://www.amazon.com/dp/B0GL5RSSNV) [3**NBA San Antonio Spurs The League 9Forty Adjustable Cap Black One Size**New Era**$19.24**4.5★124 rev](https://www.amazon.com/dp/B01N7502JQ) [4**Mitchell & Ness San Antonio Spurs Core Basic Snapback Adjustable Hat Cap - Black**Mitchell & Ness**$34.22**4.9★11 rev](https://www.amazon.com/dp/B0C4W3DQVT) [5**American Cattle Co. Bull Spurs Icon Adjustable Snapback Western Hat (US Alpha One Size Gray)**American Cattle Co.**$37.20**3.9★33 rev](https://www.amazon.com/dp/B0DFDZK3Q4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**vintages gos spurses Graphic Printed Baseball Cap - Retro Distressed**Generic**$8.88**1 rev2mo ago](https://www.amazon.com/dp/B0H2GNP9XM) [**Gos Spurses Vintage Graphic Printed Baseball Cap - Retro Distressed Washed Cotton Dad Hat Low Sports Fan Cap for Men**Generic**$8.76**1 rev2mo ago](https://www.amazon.com/dp/B0H2GNLJ1F) [**vintages gos spurses Fans Teams Graphic Printed Baseball Cap - Retro Distressed**Generic**$8.78**0 rev2mo ago](https://www.amazon.com/dp/B0H2HXN4ZB) [**Snapback San Antonio Basketball Texas Logo Hat Black**Tenacious Tops**$28.47**0 rev3mo ago](https://www.amazon.com/dp/B0GY1VN1N8) [**San Antonio Texas Sport Souvenir Adjustable Printed Baseball Hat Black**Texas Athletic Sports Fan Gear**$20.07**1 rev5mo ago](https://www.amazon.com/dp/B0GPB8SY3Y)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Gos Spurses Vintage Graphic Printed Baseball Cap - Retro Distressed Washed Cotton Dad Hat Low Sports Fan Cap for Men**Generic**$8.76**5.0★**▲ 18%**](https://www.amazon.com/dp/B0H2GNLJ1F) [**Snapback San Antonio Basketball Texas Logo Hat Black**Tenacious Tops**$28.47**0.0★**▲ 18%**](https://www.amazon.com/dp/B0GY1VN1N8) [**vintages gos spurses Graphic Printed Baseball Cap - Retro Distressed**Generic**$8.88**5.0★**▲ 18%**](https://www.amazon.com/dp/B0H2GNP9XM) [**Rico Industries NBA San Antonio Spurs Mens Trifold Brown Wallet - Premium 9 Pocket Laser-Engraved Team Logo on Vegan Leather - Minimalist Design ID Window Credit Card Holder - Ideal Mens Gift**Rico Industries**$26.98**4.4★**▲ 18%**](https://www.amazon.com/dp/B09LMMPSTN) [**San Antonio Texas Sport Souvenir Adjustable Printed Baseball Hat Black**Texas Athletic Sports Fan Gear**$20.07**5.0★**▲ 18%**](https://www.amazon.com/dp/B0GPB8SY3Y)
**~~View all trending →~~**
## **What buyers say about spurs hat**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**31%
*“perfect fit for kids”*
**Quality-Overall**21%
*“You get what you pay for it was a basic baseball hat not great not bad”*
**Color**9%
*“Great color”*
**Advertised Vs Actual Product**7%
*“way better than expected”*
**Value For Money**6%
*“Worth it”*
**Comfort-Overall**5%
*“and pretty comfortable”*
**Material Quality**5%
*“Great material”*
**Gifting Purpose**3%
*“Great birthday gift”*
**Strap/String Quality**3%
*“It should fit your head with its adjustable strap”*
**Strength**2%
*“was not flimsy”*
### **What buyers complain about **
**Size-Overall**28%
*“Way to big”*
**Quality-Overall**22%
*“for 10 bucks you can get way better quality hats”*
**Color**14%
*“It turn reddish black”*
**Shape/Style**11%
*“I dont like the style”*
**Advertised Vs Actual Product**11%
*“Wrong Info”*
**Breathability**3%
*“it lack ventilation”*
### **Top return reasons **
**Size-Overall**60%
**Shape/Style**8%
**Material Quality**8%
**Advertised Vs Actual Product**3%
**Value For Money**3%
**Quality-Overall**3%
**Comfort-Overall**2%
**Length**2%
**Stiffness**2%
**Color**1%
## **Common questions**
- **Is spurs hat profitable to sell on Amazon United States?**
- The niche generates $73K/yr across 40 tracked products. 1 of 20 products launched in the last 360 days are still selling. 90-day search growth is +310.9%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the spurs hat niche?**
- 17 brands and 25 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 77% of demand.
- **What do buyers complain about in spurs hat?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 2.5%.
- **What does it cost to enter the spurs hat niche?**
- Listings span $8.65–$39.42; the average listing price is $25.27 (sweet spot $15–$100). The average incumbent carries 748 reviews — the moat a new listing must climb.
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