---
title: "Spidey and His Amazing Friends Costume — $92K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/spidey-and-his-amazing-friends-costume"
last_updated: "2026-08-10T03:27:59.775Z"
locale: en
meta:
  description: "Niche score 40/100 · $92K/yr market · 271K searches/yr · $28.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 40/100 · $92K/yr market · 271K searches/yr · $28.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Spidey and His Amazing Friends Costume — $92K/yr Amazon US Niche (2026) - Flapen"
---

# **spidey and his amazing friends costume**

**Skip it**

Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Market size 23Growth 24Conversion 15Competition 88Returns 22Price range 93Avg price 95Brand share 13Review moat 68Quality gap 23

**Avg price**

**Incredible****$28.82**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$13.73–$54.77**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****27%**

top-5 click share — an open shelf

**Review moat**

**Good****778.99**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-2.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$92K**

$92K/yr · 271K searches

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Returns**

**Bad****5.8%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****1.2%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

According to Flapen's Amazon United States niche tracking, spidey and his amazing friends costume is a $92K/yr Amazon United States market (271K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Oct. Verdict: Skip it — 40/100.

Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **spidey and his amazing friends costume market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**3K–4K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$86K–$115K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.2%**</dd>

<dt>**Avg BSR**</dt><dd>**#616**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**87%**</dd>

<dt>**Sponsored**</dt><dd>**70%**</dd>

<dt>**Out of stock**</dt><dd>**26.4%**</dd>

<dt>**Avg brand age**</dt><dd>**38 months**</dd>

<dt>**Avg seller age**</dt><dd>**137 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

**Brands**

**12 **—flat

**Sellers**

**51**

**Top-5 brand share**

**95%**

Top 20: 100%

**Top-5 click share**

**27%**

Top 20: 59%

**Open market**

**4%**

- Marvel52% - Jazwares Costume Play16% - Jazwares12% - Rubies11% - Spirit Halloween4% - Disney1% - Open — no brand owns it (6 brands, 4%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -2.9% search growth over the last 90 days.

600K400KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 147.5×

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/spidey-and-his-amazing-friends-costume/trend)

## **Top spidey and his amazing friends costume search terms**

- **spiderman costume 2t**35K/yr+22.6%1.1% conv. - **spidey and his amazing friends costume**47K/yr-12.1%0.3% conv. - **2t spiderman costume**21K/yr+12.9%0.8% conv. - **spidey and friends costume**59K/yr-32.2%0.4% conv. - **toddler spidey costume**13K/yr+3.1%1.3% conv. - **spiderman costume toddler 2t**14K/yr+52.2%1.2% conv. - **spidey costume toddler**6K/yr+18.6%0.7% conv. - **spider man costume 2t**7K/yr+4.7%2.0% conv. - **spiderman costume 2t boy**10K/yr-10.0%0.8% conv. - **toddler spiderman costume 3t**8K/yr-23.7%1.1% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/spidey-and-his-amazing-friends-costume/search-terms)

## **Top spidey and his amazing friends costume products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$6K9%$8K12%$11K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Marvel Avengers Spider-Man Toddler Boys Cosplay Romper Spiderman 2T](https://m.media-amazon.com/images/I/41LIpPgyBiS.jpg)**Marvel Avengers Spider-Man Toddler Boys Cosplay Romper Spiderman 2T**Marvel**$21.95**4.8★756 rev](https://www.amazon.com/dp/B08VTYT8NK) [2![Rubies Baby Boys Marvel Super Hero Adventures Deluxe Infant and Toddler Costumes Spider-Man Toddler US](https://m.media-amazon.com/images/I/41srkdF4jrL.jpg)**Rubies Baby Boys Marvel Super Hero Adventures Deluxe Infant and Toddler Costumes Spider-Man Toddler US**Rubies**$54.77**4.6★1,056 rev](https://www.amazon.com/dp/B0846Q3DX9) [3![Marvel Spider-Man Toddler Costume - Officially Licensed Superhero Suit for Kids](https://m.media-amazon.com/images/I/41FwZtV2ndL.jpg)**Marvel Spider-Man Toddler Costume - Officially Licensed Superhero Suit for Kids**Jazwares**$35.90**4.6★663 rev](https://www.amazon.com/dp/B0D4GMT5ZM) [4![Marvel Avengers Spider-Man Toddler Boys Cosplay Romper Spiderman 3T](https://m.media-amazon.com/images/I/41LIpPgyBiS.jpg)**Marvel Avengers Spider-Man Toddler Boys Cosplay Romper Spiderman 3T**Marvel**$21.30**4.8★756 rev](https://www.amazon.com/dp/B08VVMXCWH) [5![Marvel Spider-Man Toddler Costume - Officially Licensed Superhero Suit for Kids](https://m.media-amazon.com/images/I/41FwZtV2ndL.jpg)**Marvel Spider-Man Toddler Costume - Officially Licensed Superhero Suit for Kids**Jazwares**$37.99**4.6★663 rev](https://www.amazon.com/dp/B0CHQQWQGB)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![MARVEL Spider-Man Official Youth Zentai Halloween Costume - Deluxe Two-Way Stretch Spandex with Invisible Zippers and Wrist Openings - XS (4)](https://m.media-amazon.com/images/I/41DJ1+Ex0QL.jpg)**MARVEL Spider-Man Official Youth Zentai Halloween Costume - Deluxe Two-Way Stretch Spandex with Invisible Zippers and Wrist Openings - XS (4)**Jazwares Costume Play**$40.51**27 rev1mo ago](https://www.amazon.com/dp/B0FJYMRKNF) [![Marvel Boys Spider-Man 2-Piece Snug-Fit Cotton Pajama Set SPIDER COSTUME 4](https://m.media-amazon.com/images/I/31m968xxPrL.jpg)**Marvel Boys Spider-Man 2-Piece Snug-Fit Cotton Pajama Set SPIDER COSTUME 4**Marvel**$13.80**3,269 rev2mo ago](https://www.amazon.com/dp/B09D4GM3DN) [![Marvel Unisex Child Kids 2-piece Snug-fit Cotton Pajama Set Spider Costume 6 US](https://m.media-amazon.com/images/I/31m968xxPrL.jpg)**Marvel Unisex Child Kids 2-piece Snug-fit Cotton Pajama Set Spider Costume 6 US**Marvel**$13.73**3,269 rev2mo ago](https://www.amazon.com/dp/B09D4TTPNZ) [![Spirit Halloween Marvel Toddler Spider-Man Muscle Suit Costume](https://m.media-amazon.com/images/I/31eitZVpxgL.jpg)**Spirit Halloween Marvel Toddler Spider-Man Muscle Suit Costume**Spirit Halloween**$33.45**199 rev1y ago](https://www.amazon.com/dp/B0F7SGFR8K) [![Spirit Halloween Spidey and His Amazing Friends Toddler Spider-Man Muscle Suit Costume Officially licensed Padded Jumpsuit Unisex Child Size 3T - 4T Standard Red and Blue](https://m.media-amazon.com/images/I/31-JQM+zHUL.jpg)**Spirit Halloween Spidey and His Amazing Friends Toddler Spider-Man Muscle Suit Costume Officially licensed Padded Jumpsuit Unisex Child Size 3T - 4T Standard Red and Blue**Spirit Halloween**$34.99**25 rev1y ago](https://www.amazon.com/dp/B0F7S67N3X)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![MARVEL Spider-Man Official Youth Zentai Halloween Costume - Deluxe Two-Way Stretch Spandex with Invisible Zippers and Wrist Openings - XS (4)](https://m.media-amazon.com/images/I/41DJ1+Ex0QL.jpg)**MARVEL Spider-Man Official Youth Zentai Halloween Costume - Deluxe Two-Way Stretch Spandex with Invisible Zippers and Wrist Openings - XS (4)**Jazwares Costume Play**$40.51**4.7★**▲ 359%**](https://www.amazon.com/dp/B0FJYMRKNF) [![Marvel Avengers Spider-Man Boys T-Shirt and Short Set for Toddler and Little Kids Blue/Red](https://m.media-amazon.com/images/I/41TOt84uiiL.jpg)**Marvel Avengers Spider-Man Boys T-Shirt and Short Set for Toddler and Little Kids Blue/Red**Marvel**$20.05**4.6★**▲ 350%**](https://www.amazon.com/dp/B0968ZJ28X) [![Marvel Spidey and His Amazing Friends Spider-Man Toddler Boys Mesh Jersey Tank Top & Basketball Shorts Outfit Set Blue 3T](https://m.media-amazon.com/images/I/51S7Rq-JitL.jpg)**Marvel Spidey and His Amazing Friends Spider-Man Toddler Boys Mesh Jersey Tank Top & Basketball Shorts Outfit Set Blue 3T**Marvel**$24.84**4.7★**▲ 333%**](https://www.amazon.com/dp/B0CLQF15WS) [![Marvel Avengers Spider-Man Boys T-Shirt and Short Set for Toddler and Little Kids Blue/Red](https://m.media-amazon.com/images/I/41TOt84uiiL.jpg)**Marvel Avengers Spider-Man Boys T-Shirt and Short Set for Toddler and Little Kids Blue/Red**Marvel**$21.37**4.6★**▲ 330%**](https://www.amazon.com/dp/B0968WJCW4) [![Marvel Spider-Man Boys Long Sleeve Shirt and Pants Set for Toddlers](https://m.media-amazon.com/images/I/41W+OSc75SL.jpg)**Marvel Spider-Man Boys Long Sleeve Shirt and Pants Set for Toddlers**Marvel**$23.80**4.6★**▲ 287%**](https://www.amazon.com/dp/B09HFNR4MJ)

**~~View all trending →~~**

## **What buyers say about spidey and his amazing friends costume**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**23%

*“the mask is very high quality”*

**Size-Overall**21%

*“Size is true”*

**Value For Money**7%

*“Worth it”*

**Fun/Entertainment Experience**5%

*“Fun”*

**Durability**5%

*“Durable and cute”*

**Comfort-Overall**5%

*“Comfortable”*

**Gifting Purpose**3%

*“My grandson loves his gift”*

**Soft Feel**3%

*“Looks so nice, so soft and breathable”*

**Ease Of Use**3%

*“Easy access to hands”*

**Material Quality**3%

*“The material feels comfortable”*

### **What buyers complain about **

**Size-Overall**30%

*“Doesnt fit right”*

**Quality-Overall**11%

*“The shirt is poor quality”*

**Durability**7%

*“Literally broke within 5 minutes”*

**Material Quality**7%

*“The material is super thin”*

**Value For Money**5%

*“Extremely disappointed that I was charged $44.00 for this item”*

**Strength**4%

*“the finger lights are pretty flimsy”*

**Product Condition**3%

*“was clearly used”*

**Ease Of Cleaning**2%

*“Used and dirty”*

**Advertised Vs Actual Product**2%

*“The mask to this costume arrived looking much different than the photo”*

**Thickness**2%

*“Thin”*

### **Top return reasons **

**Size-Overall**75%

**Material Quality**4%

**Advertised Vs Actual Product**3%

**Length**3%

**Quality-Overall**2%

**Product Condition**2%

**Value For Money**2%

**Defective Material/Parts**1%

**Stitch/Finish/Polish**1%

**Waist Fit**1%

## **Common questions**

<dl>

<dt>**Is spidey and his amazing friends costume profitable to sell on Amazon United States?**</dt><dd>The niche generates $92K/yr across 77 tracked products. 5 of 16 products launched in the last 360 days are still selling. 90-day search growth is -2.9%. Flapen's verdict: Skip it (40/100).</dd>

<dt>**How competitive is the spidey and his amazing friends costume niche?**</dt><dd>12 brands and 51 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 95% of demand.</dd>

<dt>**What do buyers complain about in spidey and his amazing friends costume?**</dt><dd>Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 5.8% — above our launch gate.</dd>

<dt>**When does demand for spidey and his amazing friends costume peak?**</dt><dd>Demand peaks in Oct; the busiest month runs 147.5× the quietest.</dd>

<dt>**What does it cost to enter the spidey and his amazing friends costume niche?**</dt><dd>Listings span $13.73–$54.77; the average listing price is $28.82 (sweet spot $15–$100). The average incumbent carries 779 reviews — the moat a new listing must climb.</dd>

</dl>

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