---
title: "Spiderman Backpack — $468K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/spiderman-backpack"
last_updated: "2026-08-10T05:27:49.586Z"
locale: en
meta:
  description: "Niche score 58/100 · $468K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · $468K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Spiderman Backpack — $468K/yr Amazon US Niche (2026) - Flapen"
---

# **spiderman backpack**

**Worth a look**

Shows a sweet-spot price point ($31.45 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 83Conversion 10Competition 76Returns 36Price range 94Avg price 95Brand share 49Review moat 54Quality gap 37

**Avg price**

**Incredible****$31.45**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$14.72–$48.76**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Great****+80.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Market size**

**Good****$468K**

$468K/yr · 1.8M searches

**Review moat**

**Good****1,328.62**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****75%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****4.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

According to Flapen's Amazon United States niche tracking, spiderman backpack is a $468K/yr Amazon United States market (1.8M searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 58/100.

Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **spiderman backpack market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**25K–30K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$786K–$944K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.8%**</dd>

<dt>**Avg BSR**</dt><dd>**#951**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**95%**</dd>

<dt>**Sponsored**</dt><dd>**79%**</dd>

<dt>**Out of stock**</dt><dd>**19.4%**</dd>

<dt>**Avg brand age**</dt><dd>**34 months**</dd>

<dt>**Avg seller age**</dt><dd>**148 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

**Brands**

**15 **▲rising

**Sellers**

**50**

**Top-5 brand share**

**75%**

Top 20: 100%

**Top-5 click share**

**39%**

Top 20: 77%

**Open market**

**18%**

- Telifor24% - Fast Forward23% - Marvel11% - Bioworld9% - Simple Modern8% - AYoXin6%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +80.2% search growth over the last 90 days.

175K125KHoliday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 10.6×

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/spiderman-backpack/trend)

## **Top spiderman backpack search terms**

- **spiderman backpack**1.2M/yr+127.7%0.8% conv. - **spider man backpack**85K/yr+73.2%0.5% conv. - **marvel backpack**107K/yr+73.0%0.0% conv. - **spiderman bookbag**60K/yr+23.6%0.8% conv. - **spiderman bag**48K/yr+1.9%0.1% conv. - **spiderman backpack toddler**43K/yr-11.2%1.2% conv. - **spiderman backpack with lunchbox**50K/yr+195.2%0.6% conv. - **spiderman backpack for boys 4-6**52K/yr+18.1%1.6% conv. - **spider-man backpack**26K/yr+63.7%0.4% conv. - **mochila de spiderman para nios**25K/yr+17.8%0.6% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/spiderman-backpack/search-terms)

## **Top spiderman backpack products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$23K10%$47K15%$70K20%$94K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Telifor Cartoon Spider Schoolbag with Pencil Case - 3D Waterproof Large-Capacity for Primary School Boys (15in)](https://m.media-amazon.com/images/I/417CL1GVTML.jpg)**Telifor Cartoon Spider Schoolbag with Pencil Case - 3D Waterproof Large-Capacity for Primary School Boys (15in)**Telifor**$29.86**4.8★52 rev](https://www.amazon.com/dp/B0FJ8FFLN7) [2![Simple Modern Medium Marvel Toddler Backpack for School Girls and Boys | Kindergarten Elementary Kids Backpack | Fletcher Collection | Kids - 15 tall | Spidey Kid](https://m.media-amazon.com/images/I/41BU8bonGdL.jpg)**Simple Modern Medium Marvel Toddler Backpack for School Girls and Boys | Kindergarten Elementary Kids Backpack | Fletcher Collection | Kids - 15 tall | Spidey Kid**Simple Modern**$47.57**4.8★6,366 rev](https://www.amazon.com/dp/B0B4KMZRC3) [3![Telifor Cartoon Spider Schoolbag with Pencil Case - 3D Waterproof Large-Capacity for Primary School Boys (14in)](https://m.media-amazon.com/images/I/41zaaCzS2mL.jpg)**Telifor Cartoon Spider Schoolbag with Pencil Case - 3D Waterproof Large-Capacity for Primary School Boys (14in)**Telifor**$29.03**4.8★52 rev](https://www.amazon.com/dp/B0FJ8FFLP6) [4![Fast Forward Spider-Man Boys Backpack and Lunch Box Set - 2 Piece 15 Inch School Backpack With Detachable Lunch Bag Size One Size Spider-Man Red Lunch Bag](https://m.media-amazon.com/images/I/51-CLwjTxhL.jpg)**Fast Forward Spider-Man Boys Backpack and Lunch Box Set - 2 Piece 15 Inch School Backpack With Detachable Lunch Bag Size One Size Spider-Man Red Lunch Bag**Fast Forward**$25.11**4.3★397 rev](https://www.amazon.com/dp/B0FWMVCSTL) [5![abshoo Cute Spider School Backpack For Boys Elementary Kindergarten Kids School Bag (Spider Black)](https://m.media-amazon.com/images/I/515L2qJ4kRL.jpg)**abshoo Cute Spider School Backpack For Boys Elementary Kindergarten Kids School Bag (Spider Black)**abshoo**$30.27**4.7★584 rev](https://www.amazon.com/dp/B0F7LK374P)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Marvel Spiderman Boys Backpack for Elementary Kindergarten Kids Medium 12L](https://m.media-amazon.com/images/I/51i5kur-FIL.jpg)**Marvel Spiderman Boys Backpack for Elementary Kindergarten Kids Medium 12L**PATPAT**$32.84**36 rev3mo ago](https://www.amazon.com/dp/B0GSZ8TZTB) [![BIOWORLD Boys Spider-Man Integrated Backpack Set. Includes Backpack Non-Insulated Lunch Kit Case (Little Kid/Big Kid) Red One Size](https://m.media-amazon.com/images/I/512AcEDD3IL.jpg)**BIOWORLD Boys Spider-Man Integrated Backpack Set. Includes Backpack Non-Insulated Lunch Kit Case (Little Kid/Big Kid) Red One Size**Bioworld**$39.91**2 rev4mo ago](https://www.amazon.com/dp/B0GQHPYK5B) [![Bioworld Spidey & His Amazing Friends Plush Spidey & 10 Backpack](https://m.media-amazon.com/images/I/415RHrvu5hL.jpg)**Bioworld Spidey & His Amazing Friends Plush Spidey & 10 Backpack**Bioworld**$32.83**12 rev4mo ago](https://www.amazon.com/dp/B0GQJJR3Y6) [![Fast Forward Spider-Man Boys Backpack - Lightweight Spacious 16 Inch School Backpack for Kids with 3D Character Tag Spiderman Black](https://m.media-amazon.com/images/I/41bX4a166zL.jpg)**Fast Forward Spider-Man Boys Backpack - Lightweight Spacious 16 Inch School Backpack for Kids with 3D Character Tag Spiderman Black**Fast Forward**$29.80**9 rev5mo ago](https://www.amazon.com/dp/B0GJ6YFRMC) [![AYoXin Kids School Backpacks Boys Backpack with Lunch Box for Elementary Kindergarten Preschool Mochila Para Nios 4-6 6-8 8-10 4 5 6 7 8 9 10 11 12](https://m.media-amazon.com/images/I/51kZGP4EnYL.jpg)**AYoXin Kids School Backpacks Boys Backpack with Lunch Box for Elementary Kindergarten Preschool Mochila Para Nios 4-6 6-8 8-10 4 5 6 7 8 9 10 11 12**AYoXin**$44.31**1 rev5mo ago](https://www.amazon.com/dp/B0GHRT8WWF)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Bioworld Spidey & His Amazing Friends Plush Spidey & 10 Backpack](https://m.media-amazon.com/images/I/415RHrvu5hL.jpg)**Bioworld Spidey & His Amazing Friends Plush Spidey & 10 Backpack**Bioworld**$32.83**4.9★**▲ 79%**](https://www.amazon.com/dp/B0GQJJR3Y6) [![BIOWORLD Boys Spider-Man Integrated Backpack Set. Includes Backpack Non-Insulated Lunch Kit Case (Little Kid/Big Kid) Red One Size](https://m.media-amazon.com/images/I/512AcEDD3IL.jpg)**BIOWORLD Boys Spider-Man Integrated Backpack Set. Includes Backpack Non-Insulated Lunch Kit Case (Little Kid/Big Kid) Red One Size**Bioworld**$39.91**3.5★**▲ 79%**](https://www.amazon.com/dp/B0GQHPYK5B) [![AYoXin Kids School Backpacks Boys Backpack with Lunch Box for Elementary Kindergarten Preschool Mochila Para Nios 4-6 6-8 8-10 4 5 6 7 8 9 10 11 12](https://m.media-amazon.com/images/I/51kZGP4EnYL.jpg)**AYoXin Kids School Backpacks Boys Backpack with Lunch Box for Elementary Kindergarten Preschool Mochila Para Nios 4-6 6-8 8-10 4 5 6 7 8 9 10 11 12**AYoXin**$44.31**5.0★**▲ 78%**](https://www.amazon.com/dp/B0GHRT8WWF) [![Marvel Spiderman Boys Backpack for Elementary Kindergarten Kids Medium 12L](https://m.media-amazon.com/images/I/51i5kur-FIL.jpg)**Marvel Spiderman Boys Backpack for Elementary Kindergarten Kids Medium 12L**PATPAT**$32.84**4.8★**▲ 78%**](https://www.amazon.com/dp/B0GSZ8TZTB) [![Get Trend Marvel Spider-Man Kids Backpack Boys Lightweight 18 inch Book Bag Padded Straps Travel School Bag Gifts for Boys (Multi Spiderman)](https://m.media-amazon.com/images/I/51KD53bKEaL.jpg)**Get Trend Marvel Spider-Man Kids Backpack Boys Lightweight 18 inch Book Bag Padded Straps Travel School Bag Gifts for Boys (Multi Spiderman)**Get Trend**$27.59**4.8★**▲ 78%**](https://www.amazon.com/dp/B0FSSM64T8)

**~~View all trending →~~**

## **What buyers say about spiderman backpack**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**24%

*“Amazing quality”*

**Size-Overall**17%

*“perfect fit”*

**Value For Money**10%

*“the price is good”*

**Durability**9%

*“Seems durable”*

**Material Quality**5%

*“The material feels durable”*

**Design-Overall**5%

*“The design is bright, fun, and exactly what any little Spider-Man fan would want”*

**Storage Capacity**3%

*“Spacious”*

**Ease Of Use**3%

*“super cute and simple”*

**Pockets/Compartments**3%

*“decent pockets”*

**Advertised Vs Actual Product**3%

*“This was better than expected”*

### **What buyers complain about **

**Durability**22%

*“came apart”*

**Size-Overall**18%

*“Too big”*

**Quality-Overall**14%

*“cheap quality with double the price”*

**Material Quality**6%

*“Wasn't the best quality in the material for this bag”*

**Value For Money**4%

*“Not worth the price”*

**Stitch/Finish/Polish**3%

*“I didnt notice a difference in the stitching”*

**Water Resistance**2%

*“the water bottle is way too fragile it broke within the same we received it”*

**Strength**2%

*“Everything included is pretty flimsy and thin”*

**Strap/String Quality**2%

*“the straps broke almost immediately”*

**Advertised Vs Actual Product**2%

*“Not as Pictured”*

### **Top return reasons **

**Size-Overall**66%

**Quality-Overall**5%

**Advertised Vs Actual Product**5%

**Material Quality**5%

**Strap/String Quality**4%

**Value For Money**4%

**Zipper Quality**2%

**Wrong Dimensions**1%

**Defective Material/Parts**1%

**Stitch/Finish/Polish**1%

## **Common questions**

<dl>

<dt>**Is spiderman backpack profitable to sell on Amazon United States?**</dt><dd>The niche generates $468K/yr across 39 tracked products. 5 of 14 products launched in the last 360 days are still selling. 90-day search growth is +80.2%. Flapen's verdict: Worth a look (58/100).</dd>

<dt>**How competitive is the spiderman backpack niche?**</dt><dd>15 brands and 50 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 75% of demand.</dd>

<dt>**What do buyers complain about in spiderman backpack?**</dt><dd>Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 4.1%.</dd>

<dt>**When does demand for spiderman backpack peak?**</dt><dd>Demand peaks in Jul–Aug; the busiest month runs 10.6× the quietest.</dd>

<dt>**What does it cost to enter the spiderman backpack niche?**</dt><dd>Listings span $14.72–$48.76; the average listing price is $31.45 (sweet spot $15–$100). The average incumbent carries 1,329 reviews — the moat a new listing must climb.</dd>

</dl>

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