---
title: "Search terms — sperry socks - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/sperry-socks/search-terms"
last_updated: "2026-08-10T11:18:14.276Z"
locale: en
meta:
  description: "Niche score 60/100 · $47K/yr market · 51K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $47K/yr market · 51K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — sperry socks - Flapen"
---

# **sperry socks**

**Worth a look**

Shows a fragmented shelf (top 5 take 31% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 12Growth 72Conversion 71Competition 84Returns 82Price range 66Avg price 70Brand share 40Review moat 24Quality gap 75

**Competition**

**Great****31%**

top-5 click share — an open shelf

**Returns**

**Great****1.7%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+55.4%**

90-day search growth — must beat 0% to launch

**Conversion**

**Good****6.5%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****$14.41**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$7.85–$28.75**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****81%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Bad****6,300.37**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$47K**

$47K/yr · 51K searches

## Search terms