---
title: "So Ks — $75K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/so-ks"
last_updated: "2026-08-10T12:16:22.967Z"
locale: en
meta:
  description: "Niche score 51/100 · $75K/yr market · 236K searches/yr · $12.75 avg price. A small market ($75K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $75K/yr market · 236K searches/yr · $12.75 avg price. A small market ($75K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "So Ks — $75K/yr Amazon US Niche (2026) - Flapen"
---

# **so ks**

**Worth a look**

Shows low returns (1.3%), but a small market ($75K/yr) keeps it on the watch list.

Market size 19Growth 23Conversion 31Competition 83Returns 90Price range 68Avg price 56Brand share 88Review moat 19Quality gap 38

**Returns**

**Great****1.3%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****47%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****32%**

top-5 click share — an open shelf

**Price range**

**Good****$4.04–$38.53**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$12.75**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.5%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-4.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$75K**

$75K/yr · 236K searches

**Review moat**

**Bad****14,292.38**

avg incumbent reviews — the moat a new listing must climb

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

According to Flapen's Amazon United States niche tracking, so ks is a $75K/yr Amazon United States market (236K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 51/100.

Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **so ks market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$77K–$102K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.5%**</dd>

<dt>**Avg BSR**</dt><dd>**#666**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**1.1%**</dd>

<dt>**Avg brand age**</dt><dd>**44 months**</dd>

<dt>**Avg seller age**</dt><dd>**127 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

**Brands**

**41 **▲rising

**Sellers**

**72**

**Top-5 brand share**

**47%**

Top 20: 82%

**Top-5 click share**

**32%**

Top 20: 64%

**Open market**

**49%**

- wernies15% - UoUoUosocks11% - Looknniy9% - DOKUTOKU6% - BomKinta5% - JOYNÉE4%

## **Demand & seasonality**

Weekly Amazon search volume, last 68 weeks — -4.9% search growth over the last 90 days.

10K6KPrime Day '25Spike '25Holiday '25Spike '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 3.3×

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/so-ks/trend)

## **Top so ks search terms**

- **cheap socks**26K/yr-5.3%2.4% conv. - **sicks**25K/yr-12.9%1.3% conv. - **sock pack**23K/yr-3.3%1.9% conv. - **socka**19K/yr+14.6%1.4% conv. - **unisex socks**25K/yr-9.2%2.5% conv. - **socs**16K/yr+11.5%1.5% conv. - **socks unisex**15K/yr-2.6%2.5% conv. - **socke**8K/yr+35.3%1.2% conv. - **soks**8K/yr+7.1%1.2% conv. - **meia**8K/yr-20.8%1.2% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/so-ks/search-terms)

## **Top so ks products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$4K9%$7K12%$9K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![UoUoUosocks 14 Pairs Low Cut Ankle Socks for Men/Women Thin Athletic Sock pack sock(black](https://m.media-amazon.com/images/I/41DE55c61LL.jpg)**UoUoUosocks 14 Pairs Low Cut Ankle Socks for Men/Women Thin Athletic Sock pack sock(black**UoUoUosocks**$9.19**4.2★4,906 rev](https://www.amazon.com/dp/B09P8DM9RH) [2![wernies No Show Socks for Women - 8 Pairs Low Cut Invisible Casual Short Ankle Socks for women Black/White/Gray 5-8](https://m.media-amazon.com/images/I/41aPaUUFq5L.jpg)**wernies No Show Socks for Women - 8 Pairs Low Cut Invisible Casual Short Ankle Socks for women Black/White/Gray 5-8**wernies**$11.05**4.6★4,158 rev](https://www.amazon.com/dp/B0B6BMZP95) [3![DOKUTOKU 3-12 Pack Womens Crew Socks Size 6-9 LightWeight Thin Casual Calf Socks (D2048-3W)](https://m.media-amazon.com/images/I/31d3GwOa8NL.jpg)**DOKUTOKU 3-12 Pack Womens Crew Socks Size 6-9 LightWeight Thin Casual Calf Socks (D2048-3W)**DOKUTOKU**$6.65**4.5★2,099 rev](https://www.amazon.com/dp/B09Y1SHH9Y) [4![wernies No Show Socks Women Low Socks Non Slip Flat Boat Line 4/8 Pairs](https://m.media-amazon.com/images/I/41LXUerLPJL.jpg)**wernies No Show Socks Women Low Socks Non Slip Flat Boat Line 4/8 Pairs**wernies**$15.59**4.5★89,555 rev](https://www.amazon.com/dp/B07WRY3PBD) [5![Looknniy 20 Pairs Low Cut Ankle Socks for Women No Show Casual Socks Breathable Athletic Socks Bulk for Sport (US Alpha One Size Regular Regular Multicolor)](https://m.media-amazon.com/images/I/416gM1CpIJL.jpg)**Looknniy 20 Pairs Low Cut Ankle Socks for Women No Show Casual Socks Breathable Athletic Socks Bulk for Sport (US Alpha One Size Regular Regular Multicolor)**Looknniy**$10.14**4.4★1,476 rev](https://www.amazon.com/dp/B0D9XJMP2X)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![SukModen No Show Socks Women Men Non Slip Invisible Liners for Flats Breathable Cotton Low Cut Ankle Socks 6 Pairs Gift Box Size 8.5-10.5 WBG](https://m.media-amazon.com/images/I/41DsilaPp+L.jpg)**SukModen No Show Socks Women Men Non Slip Invisible Liners for Flats Breathable Cotton Low Cut Ankle Socks 6 Pairs Gift Box Size 8.5-10.5 WBG**SukModen**$7.10**970 rev6mo ago](https://www.amazon.com/dp/B0GGP1GJ9H) [![Niorasen Ankle Socks for Women 6 Pairs Breathable Bamboo Viscose Low Cut Thin Socks Moisture Wicking Casual Sports Running Multicolor M](https://m.media-amazon.com/images/I/41US3UCJGpL.jpg)**Niorasen Ankle Socks for Women 6 Pairs Breathable Bamboo Viscose Low Cut Thin Socks Moisture Wicking Casual Sports Running Multicolor M**Niorasen**$12.56**772 rev6mo ago](https://www.amazon.com/dp/B0GFVNSF6X) [![JOYNE 5 Pairs Mens Lightweight Athletic Crew Cushioned Breathable Work High Calf Long Boot Socks Black Sock Size:10-13](https://m.media-amazon.com/images/I/51Kf3RaXHzL.jpg)**JOYNE 5 Pairs Mens Lightweight Athletic Crew Cushioned Breathable Work High Calf Long Boot Socks Black Sock Size:10-13**JOYNÉE**$9.53**1,765 rev11mo ago](https://www.amazon.com/dp/B0FKB176DJ) [![shnn 15 Pairs Womens Ankle Socks Lightweight Breathable Casual Low Cut Socks for Women With Heel Tab](https://m.media-amazon.com/images/I/41jbX8n76FL.jpg)**shnn 15 Pairs Womens Ankle Socks Lightweight Breathable Casual Low Cut Socks for Women With Heel Tab**shnn**$9.89**3,188 rev1y ago](https://www.amazon.com/dp/B0DPJNGP26) [![BomKinta Women Casual Calf Socks - Cute Cotton Crew Socks - Soft Above Ankle Sock Gifts 6 Pairs All White Size 5-10](https://m.media-amazon.com/images/I/41IUfXRQSdL.jpg)**BomKinta Women Casual Calf Socks - Cute Cotton Crew Socks - Soft Above Ankle Sock Gifts 6 Pairs All White Size 5-10**BomKinta**$14.15**1,424 rev1y ago](https://www.amazon.com/dp/B0DK1K4ZWS)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![wernies No Show Socks for Women - 8 Pairs Low Cut Invisible Casual Short Ankle Socks for women Black/White/Gray 5-8](https://m.media-amazon.com/images/I/41aPaUUFq5L.jpg)**wernies No Show Socks for Women - 8 Pairs Low Cut Invisible Casual Short Ankle Socks for women Black/White/Gray 5-8**wernies**$11.05**4.6★**▲ 72%**](https://www.amazon.com/dp/B0B6BMZP95) [![SukModen No Show Socks Women Men Non Slip Invisible Liners for Flats Breathable Cotton Low Cut Ankle Socks 6 Pairs Gift Box Size 8.5-10.5 WBG](https://m.media-amazon.com/images/I/41DsilaPp+L.jpg)**SukModen No Show Socks Women Men Non Slip Invisible Liners for Flats Breathable Cotton Low Cut Ankle Socks 6 Pairs Gift Box Size 8.5-10.5 WBG**SukModen**$7.10**4.6★**▲ 70%**](https://www.amazon.com/dp/B0GGP1GJ9H) [![Niorasen Ankle Socks for Women 6 Pairs Breathable Bamboo Viscose Low Cut Thin Socks Moisture Wicking Casual Sports Running Multicolor M](https://m.media-amazon.com/images/I/41US3UCJGpL.jpg)**Niorasen Ankle Socks for Women 6 Pairs Breathable Bamboo Viscose Low Cut Thin Socks Moisture Wicking Casual Sports Running Multicolor M**Niorasen**$12.56**4.6★**▲ 67%**](https://www.amazon.com/dp/B0GFVNSF6X) [![IDEGG Women and Men No Show Socks Low Cut Anti-slid Athletic Running Novelty Casual Invisible Liner Socks](https://m.media-amazon.com/images/I/41yoey1L6lL.jpg)**IDEGG Women and Men No Show Socks Low Cut Anti-slid Athletic Running Novelty Casual Invisible Liner Socks**IDEGG**$11.82**4.7★**▲ 55%**](https://www.amazon.com/dp/B07V4VFKKD) [![JOYNE 5 Pairs Mens Lightweight Athletic Crew Cushioned Breathable Work High Calf Long Boot Socks Black Sock Size:10-13](https://m.media-amazon.com/images/I/51Kf3RaXHzL.jpg)**JOYNE 5 Pairs Mens Lightweight Athletic Crew Cushioned Breathable Work High Calf Long Boot Socks Black Sock Size:10-13**JOYNÉE**$9.53**4.4★**▲ 54%**](https://www.amazon.com/dp/B0FKB176DJ)

**~~View all trending →~~**

## **What buyers say about so ks**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Comfort-Overall**21%

*“Comfortable and perfect”*

**Size-Overall**15%

*“Fits as expected”*

**Quality-Overall**12%

*“Great quality shirts”*

**Value For Money**8%

*“They are affordable”*

**Soft Feel**6%

*“Soft and fluffy”*

**Thickness**4%

*“Good thick material”*

**Advertised Vs Actual Product**3%

*“Exactly as pictured”*

**Durability**2%

*“The material feels durable”*

**Color**2%

*“Great color choices”*

**Material Quality**2%

*“Nice cotton material”*

### **What buyers complain about **

**Size-Overall**15%

*“Didn't fit”*

**Thickness**14%

*“not overly thick”*

**Quality-Overall**9%

*“Not well made”*

**Thin**6%

*“Really thin and the material is a little rough”*

**Durability**5%

*“Did not hold up”*

**Gap/Hole**5%

*“a huge hole”*

**Material Quality**3%

*“Bad material”*

**Advertised Vs Actual Product**2%

*“Looks nothing like the picture”*

**Comfort-Overall**2%

*“Not comfortable”*

**Cushion**2%

*“No padding”*

### **Top return reasons **

**Size-Overall**25%

**Thin**16%

**Feet Fit**12%

**Length**11%

**Material Quality**7%

**Advertised Vs Actual Product**5%

**Quality-Overall**4%

**Ankle Support**3%

**Value For Money**2%

**Thickness**2%

## **Common questions**

<dl>

<dt>**Is so ks profitable to sell on Amazon United States?**</dt><dd>The niche generates $75K/yr across 66 tracked products. 6 of 7 products launched in the last 360 days are still selling. 90-day search growth is -4.9%. Flapen's verdict: Worth a look (51/100).</dd>

<dt>**How competitive is the so ks niche?**</dt><dd>41 brands and 72 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 47% of demand.</dd>

<dt>**What do buyers complain about in so ks?**</dt><dd>Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 1.3%.</dd>

<dt>**When does demand for so ks peak?**</dt><dd>Demand peaks in Nov–Dec; the busiest month runs 3.3× the quietest.</dd>

<dt>**What does it cost to enter the so ks niche?**</dt><dd>Listings span $4.04–$38.53; the average listing price is $12.75 (sweet spot $15–$100). The average incumbent carries 14,292 reviews — the moat a new listing must climb.</dd>

</dl>

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