---
title: "Search terms — sleeveless button down tops for women - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/sleeveless-button-down-tops-for-women/search-terms"
last_updated: "2026-08-10T11:44:05.088Z"
locale: en
meta:
  description: "Niche score 53/100 · $31K/yr market · 348K searches/yr · $14.61 avg price. A small market ($31K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $31K/yr market · 348K searches/yr · $14.61 avg price. A small market ($31K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — sleeveless button down tops for women - Flapen"
---

# **sleeveless button down tops for women**

**Worth a look**

Shows a fragmented shelf (top 5 take 8% of clicks), but a small market ($31K/yr) keeps it on the watch list.

Market size 8Growth 67Conversion 8Competition 98Returns 9Price range 60Avg price 72Brand share 96Review moat 44Quality gap 73

**Competition**

**Incredible****8%**

top-5 click share — an open shelf

**Brand share**

**Incredible****31%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****$14.61**

avg listing price — sweet spot $15–$100

**Growth**

**Good****+47.6%**

90-day search growth — must beat 0% to launch

**Price range**

**Good****$6.27–$27.87**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,100.91**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Bad****9.4%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****$31K**

$31K/yr · 348K searches

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

## Search terms