---
title: "shapermint bra — $3.6M/yr Amazon United States Niche, Score 64/100 - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/shapermint-bra"
last_updated: "2026-07-20T17:05:55.396Z"
locale: en
meta:
description: "shapermint bra shows a $3.6M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "shapermint bra shows a $3.6M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "shapermint bra — $3.6M/yr Amazon United States Niche, Score 64/100 - Flapen"
---
# **shapermint bra**
**Worth a look**
Shows a $3.6M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 96Growth 36Conversion 8Competition 96Returns 9Price range 87Avg price 95Brand share 87Review moat 22Quality gap 88
**Market size**
**Incredible****$3.6M**
$3.6M/yr · 21.4M searches
**Competition**
**Incredible****15%**
top-5 click share — an open shelf
**Avg price**
**Incredible****$25.58**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Great****48%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$9.58–$66.47**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+8.6%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****9,518.3**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Bad****9.9%**
return rate — above 6% kills the launch gate
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, shapermint bra is a $3.6M/yr Amazon United States market (21.4M searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Jun. Verdict: Worth a look — 64/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **150K–200K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **$3.8M–$5.1M**
- units × avg price
- **Launch success**
- **71%**
- 35 of 49 new (360d)
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#183**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **94%**
- **Out of stock**
- **1.4%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **135 days**
## **Competition**
Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.
**Brands**
**50 **▲rising
**Sellers**
**111**
**Top-5 brand share**
**48%**
Top 20: 84%
**Top-5 click share**
**15%**
Top 20: 35%
**Open market**
**48%**
- SHAPERMINT13% - OEAK11% - HONEYLOVE10% - HSIA8% - LetsJoli6% - Cuteio5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +8.6% search growth over the last 90 days.
800K600KPrime Day '24Spike '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/shapermint-bra/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$72K4%$144K6%$216K8%$288K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 161 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**OEAK Womens Deep V Bras Wireless Comfortable Bra Supportive No Underwire Bras Tshirt Push Up Bralettes Plunge Seamless Bra Coffee M**OEAK**$18.85**4.0★13,129 rev](https://www.amazon.com/dp/B0D8GNQDNX) [2**HONEYLOVE Bras for Women - Crossover Bra with No Underwire - Comfortable Wireless Support - Runway - L**HONEYLOVE**$66.47**3.6★862 rev](https://www.amazon.com/dp/B0GRX1JVCJ) [3**PoseFree Jelly Wireless Bra for Women Plus Size Older Women - Full Coverage with Full Support & Lift - No Underwire Back Smoothing Soft Comfort Everyday Bra (Nude XL)**PoseFree**$18.37**4.0★15,900 rev](https://www.amazon.com/dp/B0DGFPBV3Y) [4**Cuteio Wireless Jelly Bras for Women No Underwire with Support - Seamless Wirefree Bralettes Everyday Full Coverage Comfort Tshirt Padded Bra Nude L**Cuteio**$15.28**4.2★2,082 rev](https://www.amazon.com/dp/B0F12KRCYK) [5**SHAPERMINT Sweetheart Bras for Women Wireless Push Up Bra with Support Full Coverage Seamless Bralette Comfortable Bras for Women No Underwire Plus Size and Everyday T Shirt Bra Black**SHAPERMINT**$28.61**3.9★2,188 rev](https://www.amazon.com/dp/B0F8W9G2NY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bras for Women Wireless Supportive Bralette Push Up Full Coverage Everyday Bras No Underwire Seamless Comfort T-Shirt Bra Beige**CINOON**$9.86**16 revtoday](https://www.amazon.com/dp/B0G1YXDXYZ) [**Wireless and Seamless Jelly Bra for Women - No Underwire Push Up Deep V Bras for Womens - No Wire Back Support Lift Bralette with Padded - Full Coverage Plus Size Comfort Bralettes Black M**SHARICCA**$17.29**18 rev1mo ago](https://www.amazon.com/dp/B0GWHLYNRC) [**Bali Womens Comfort Revolution Shaping Wirefree Bra Nude Large**Bali**$19.71**24,792 rev2mo ago](https://www.amazon.com/dp/B009YRN02K) [**Bali Womens Comfort Revolution Shaping Wirefree Bra Nude 2X-Large**Bali**$19.82**24,792 rev2mo ago](https://www.amazon.com/dp/B00F3EIAC8) [**Bali Womens Double Support Spa Closure Wire-Free Bra Soft Taupe 36C**Bali**$17.93**19,026 rev2mo ago](https://www.amazon.com/dp/B000MX5WOO)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**HSIA Minimizer Bras for Women Seraphina Full Coverage Underwire Unlined Mesh Plus Size Convertible Bra for Big Busted Ocean Blue 36DDD**HSIA**$31.73**4.2★**▲ 50%**](https://www.amazon.com/dp/B0GQ9CLVZ5) [**Bras for Women Wireless Supportive Bralette Push Up Full Coverage Everyday Bras No Underwire Seamless Comfort T-Shirt Bra Beige**CINOON**$9.86**4.2★**▲ 50%**](https://www.amazon.com/dp/B0G1YXDXYZ) [**Amazon Essentials Womens Underwire Push-Up Cotton Bra Supportive Breathable Padded for Cleavage Pack of 2 Black/White 36B**Amazon Essentials**$13.59**3.9★**▲ 49%**](https://www.amazon.com/dp/B09HCN5SW8) [**DotVol Womens Push Up Wireless Comfortable Padded Plunge No Underwire Everyday Bra(Black 34B)**DotVol**$25.12**4.5★**▲ 47%**](https://www.amazon.com/dp/B0G6ZB44MX) [**HONEYLOVE Bras for Women - SoftForm Wireless Bra - Comfortable Support with No Underwire - Sand - XS**HONEYLOVE**$62.97**3.7★**▲ 47%**](https://www.amazon.com/dp/B0F7GT8GHL)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Comfort-Overall**36%
*“comfortable to use”*
**Size-Overall**18%
*“Fit as expected”*
**Soft Feel**7%
*“Butter Soft”*
**Quality-Overall**4%
*“Amazing Quality”*
**Strap/String Quality**3%
*“Nice wide straps”*
**Value For Money**3%
*“Great Value”*
**Color**2%
*“True to color”*
**Adhesion/Stickiness**2%
*“Great Adhesive”*
**Material Quality**2%
*“Soft material”*
**Shape/Style**1%
*“Flattering”*
### **What buyers complain about **
**Size-Overall**23%
*“Did not fit”*
**Strap/String Quality**7%
*“Straps are too short”*
**Comfort-Overall**5%
*“Very uncomfortable bra”*
**Quality-Overall**4%
*“Not well made”*
**Durability**4%
*“are falling apart”*
**Chest Fit**4%
*“Bust is way too tight”*
**Advertised Vs Actual Product**3%
*“Not as described”*
**Shape/Style**2%
*“very weird shape”*
**Adhesion/Stickiness**2%
*“Terrible Adhesion”*
**Value For Money**2%
*“Waste of money”*
### **Top return reasons **
**Size-Overall**57%
**Chest Fit**23%
**Comfort-Overall**3%
**Advertised Vs Actual Product**3%
**Shape/Style**2%
**Material Quality**2%
**Strap/String Quality**1%
**Cushion**1%
**Functionality-Overall**1%
**Color**1%
## **Common questions**
- **Is shapermint bra profitable to sell on Amazon United States?**
- The niche generates $3.6M/yr across 161 tracked products. 35 of 49 products launched in the last 360 days are still selling. 90-day search growth is +8.6%. Flapen's verdict: Worth a look (64/100).
- **How competitive is the shapermint bra niche?**
- 50 brands and 111 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 48% of demand.
- **What do buyers complain about in shapermint bra?**
- Top complaints mined from reviews: Size-Overall, Strap/String Quality, Comfort-Overall. The return rate is 9.9% — above our launch gate.
- **When does demand for shapermint bra peak?**
- Demand peaks in Jun; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the shapermint bra niche?**
- Listings span $9.58–$66.47; the average listing price is $25.58 (sweet spot $15–$100). The average incumbent carries 9,518 reviews — the moat a new listing must climb.
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