---
title: "Scarecrow Mask — $11K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/scarecrow-mask"
last_updated: "2026-08-11T00:21:44.246Z"
locale: en
meta:
description: "Niche score 55/100 · $11K/yr market · 147K searches/yr · $22.54 avg price. A small market ($11K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $11K/yr market · 147K searches/yr · $22.54 avg price. A small market ($11K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Scarecrow Mask — $11K/yr Amazon US Niche (2026) - Flapen"
---
# **scarecrow mask**
**Worth a look**
Shows a sweet-spot price point ($22.54 avg), but a small market ($11K/yr) keeps it on the watch list.
Market size 3Growth 59Conversion 4Competition 80Returns 46Price range 85Avg price 94Brand share 82Review moat 51Quality gap 86
**Avg price**
**Great****$22.54**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Price range**
**Great****$6.21–$73.29**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****53%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Growth**
**Good****+34.9%**
90-day search growth — must beat 0% to launch
**Review moat**
**Good****1,476.23**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****3.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$11K**
$11K/yr · 147K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, scarecrow mask is a $11K/yr Amazon United States market (147K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 55/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **scarecrow mask market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$45K–$56K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#3,293**
- **Page quality**
- **0%**
- **Prime**
- **75%**
- **Sponsored**
- **40%**
- **Out of stock**
- **17.5%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **161 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**29 **▼falling
**Sellers**
**57**
**Top-5 brand share**
**53%**
Top 20: 94%
**Top-5 click share**
**35%**
Top 20: 81%
**Open market**
**42%**
- Trick Or Treat Studios18% - QFCFRQ16% - Vmonke7% - ONETIGRIS6% - Uyecos6% - Ghoulish Productions5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +34.9% search growth over the last 90 days.
18K13KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct · busiest ÷ quietest = 30.4×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/scarecrow-mask/trend)
## **Top scarecrow mask search terms**
- **scarecrow mask**77K/yr+34.5%0.7% conv. - **burlap mask**15K/yr+18.9%0.8% conv. - **burlap sack mask**13K/yr+41.4%0.3% conv. - **sack mask**6K/yr+33.4%0.7% conv. - **scarecrow head**8K/yr+66.4%0.3% conv. - **scary scarecrow mask**9K/yr+6.0%0.0% conv. - **scarecrow mask adult**4K/yr+264.6%0.7% conv. - **batman begins scarecrow mask**3K/yr+30.7%1.1% conv. - **scare crow mask**4K/yr+16.6%0.4% conv. - **scarecrow mask scary**5K/yr+89.1%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/scarecrow-mask/search-terms)
## **Top scarecrow mask products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$3376%$6759%$1K12%$1K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Trick Or Treat Studios Sack-O-Path Halloween Adult Costume Mask**Trick Or Treat Studios**$58.96**4.5★43 rev](https://www.amazon.com/dp/B01KIP85XA) [2**QFCFRQ Horror Scarecrow Burlap Mask Creepy Headgear for Halloween Party Costume (Scarecrow 2)**QFCFRQ**$18.00**4.1★16 rev](https://www.amazon.com/dp/B0B5V17335) [3**QFCFRQ Headsman Halloween Horror Mask Executioner Butcher Headgear Creepy Scary Burlap Masks Cosplay Party (Headsman F)**QFCFRQ**$16.75**4.3★25 rev](https://www.amazon.com/dp/B0F21Q5XQF) [4**OneTigris Balaclava Mesh Mask Ninja Style with Full Face Protection for Outdoor (Tan)**ONETIGRIS**$23.73**4.3★1,199 rev](https://www.amazon.com/dp/B07W5YXKLQ) [5**COOFANDY Mens Long Hooded Cardigan Ruffle Shawl Collar Open Front Lightweight Drape Cape Overcoat with Pockets Dark Grey**COOFANDY**$30.07**4.4★4,292 rev](https://www.amazon.com/dp/B09CQ3PF2M)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Trick Or Treat Studios The Strangers: Chapter 1 Scarecrow Latex Mask**Trick Or Treat Studios**$37.20**11 rev9mo ago](https://www.amazon.com/dp/B0FRQBD6J3) [**WEFONLLICOS Scary Scarecrow Mask Halloween Burlap Sack Clown Headgear Creepy Horror Costume Prop for Adult Men Women Cosplay**WEFONLLICOS**$19.74**8 rev11mo ago](https://www.amazon.com/dp/B0FHPZK3Z2) [**Yearntown Clown Scarecrow Mask Set for Halloween Horror Creepy Scary Burlap Sack Masks with Hemp Rope for Halloween Cosplay Party Headgear Supplies One Size**Yearntown**$17.28**11 rev1y ago](https://www.amazon.com/dp/B0F62TDLKP) [**QFCFRQ Headsman Halloween Horror Mask Executioner Butcher Headgear Creepy Scary Burlap Masks Cosplay Party (Headsman F)**QFCFRQ**$16.75**25 rev1y ago](https://www.amazon.com/dp/B0F21Q5XQF) [**QFCFRQ Headsman Halloween Horror Mask Executioner Butcher Headgear Creepy Scary Burlap Masks Cosplay Party (Headsman H)**QFCFRQ**$16.42**25 rev1y ago](https://www.amazon.com/dp/B0F21R4211)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**OneTigris Balaclava Mesh Mask Ninja Style with Full Face Protection for Outdoor (Tan)**ONETIGRIS**$23.73**4.3★**▲ 887%**](https://www.amazon.com/dp/B07W5YXKLQ) [**COOFANDY Mens Long Hooded Cardigan Ruffle Shawl Collar Open Front Lightweight Drape Cape Overcoat with Pockets Dark Grey**COOFANDY**$30.07**4.4★**▲ 815%**](https://www.amazon.com/dp/B09CQ3PF2M) [**QFCFRQ Headsman Halloween Horror Mask Executioner Butcher Headgear Creepy Scary Burlap Masks Cosplay Party (Headsman H)**QFCFRQ**$16.42**4.3★**▲ 162%**](https://www.amazon.com/dp/B0F21R4211) [**Trick Or Treat Studios The Strangers: Chapter 1 Scarecrow Latex Mask**Trick Or Treat Studios**$37.20**5.0★**▲ 139%**](https://www.amazon.com/dp/B0FRQBD6J3) [**Trick Or Treat Studios Sack-O-Path Halloween Adult Costume Mask**Trick Or Treat Studios**$58.96**4.5★**▲ 59%**](https://www.amazon.com/dp/B01KIP85XA)
**~~View all trending →~~**
## **What buyers say about scarecrow mask**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“the quality appears to be very durable”*
**Size-Overall**14%
*“Nice and tight”*
**Advertised Vs Actual Product**10%
*“Exactly as Described”*
**Value For Money**7%
*“Great value for everyday use”*
**Warmth**5%
*“Fit good kept his face warm”*
**Comfort-Overall**5%
*“it's pretty comfortable”*
**Durability**5%
*“surprisingly durable”*
**Soft Feel**2%
*“The fabric feels smooth against the skin”*
**Strength**2%
*“Strong”*
**Portability**2%
*“It was okay for commuting to the bus stop”*
### **What buyers complain about **
**Size-Overall**28%
*“Way too big”*
**Thickness**10%
*“The material is too thick around the nose”*
**Smell**9%
*“is that they came with a horrible chemical odor that filled my room”*
**Durability**5%
*“damaged after first night of use”*
**Allergies**4%
*“This causes an incredible headache as the skin on your forehead becomes one with this seam”*
**Quality-Overall**3%
*“Poor quality”*
**Strength**3%
*“Flimsy”*
**Strap/String Quality**3%
*“The strings ripped out of every one of these bags”*
**Warmth**3%
*“it is a little thin so it will not keep you very warm”*
**Rubber Quality**3%
*“Better rubber not plastic”*
### **Top return reasons **
**Size-Overall**42%
**Thin**19%
**Material Quality**7%
**Advertised Vs Actual Product**5%
**Neck Fit**3%
**Quality-Overall**3%
**Value For Money**2%
**Length**2%
**Smell**2%
**Warmth**2%
## **Common questions**
- **Is scarecrow mask profitable to sell on Amazon United States?**
- The niche generates $11K/yr across 40 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +34.9%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the scarecrow mask niche?**
- 29 brands and 57 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 53% of demand.
- **What do buyers complain about in scarecrow mask?**
- Top complaints mined from reviews: Size-Overall, Thickness, Smell. The return rate is 3.3%.
- **When does demand for scarecrow mask peak?**
- Demand peaks in Sep–Oct; the busiest month runs 30.4× the quietest.
- **What does it cost to enter the scarecrow mask niche?**
- Listings span $6.21–$73.29; the average listing price is $22.54 (sweet spot $15–$100). The average incumbent carries 1,476 reviews — the moat a new listing must climb.
## **Related niches in Clothing, Shoes & Jewelry**
- 72 [**first communion gifts for boys**](https://flapen.com/research/us/clothing-shoes-jewelry/first-communion-gifts-for-boys)$398K/yr+223.5%**Worth a look**- 72 [**fifa world cup 2026 tshirt**](https://flapen.com/research/us/clothing-shoes-jewelry/fifa-world-cup-2026-tshirt)$177K/yr>1,000%**Worth a look**- 72 [**american flag hat**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-hat)$764K/yr+428.8%**Worth a look**- 72 [**white socks men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-socks-men)$3.0M/yr+13.3%**Launch it**- 72 [**american flag overalls**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-overalls)$662K/yr>1,000%**Worth a look**- 73 [**white ankle socks for men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-ankle-socks-for-men)$448K/yr+88.3%**Worth a look**[**All Clothing, Shoes & Jewelry niches **](https://flapen.com/research/us/clothing-shoes-jewelry)