---
title: "Scarecrow Costume Men — $219K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/scarecrow-costume-men"
last_updated: "2026-08-06T04:38:54.576Z"
locale: en
meta:
description: "Niche score 43/100 · $219K/yr market · 236K searches/yr · $27.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $219K/yr market · 236K searches/yr · $27.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Scarecrow Costume Men — $219K/yr Amazon US Niche (2026) - Flapen"
---
# **scarecrow costume men**
**Skip it**
Soft demand (-24.0% this quarter) — this niche doesn't clear our bar today.
Market size 42Growth 13Conversion 42Competition 64Returns 26Price range 90Avg price 95Brand share 29Review moat 85Quality gap 19
**Avg price**
**Incredible****$27.66**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$12.22–$61.44**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****303.25**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$219K**
$219K/yr · 236K searches
**Conversion**
**Okay****3.4%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Returns**
**Okay****4.9%**
return rate — above 5% kills the launch gate
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-24.0%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, scarecrow costume men is a $219K/yr Amazon United States market (236K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 43/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **scarecrow costume men market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$166K–$221K**
- units × avg price
- **Conversion rate**
- **3.4%**
- **Avg BSR**
- **#1,503**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **75%**
- **Out of stock**
- **3.7%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **166 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▲rising
**Sellers**
**136**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**47%**
Top 20: 93%
**Open market**
**10%**
- Funko74% - POP4% - Morph4% - quescu4% - Horolam3% - Nicky Bigs Novelties3% - Open — no brand owns it (7 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -24.0% search growth over the last 90 days.
50K30KSpike '24Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 33.8×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/scarecrow-costume-men/trend)
## **Top scarecrow costume men search terms**
- **wizard of oz funko pop**24K/yr-22.9%3.8% conv. - **funko pop wizard of oz**10K/yr-32.0%4.2% conv. - **wizard of oz scarecrow**11K/yr-20.3%0.8% conv. - **scarecrow wizard of oz**8K/yr-39.4%2.2% conv. - **wizard of oz funko**7K/yr-23.1%3.3% conv. - **scarecrow costume wizard of oz**17K/yr+4.3%1.2% conv. - **wizard of oz scarecrow costume**20K/yr-27.6%1.7% conv. - **scarecrow costume men**73K/yr-31.6%1.3% conv. - **dorothy funko pop**5K/yr-25.8%5.3% conv. - **funko wizard of oz**3K/yr-26.5%3.1% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/scarecrow-costume-men/search-terms)
## **Top scarecrow costume men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$9K8%$18K12%$26K16%$35K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Funko POP! & Buddy: The Wizard of Oz - Dorothy Gale with Toto - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - Movies Fans - Model Figure for Collectors and Display**Funko**$16.90**4.8★709 rev](https://www.amazon.com/dp/B0CDJWWQKY) [2**Funko POP! Movies: The Wizard of Oz - The Wicked Witch - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - Movies Fans - Model Figure for Collectors and Display**Funko**$16.33**4.9★526 rev](https://www.amazon.com/dp/B0CDJKJ83S) [3**Funko POP! Movies: The Wizard of Oz - The Tin Man - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - Movies Fans - Model Figure for Collectors and Display**Funko**$16.97**4.8★522 rev](https://www.amazon.com/dp/B0CDJX72TT) [4**Funko POP! Movies: The Wizard of Oz - The Scarecrow - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - Movies Fans - Model Figure for Collectors and Display**Funko**$17.41**4.8★432 rev](https://www.amazon.com/dp/B0CDJ9RZYM) [5**Funko Pop! Movies: Wicked Pt. 2 - Dorothy Gale - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Movies Fans - Model Figure for Collectors and Display**Funko**$12.22**5.0★129 rev](https://www.amazon.com/dp/B0DSWHMB5G)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Saephaw Scarecrow Costume Men Green Shirt Red Pants Hood Witch Hat Ropes Straw Wizard Kit for Halloween Cosplay Outfits S**Saephaw**$42.24**6 rev2mo ago](https://www.amazon.com/dp/B0GXWD78FV) [**Classic Action Figure Building Set Compatible with Lego for Adults Gift Idea for Boys and Girls 8-14 Years Model Figure for Collectors and Display 685 pcs**onederbkk**$29.42**60 rev8mo ago](https://www.amazon.com/dp/B0G2BFRCPW) [**Morph Friendly Scarecrow Costume Men Halloween Costumes For Mens Scarecrow Costume Adult Halloween Costumes 2XL**Morph**$61.44**56 rev10mo ago](https://www.amazon.com/dp/B0DX2G2LRD) [**Morph Friendly Scarecrow Costume Men Halloween Costumes For Mens Scarecrow Costume Adult Halloween Costumes L**Morph**$59.25**56 rev10mo ago](https://www.amazon.com/dp/B0DX2G2LR8) [**Wizard of Oz Collectible Figure Set - Bundle with Scarecrow Action Figure and Display Stand Plus Stickers | 7 Scarecrow Bendy Figure Toy**Wizard of Oz**$19.87**7 rev10mo ago](https://www.amazon.com/dp/B0FP4M1FMS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Saephaw Scarecrow Costume Men Green Shirt Red Pants Hood Witch Hat Ropes Straw Wizard Kit for Halloween Cosplay Outfits S**Saephaw**$42.24**4.8★**▲ 1000%**](https://www.amazon.com/dp/B0GXWD78FV) [**Classic Action Figure Building Set Compatible with Lego for Adults Gift Idea for Boys and Girls 8-14 Years Model Figure for Collectors and Display 685 pcs**onederbkk**$29.42**4.8★**▲ 368%**](https://www.amazon.com/dp/B0G2BFRCPW) [**Wizard of Oz Collectible Figure Set - Bundle with Scarecrow Action Figure and Display Stand Plus Stickers | 7 Scarecrow Bendy Figure Toy**Wizard of Oz**$19.87**4.4★**▲ 164%**](https://www.amazon.com/dp/B0FP4M1FMS) [**Morph Friendly Scarecrow Costume Men Halloween Costumes For Mens Scarecrow Costume Adult Halloween Costumes 2XL**Morph**$61.44**4.7★**▲ 156%**](https://www.amazon.com/dp/B0DX2G2LRD) [**Funko POP! Town: The Wizard of Oz - Emerald City with Wizard - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - Movies Fans - Model Figure for Collectors and Display**Funko**$54.80**4.8★**▲ 133%**](https://www.amazon.com/dp/B0CDJ8C88H)
**~~View all trending →~~**
## **What buyers say about scarecrow costume men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Collectibles**16%
*“The set is a great addition to our collection”*
**Value For Money**9%
*“The price is very reasonable too”*
**Quality-Overall**9%
*“Good quality set”*
**Instructions/User Manual/Troubleshooting**8%
*“The instructions are clear”*
**Advertised Vs Actual Product**8%
*“As advertised”*
**Fun/Entertainment Experience**7%
*“Fun set”*
**Assembly/Installation**6%
*“Easy to put together - very nice looking set”*
**Ease Of Use**6%
*“And easy to use”*
**Size-Overall**5%
*“fit him so well”*
**Design-Overall**4%
*“The designs are amazing”*
### **What buyers complain about **
**Color**13%
*“with my only issue being with the color of dark green being printed so dark it is hard to count the studs”*
**Instructions/User Manual/Troubleshooting**10%
*“the instructions aren't clear and extremely difficult”*
**Assembly/Installation**10%
*“It took me about half hour per figure to assemble”*
**Thickness**8%
*“a little thin”*
**Size-Overall**8%
*“It was a bit oversized”*
**Strength**3%
*“It is by far the least stable”*
**Durability**3%
*“Its not built to last too long”*
**Adhesion/Stickiness**3%
*“There is fake straw attached to bits of the clothing”*
**Shape/Style**3%
*“which ruins the look”*
### **Top return reasons **
**Size-Overall**48%
**Value For Money**12%
**Quality-Overall**9%
**Advertised Vs Actual Product**9%
**Defective Material/Parts**3%
**Scratch Resistance**2%
**Shape/Style**1%
**Material Quality**1%
**Instructions/User Manual/Troubleshooting**1%
**Length**1%
## **Common questions**
- **Is scarecrow costume men profitable to sell on Amazon United States?**
- The niche generates $219K/yr across 28 tracked products. 4 of 8 products launched in the last 360 days are still selling. 90-day search growth is -24.0%. Flapen's verdict: Skip it (43/100).
- **How competitive is the scarecrow costume men niche?**
- 13 brands and 136 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in scarecrow costume men?**
- Top complaints mined from reviews: Color, Instructions/User Manual/Troubleshooting, Assembly/Installation. The return rate is 4.9%.
- **When does demand for scarecrow costume men peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 33.8× the quietest.
- **What does it cost to enter the scarecrow costume men niche?**
- Listings span $12.22–$61.44; the average listing price is $27.66 (sweet spot $15–$100). The average incumbent carries 303 reviews — the moat a new listing must climb.
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