---
title: "San Francisco Giants — $284K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/san-francisco-giants"
last_updated: "2026-08-10T22:56:21.056Z"
locale: en
meta:
description: "Niche score 48/100 · $284K/yr market · 609K searches/yr · $29.34 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $284K/yr market · 609K searches/yr · $29.34 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "San Francisco Giants — $284K/yr Amazon US Niche (2026) - Flapen"
---
# **san francisco giants**
**Skip it**
Weak search conversion (1.6%) — this niche doesn't clear our bar today.
Market size 50Growth 57Conversion 20Competition 73Returns 24Price range 90Avg price 95Brand share 27Review moat 44Quality gap 27
**Avg price**
**Incredible****$29.34**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.38–$38.65**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****41%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Good****+30.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Good****$284K**
$284K/yr · 609K searches
**Review moat**
**Okay****2,111.79**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Returns**
**Bad****5.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, san francisco giants is a $284K/yr Amazon United States market (609K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in May–Jun–Dec. Verdict: Skip it — 48/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **san francisco giants market data**
- **Units sold / yr**
- **10K–13K**
- avg 100–250/product
- **Revenue / yr**
- **$293K–$367K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#476**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **39%**
- **Out of stock**
- **9.6%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **164 days**
## **Competition & brand share**
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▲rising
**Sellers**
**57**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**41%**
Top 20: 82%
**Open market**
**9%**
- 4739% - New Era22% - Veminei16% - Fcexanthon8% - DOWIZUBA4% - Xtreme Apparrel2% - Open — no brand owns it (8 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +30.6% search growth over the last 90 days.
25K15KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Dec · busiest ÷ quietest = 3.4×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/san-francisco-giants/trend)
## **Top san francisco giants search terms**
- **sf giants hat**135K/yr+32.3%2.0% conv. - **sf giants**103K/yr+35.4%0.3% conv. - **san francisco giants**120K/yr+20.3%0.2% conv. - **san francisco giants hat**65K/yr+19.4%1.4% conv. - **giants hat**65K/yr+33.8%1.6% conv. - **giants baseball hat**14K/yr+66.8%2.2% conv. - **sf hat**17K/yr+15.0%1.2% conv. - **sf giants hat women**12K/yr+66.1%2.3% conv. - **san francisco hat**12K/yr+26.1%0.9% conv. - **san francisco giants apparel**8K/yr+120.9%0.3% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/san-francisco-giants/search-terms)
## **Top san francisco giants products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$9K6%$17K9%$26K12%$34K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Cap Hat Classic Vintage Embroidered Hat for Men Women Teenager Cap Adjustable**Veminei**$15.13**4.5★530 rev](https://www.amazon.com/dp/B0CTH8DZDD) [2**New Era MLB 9FIFTY Adjustable Snapback Hat Cap One Size Fits All (San Francisco Giants Black)**New Era**$36.80**4.7★2,349 rev](https://www.amazon.com/dp/B0BRYQYHQ8) [3**Fcexanthon Personnalisation City Embroidered Baseball Hat for Men Women Youth Team Color Cap Trucker Hats Fans Gifts (US Alpha One Size SF-Black)**Fcexanthon**$17.67**4.1★47 rev](https://www.amazon.com/dp/B0DWL5LDSM) [4**47 MLB Kelly Green Primary Logo Clean Up Adjustable Strap Hat Cap Adult One Size Fits All (San Francisco Giants)**47**$30.89**4.7★198 rev](https://www.amazon.com/dp/B0CTN1QCMG) [5**47 MLB Trucker Snapback Adjustable Hat Adult One Size Fits All - San Francisco Giants Black**47**$31.45**4.6★796 rev](https://www.amazon.com/dp/B0B5HKY5JY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Baseball Cap for Men Women Apparel Trucker Hat for Baseball Fans Gifts Merch Gear**Generic**$19.91**28 rev2mo ago](https://www.amazon.com/dp/B0GZ35YSCD) [**New Era Unisex-Adult MLB Player Replica 9SEVENTY Baseball Team Color Stretch Adjustable Snapback Hat One Size Fits All - San Francisco Giants - Black**New Era**$38.65**126 rev9mo ago](https://www.amazon.com/dp/B0FTGVN4CG) [**Funky Junque Retro San Francisco Hat Baseball Cap with Upside Down City Arched Embroidery Unisex Adjustable Snapback for Football Game Day Tailgating San Francisco (Red/Beige)**Funky Junque**$29.23**108 rev12mo ago](https://www.amazon.com/dp/B0FHS4YWMX) [**JZYEGSW Baseball Cap for Men and Women Classic Cotton Sports Dad Hat**JZYEGSW**$16.28**45 rev1y ago](https://www.amazon.com/dp/B0FCQYWJZQ) [**Embroidered City Cotton San Francisco Baseball Cap Adjustable Classic Vintage Fans Baseball Hat for Men Women Black**DOWIZUBA**$14.84**155 rev1y ago](https://www.amazon.com/dp/B0F9FJXZGD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Baseball Cap for Men Women Apparel Trucker Hat for Baseball Fans Gifts Merch Gear**Generic**$19.91**4.6★**▲ 89%**](https://www.amazon.com/dp/B0GZ35YSCD) [**Forty Ounce Game Day Mens T-Shirt for San Francisco Fans (Black Shirt XL)**Xtreme Apparrel**$22.92**4.8★**▲ 88%**](https://www.amazon.com/dp/B0CTKTPRYC) [**Embroidered City Cotton San Francisco Baseball Cap Adjustable Classic Vintage Fans Baseball Hat for Men Women Black**DOWIZUBA**$14.84**4.3★**▲ 64%**](https://www.amazon.com/dp/B0F9FJXZGD) [**Fcexanthon Personnalisation City Embroidered Baseball Hat for Men Women Youth Team Color Cap Trucker Hats Fans Gifts (US Alpha One Size SF-Black)**Fcexanthon**$17.67**4.1★**▲ 56%**](https://www.amazon.com/dp/B0DWL5LDSM) [**Cap Hat Classic Vintage Embroidered Hat for Men Women Teenager Cap Adjustable**Veminei**$15.13**4.5★**▲ 49%**](https://www.amazon.com/dp/B0CTH8DZDD)
**~~View all trending →~~**
## **Common questions**
- **Is san francisco giants profitable to sell on Amazon United States?**
- The niche generates $284K/yr across 38 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +30.6%. Flapen's verdict: Skip it (48/100).
- **How competitive is the san francisco giants niche?**
- 14 brands and 57 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 89% of demand.
- **When does demand for san francisco giants peak?**
- Demand peaks in May–Jun–Dec; the busiest month runs 3.4× the quietest.
- **What does it cost to enter the san francisco giants niche?**
- Listings span $13.38–$38.65; the average listing price is $29.34 (sweet spot $15–$100). The average incumbent carries 2,112 reviews — the moat a new listing must climb.
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