---
title: "Sam Costume — $19K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/sam-costume"
last_updated: "2026-08-10T14:31:48.300Z"
locale: en
meta:
description: "Niche score 42/100 · $19K/yr market · 68K searches/yr · $37.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $19K/yr market · 68K searches/yr · $37.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Sam Costume — $19K/yr Amazon US Niche (2026) - Flapen"
---
# **sam costume**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 5Growth 84Conversion 10Competition 51Returns 14Price range 90Avg price 95Brand share 0Review moat 92Quality gap 50
**Avg price**
**Incredible****$37.56**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****157.55**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$11.80–$63.29**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Great****+83.5%**
90-day search growth — must beat 0% to launch
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Bad****8.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.8%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$19K**
$19K/yr · 68K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, sam costume is a $19K/yr Amazon United States market (68K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 42/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sam costume market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$9K–$19K**
- units × avg price
- **Conversion rate**
- **0.8%**
- **Avg BSR**
- **#8,814**
- **Page quality**
- **0%**
- **Prime**
- **32%**
- **Sponsored**
- **9%**
- **Out of stock**
- **3.5%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**5 **▲rising
**Sellers**
**41**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 97%
**Open market**
**0%**
- InSpirit Designs46% - Spirit Halloween45% - Trick Or Treat Studios6% - Joyshop2% - Popfunk2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +83.5% search growth over the last 90 days.
20K15KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 160.9×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/sam-costume/trend)
## **Top sam costume search terms**
- **sam trick r treat costume**15K/yr+30.7%0.3% conv. - **sam costume**12K/yr+54.4%0.0% conv. - **sam trick r treat costume kids**3K/yr+597.1%0.4% conv. - **trick or treat sam costume**7K/yr+131.0%0.0% conv. - **trick r treat sam costume**6K/yr+89.5%0.0% conv. - **sam halloween costume**8K/yr+45.5%0.0% conv. - **trick or treat costume**6K/yr+79.0%0.0% conv. - **trick r treat costume**4K/yr+178.2%0.0% conv. - **sam costume adult**3K/yr+128.6%0.0% conv. - **sam costume trick r treat**3K/yr+57.1%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/sam-costume/search-terms)
## **Top sam costume products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$2K20%$4K30%$6K40%$8K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**InSpirit Designs Kids Sam Trick r Treat Costume**InSpirit Designs**$42.39**4.5★139 rev](https://www.amazon.com/dp/B098814CKQ) [2**Spirit Halloween Trick R Treat Sam Costume for Adults | OFFICIALLY LICENSED - S/M**Spirit Halloween**$48.85**4.4★317 rev](https://www.amazon.com/dp/B07T3F196T) [3**InSpirit Designs Trick r Treat Sam Full Mask | Officially Licensed | Sam Costume | Horror Mask | TV and Movies Accessory | One size fits most**InSpirit Designs**$25.24**3.7★17 rev](https://www.amazon.com/dp/B0BRNWYLGW) [4**InSpirit Designs Adult Sam Trick r Treat Costume**InSpirit Designs**$53.84**4.4★63 rev](https://www.amazon.com/dp/B09881L4MZ) [5**Spirit Halloween Trick R Treat Sam Costume for Kids | OFFICIALLY LICENSED - XL**Spirit Halloween**$35.55**4.5★287 rev](https://www.amazon.com/dp/B07T4GZB1J)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Spirit Halloween Trick r Treat Kids Sam Union Suit Costume | Officially Licensed | Theatrical Halloween Outfit - M**Spirit Halloween**$34.43**16 rev10mo ago](https://www.amazon.com/dp/B0FRNQCDZD) [**InSpirit Designs Toddler Trick R Treat Sam Costume - 0 to 6 Months**InSpirit Designs**$11.80**0 rev1y ago](https://www.amazon.com/dp/B0DV1TB1V5) [**Spirit Halloween Adult Sam Jumpsuit - Trick r Treat Men ONE SIZE FITS MOST Multicolor**Spirit Halloween**$47.61**8 rev3y ago](https://www.amazon.com/dp/B0C7HG67PQ) [**Spirit Halloween Adult Sam Dress Costume - Trick r Treat Women Size ADULT LARGE Multicolor**Spirit Halloween**$29.65**12 rev3y ago](https://www.amazon.com/dp/B0C7HDMXMF) [**InSpirit Designs Trick r Treat Sam Full Mask | Officially Licensed | Sam Costume | Horror Mask | TV and Movies Accessory | One size fits most**InSpirit Designs**$25.24**17 rev3y ago](https://www.amazon.com/dp/B0BRNWYLGW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Joyshop Mens Halloween Witch Cosplay Robe Costume Adult Hooded Cloak Cape Black 4XLarge**Joyshop**$13.46**4.3★**▲ 1000%**](https://www.amazon.com/dp/B07TB6BRRZ) [**Popfunk Looney Tunes Yosemite Sam Face T Shirt Medium**Popfunk**$16.04**4.7★**▲ 1000%**](https://www.amazon.com/dp/B076XFJCZ9) [**InSpirit Designs Toddler Trick R Treat Sam Costume - 0 to 6 Months**InSpirit Designs**$11.80**0.0★**▲ 1000%**](https://www.amazon.com/dp/B0DV1TB1V5) [**Spirit Halloween Kids Trick R Treat Sam Costume | OFFICIALLY LICENSED - SM**Spirit Halloween**$40.41**4.5★**▲ 557%**](https://www.amazon.com/dp/B09H3LBCF9) [**Spirit Halloween Trick r Treat Kids Sam Union Suit Costume | Officially Licensed | Theatrical Halloween Outfit - M**Spirit Halloween**$34.43**4.6★**▲ 247%**](https://www.amazon.com/dp/B0FRNQCDZD)
**~~View all trending →~~**
## **What buyers say about sam costume**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**32%
*“Fit perfect”*
**Quality-Overall**25%
*“Good quality mask”*
**Value For Money**18%
*“Good price”*
**Material Quality**14%
*“Great material it was PERFECT”*
**Fun/Entertainment Experience**7%
*“Fun costume”*
**Stitch/Finish/Polish**4%
*“Stitching is in place with no issues of coming apart”*
### **What buyers complain about **
**Size-Overall**100%
*“In small”*
### **Top return reasons **
**Size-Overall**32%
**Length**18%
**Chest Fit**9%
**Shoulder Fit**7%
**Advertised Vs Actual Product**5%
**Material Quality**5%
**Brightness/Shine/Glow**5%
**Sleeve Fit**5%
**Value For Money**5%
**Product Condition**5%
## **Common questions**
- **Is sam costume profitable to sell on Amazon United States?**
- The niche generates $19K/yr across 22 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +83.5%. Flapen's verdict: Skip it (42/100).
- **How competitive is the sam costume niche?**
- 5 brands and 41 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in sam costume?**
- Top complaints mined from reviews: Size-Overall. The return rate is 8.0% — above our launch gate.
- **When does demand for sam costume peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 160.9× the quietest.
- **What does it cost to enter the sam costume niche?**
- Listings span $11.80–$63.29; the average listing price is $37.56 (sweet spot $15–$100). The average incumbent carries 158 reviews — the moat a new listing must climb.
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