---
title: "Reebok Womens Shoes — $77K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/reebok-womens-shoes"
last_updated: "2026-08-11T07:11:34.006Z"
locale: en
meta:
description: "Niche score 42/100 · $77K/yr market · 612K searches/yr · $54.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $77K/yr market · 612K searches/yr · $54.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Reebok Womens Shoes — $77K/yr Amazon US Niche (2026) - Flapen"
---
# **reebok womens shoes**
**Skip it**
High returns (13.1%) — this niche doesn't clear our bar today.
Market size 19Growth 18Conversion 3Competition 97Returns 0Price range 46Avg price 92Brand share 71Review moat 24Quality gap 62
**Competition**
**Incredible****14%**
top-5 click share — an open shelf
**Avg price**
**Great****$54.51**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****62%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$15.57–$199.19**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Bad****5,668.37**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$77K**
$77K/yr · 612K searches
**Growth**
**Bad****-14.5%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****13.1%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, reebok womens shoes is a $77K/yr Amazon United States market (612K searches/yr). The top 5 brands hold 62% of demand. Verdict: Skip it — 42/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **reebok womens shoes market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$68K–$82K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#244**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **89%**
- **Out of stock**
- **1.7%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **129 days**
## **Competition & brand share**
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.
**Brands**
**46 **▲rising
**Sellers**
**270**
**Top-5 brand share**
**62%**
Top 20: 89%
**Top-5 click share**
**14%**
Top 20: 36%
**Open market**
**35%**
- New Balance39% - adidas8% - LUCKY STEP7% - Amazon Essentials4% - Under Armour4% - Abboos3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.5% search growth over the last 90 days.
10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/reebok-womens-shoes/trend)
## **Top reebok womens shoes search terms**
- **black new balance womens sneakers**156K/yr-19.9%0.2% conv. - **black and white sneakers**61K/yr+4.3%0.1% conv. - **new balance womens sneakers black**65K/yr-18.5%0.1% conv. - **black and white tennis shoes for women**46K/yr-22.0%0.1% conv. - **womens black and white sneakers**38K/yr-18.4%0.2% conv. - **black and white womens sneakers**29K/yr-21.2%0.1% conv. - **new balance black sneakers for women**32K/yr-20.4%0.2% conv. - **black new balance women**25K/yr-21.8%0.1% conv. - **black and white tennis shoes**21K/yr+7.3%0.2% conv. - **white and black sneakers for women**20K/yr-7.1%0.1% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/reebok-womens-shoes/search-terms)
## **Top reebok womens shoes products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$7672%$2K3%$2K4%$3K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**New Balance Womens 515 V3 Sneaker Black/White/Aluminum Grey 8.5**New Balance**$67.13**4.6★10,352 rev](https://www.amazon.com/dp/B09XRFJQZS) [2**New Balance Womens 608 V5 Casual Comfort Cross Trainer Black/Black 8 Wide**New Balance**$46.41**4.4★44,584 rev](https://www.amazon.com/dp/B07B3ZWZDL) [3**New Balance Womens 327 Sneaker**New Balance**$96.34**4.5★3,673 rev](https://www.amazon.com/dp/B0BM9J5VLN) [4**New Balance Womens Fresh Foam 410v9 Trail Running Shoe Black/Sea Salt**New Balance**$45.37**4.1★178 rev](https://www.amazon.com/dp/B0F4LPH6HM) [5**Womens Road-Running-Shoes Non-Slip Ladies Walking Fashion Athletic Sneakers Work Gym Comfort Lightweight Mesh Soft Sole Black**Luogoks**$29.26**3.8★264 rev](https://www.amazon.com/dp/B0DW3YKR28)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Essentials Womens Lightweight Knit Cross Trainer Sneakers Black/White 8.5**Amazon Essentials**$23.79**85 rev3mo ago](https://www.amazon.com/dp/B0FPPSP2YC) [**Amazon Essentials Womens Lightweight Knit Cross Trainer Sneakers Black/Black 7.5**Amazon Essentials**$23.65**85 rev3mo ago](https://www.amazon.com/dp/B0FNS4LWFS) [**Wide Toe Box Walking Shoes for Women Comfortable Cushioned Running Shoes with Arch Support Slip On Tennis Athletic Sneakers for Gym Workout Training Non Slip Breathable Sports Shoe Black Size 8**ARTOPEAK**$49.48**27 rev5mo ago](https://www.amazon.com/dp/B0GJS1ZXS8) [**LUCKY STEP Womens Fashion Sneakers Thin Sole Lace up Tennis Shoes Lightweight Walking Running Gym Workout Classic Retro Footwear Anti Slip Trainers(White/Black 7 B(M) US)**LUCKY STEP**$35.29**253 rev1y ago](https://www.amazon.com/dp/B0FGXNV79J) [**New Balance Womens Fresh Foam 410v9 Trail Running Shoe Black/Sea Salt**New Balance**$45.37**178 rev1y ago](https://www.amazon.com/dp/B0F4LPH6HM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amazon Essentials Womens Lightweight Knit Cross Trainer Sneakers Black/White 8.5**Amazon Essentials**$23.79**4.4★**▲ 70%**](https://www.amazon.com/dp/B0FPPSP2YC) [**Wide Toe Box Walking Shoes for Women Comfortable Cushioned Running Shoes with Arch Support Slip On Tennis Athletic Sneakers for Gym Workout Training Non Slip Breathable Sports Shoe Black Size 8**ARTOPEAK**$49.48**4.0★**▲ 69%**](https://www.amazon.com/dp/B0GJS1ZXS8) [**Amazon Essentials Womens Lightweight Knit Cross Trainer Sneakers Black/Black 7.5**Amazon Essentials**$23.65**4.4★**▲ 68%**](https://www.amazon.com/dp/B0FNS4LWFS) [**New Balance Womens Fresh Foam 410v9 Trail Running Shoe Black/Sea Salt**New Balance**$45.37**4.1★**▲ 64%**](https://www.amazon.com/dp/B0F4LPH6HM) [**Womens Road-Running-Shoes Non-Slip Ladies Walking Fashion Athletic Sneakers Work Gym Comfort Lightweight Mesh Soft Sole Black**Luogoks**$29.26**3.8★**▲ 55%**](https://www.amazon.com/dp/B0DW3YKR28)
**~~View all trending →~~**
## **What buyers say about reebok womens shoes**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Comfort-Overall**40%
*“Comfortable and Cute”*
**Size-Overall**14%
*“the fit is accurate”*
**Quality-Overall**5%
*“The quality is solid”*
**Value For Money**4%
*“Worth it”*
**Shape/Style**4%
*“still in good shape”*
**Weight Light**3%
*“They are great lightweight walking shoes”*
**Exercise/Sports Suitability**3%
*“Good walking shoes”*
**Durability**2%
*“the shoe is very durable”*
**Color**1%
*“The color was as described”*
**Heel Support**1%
*“Good size, Comfort, great Quality and heel support”*
### **What buyers complain about **
**Size-Overall**27%
*“Size down”*
**Comfort-Overall**9%
*“Not comfortable”*
**Durability**6%
*“already coming apart”*
**Quality-Overall**5%
*“not very well made”*
**Pain Relief-Overall**4%
*“things being more painful”*
**Feet Fit**3%
*“these were way too large in the toe”*
**Product Condition**2%
*“Received used shoes”*
**Material Quality**2%
*“Cheap material”*
**Stiffness**2%
*“Very stiff”*
**Cushion**1%
*“Hardly any padding and cheaply made”*
### **Top return reasons **
**Size-Overall**28%
**Feet Fit**27%
**Length**16%
**Width**9%
**Comfort-Overall**4%
**Advertised Vs Actual Product**2%
**Shape/Style**2%
**Material Quality**2%
**Color**1%
**Product Condition**1%
## **Common questions**
- **Is reebok womens shoes profitable to sell on Amazon United States?**
- The niche generates $77K/yr across 171 tracked products. 18 of 31 products launched in the last 360 days are still selling. 90-day search growth is -14.5%. Flapen's verdict: Skip it (42/100).
- **How competitive is the reebok womens shoes niche?**
- 46 brands and 270 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 62% of demand.
- **What do buyers complain about in reebok womens shoes?**
- Top complaints mined from reviews: Size-Overall, Comfort-Overall, Durability. The return rate is 13.1% — above our launch gate.
- **When does demand for reebok womens shoes peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the reebok womens shoes niche?**
- Listings span $15.57–$199.19; the average listing price is $54.51 (sweet spot $15–$100). The average incumbent carries 5,668 reviews — the moat a new listing must climb.
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