---
title: "Red Zip Up Hoodie — $87K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/red-zip-up-hoodie"
last_updated: "2026-08-09T05:51:59.189Z"
locale: en
meta:
description: "Niche score 48/100 · $87K/yr market · 305K searches/yr · $25.78 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $87K/yr market · 305K searches/yr · $25.78 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Red Zip Up Hoodie — $87K/yr Amazon US Niche (2026) - Flapen"
---
# **red zip up hoodie**
**Skip it**
Soft demand (-24.8% this quarter) — this niche doesn't clear our bar today.
Market size 22Growth 13Conversion 14Competition 93Returns 20Price range 88Avg price 95Brand share 88Review moat 23Quality gap 62
**Avg price**
**Incredible****$25.78**
avg listing price — sweet spot $15–$100
**Competition**
**Great****22%**
top-5 click share — an open shelf
**Brand share**
**Great****47%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$11.17–$55.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****7,618.28**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$87K**
$87K/yr · 305K searches
**Returns**
**Bad****6.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-24.8%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, red zip up hoodie is a $87K/yr Amazon United States market (305K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 48/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **red zip up hoodie market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$77K–$103K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#2,202**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **81%**
- **Out of stock**
- **3.3%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **135 days**
## **Competition & brand share**
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.
**Brands**
**53 **▲rising
**Sellers**
**90**
**Top-5 brand share**
**47%**
Top 20: 80%
**Top-5 click share**
**22%**
Top 20: 53%
**Open market**
**49%**
- Amazon Essentials20% - Hanes7% - PRETTYGARDEN7% - Fruit of the Loom7% - FAIABLE6% - LETAOTAO4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -24.8% search growth over the last 90 days.
18K13KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.2×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/red-zip-up-hoodie/trend)
## **Top red zip up hoodie search terms**
- **red zip up hoodie**118K/yr-19.0%0.9% conv. - **red zip up hoodie women**54K/yr-29.3%0.7% conv. - **red zip up**32K/yr-21.1%0.4% conv. - **red zip up jacket**18K/yr-26.7%0.4% conv. - **red zip up hoodie men**24K/yr-40.0%0.7% conv. - **red hoodie zip up**13K/yr-12.0%1.1% conv. - **womens red zip up hoodie**10K/yr+1.9%1.0% conv. - **red zipper hoodie**8K/yr-26.5%1.1% conv. - **red zip hoodie**7K/yr-33.2%1.7% conv. - **mens red zip up hoodie**8K/yr-42.8%1.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/red-zip-up-hoodie/search-terms)
## **Top red zip up hoodie products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$2K4%$3K6%$5K8%$7K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fruit of the Loom Mens Eversoft Fleece Sweatshirts & Hoodies Full Zip-Red Medium**Fruit of the Loom**$12.34**4.6★49,418 rev](https://www.amazon.com/dp/B08YHGMFCK) [2**Hanes Mens Full-Zip Eco-Smart Hoodie Deep Red Large**Hanes**$11.17**4.6★88,186 rev](https://www.amazon.com/dp/B00JUM4YGK) [3**Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Red Small**Amazon Essentials**$12.30**4.7★15,710 rev](https://www.amazon.com/dp/B08WK3ZRD2) [4**PRETTYGARDEN Womens 2026 Spring Zip Up Y2K Hoodies Casual Long Sleeve Sweatshirts Fall Winter Track Jackets with Pockets (Red Medium)**PRETTYGARDEN**$31.51**4.5★2,904 rev](https://www.amazon.com/dp/B0BGP21Q6G) [5**Highfundamental Mens Zip up Fleece Hoodie Sweatshirts Heavyweight Long Sleeve Active Jackets with 2 Pockets Red**Highfundamental**$26.79**4.7★9 rev](https://www.amazon.com/dp/B0GK333D86)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**YiShiJie Red Mens Zip Up Hoodie Athletic Casual Hoodies Soft Fleece Long Sleeve Hooded Midweight Sweatshirts with Pockets S**YiShiJie**$17.06**11 rev3mo ago](https://www.amazon.com/dp/B0GSQD5RTQ) [**Highfundamental Mens Zip up Fleece Hoodie Sweatshirts Heavyweight Long Sleeve Active Jackets with 2 Pockets Red**Highfundamental**$26.79**9 rev5mo ago](https://www.amazon.com/dp/B0GK333D86) [**PRETTYGARDEN Womens Zip Up Y2K Hoodies 2026 Fall Fashion Long Sleeve Hooded Fleece Sweatshirts Casual Jacket Winter Clothes (Red Large)**PRETTYGARDEN**$32.33**237 rev10mo ago](https://www.amazon.com/dp/B0FQM9VJ72) [**Dnzzs Mens Zip Up Hoodie Oversized Acid Wash Hoodie Heavyweight Fleece Full Zipper Vintage Sweatshirt Fall Fashion Zip Jacket Red L**Dnzzs**$55.00**77 rev1y ago](https://www.amazon.com/dp/B0FCF9NHHW) [**LETAOTAO Womens Lightweight Zip Up Hoodies Stretch Thin Summer Jackets For Women Red**LETAOTAO**$24.40**509 rev1y ago](https://www.amazon.com/dp/B0DRVDR5MT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**YiShiJie Red Mens Zip Up Hoodie Athletic Casual Hoodies Soft Fleece Long Sleeve Hooded Midweight Sweatshirts with Pockets S**YiShiJie**$17.06**4.6★**▲ 83%**](https://www.amazon.com/dp/B0GSQD5RTQ) [**Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Red Large**Amazon Essentials**$12.31**4.7★**▲ 81%**](https://www.amazon.com/dp/B08WK67ZSH) [**PRETTYGARDEN Womens Zip Up Y2K Hoodies 2026 Fall Fashion Long Sleeve Hooded Fleece Sweatshirts Casual Jacket Winter Clothes (Red Large)**PRETTYGARDEN**$32.33**4.5★**▲ 79%**](https://www.amazon.com/dp/B0FQM9VJ72) [**Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Red X-Large**Amazon Essentials**$12.17**4.7★**▲ 77%**](https://www.amazon.com/dp/B08WK6B6P9) [**Amazon Essentials Womens Midweight Fleece Full-Zip Hoodie with Drawstring (Available in Plus Size) Burgundy Large**Amazon Essentials**$14.63**4.4★**▲ 75%**](https://www.amazon.com/dp/B07BJ8JCCH)
**~~View all trending →~~**
## **What buyers say about red zip up hoodie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**19%
*“accurate size”*
**Quality-Overall**11%
*“Seems well made”*
**Weight Light**7%
*“Great lightweight jacket”*
**Comfort-Overall**7%
*“Soft and comfortable”*
**Soft Feel**6%
*“Fabric is very soft”*
**Color**6%
*“Color is gorgeous”*
**Warmth**4%
*“they are warm”*
**Value For Money**4%
*“Great for the price”*
**Zipper Quality**4%
*“Good for a lightweight zip up”*
**Thickness**3%
*“I like the thickness of the jacket as it gives you something thats very light when you dont want a heavy sweatshirt”*
### **What buyers complain about **
**Size-Overall**13%
*“Not a good fit”*
**Quality-Overall**10%
*“Very cheap quality although it looks nice”*
**Thickness**7%
*“Very short and thin material”*
**Material Quality**7%
*“Material overly cheap”*
**Pockets/Compartments**5%
*“Terrible pockets Do not buy”*
**Zipper Quality**5%
*“Zipper broke after within 3 months”*
**Color**4%
*“Not the color ordered”*
**Thin**4%
*“Super thin”*
**Advertised Vs Actual Product**4%
*“Does not look like the picture”*
**Wrinkles**3%
*“Wrinkles”*
### **Top return reasons **
**Size-Overall**51%
**Thin**8%
**Color**6%
**Material Quality**6%
**Sleeve Fit**4%
**Chest Fit**3%
**Waist Fit**3%
**Length**2%
**Advertised Vs Actual Product**2%
**Quality-Overall**2%
## **Common questions**
- **Is red zip up hoodie profitable to sell on Amazon United States?**
- The niche generates $87K/yr across 109 tracked products. 0 of 17 products launched in the last 360 days are still selling. 90-day search growth is -24.8%. Flapen's verdict: Skip it (48/100).
- **How competitive is the red zip up hoodie niche?**
- 53 brands and 90 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 47% of demand.
- **What do buyers complain about in red zip up hoodie?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 6.5% — above our launch gate.
- **When does demand for red zip up hoodie peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 4.2× the quietest.
- **What does it cost to enter the red zip up hoodie niche?**
- Listings span $11.17–$55.00; the average listing price is $25.78 (sweet spot $15–$100). The average incumbent carries 7,618 reviews — the moat a new listing must climb.
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