---
title: "Red Sweater for Girls — $12K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/red-sweater-for-girls"
last_updated: "2026-08-09T19:25:27.353Z"
locale: en
meta:
description: "Niche score 28/100 · $12K/yr market · 161K searches/yr · $15.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 28/100 · $12K/yr market · 161K searches/yr · $15.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Red Sweater for Girls — $12K/yr Amazon US Niche (2026) - Flapen"
---
# **red sweater for girls**
**Skip it**
Soft demand (-76.3% this quarter) — this niche doesn't clear our bar today.
Market size 3Growth 0Conversion 6Competition 61Returns 9Price range 58Avg price 76Brand share 56Review moat 46Quality gap 23
**Avg price**
**Great****$15.31**
avg listing price — sweet spot $15–$100
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$8.94–$23.30**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****71%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****1,933.32**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Returns**
**Bad****9.6%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$12K**
$12K/yr · 161K searches
**Growth**
**Bad****-76.3%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, red sweater for girls is a $12K/yr Amazon United States market (161K searches/yr). The top 5 brands hold 71% of demand. Verdict: Skip it — 28/100.
Data updated Jul 19, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **red sweater for girls market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$31K–$38K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#103**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **76%**
- **Out of stock**
- **6.3%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **188 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▼falling
**Sellers**
**19**
**Top-5 brand share**
**71%**
Top 20: 100%
**Top-5 click share**
**49%**
Top 20: 92%
**Open market**
**25%**
- Amazon Essentials41% - Yekaty16% - Miccina6% - The Children's Place4% - MIANZHI4% - Arshiner4%
## **Demand**
Weekly Amazon search volume, last 31 weeks — -76.3% search growth over the last 90 days.
13K8KSpike '26Dec '25Jan '26Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/red-sweater-for-girls/trend)
## **Top red sweater for girls search terms**
- **girls red cardigan**16K/yr-51.2%1.0% conv. - **red cardigan for girls**21K/yr-67.5%1.3% conv. - **red sweater for girls**31K/yr-81.8%0.8% conv. - **girls red sweater**48K/yr-87.2%1.2% conv. - **red sweater girls**15K/yr-74.4%0.5% conv. - **girls red cardigan sweater**7K/yr-75.4%1.9% conv. - **girl red sweater**5K/yr-80.7%0.0% conv. - **red girls sweater**5K/yr-89.5%1.8% conv. - **girls red christmas sweater**5K/yr-86.4%0.0% conv. - **red christmas sweater girls**5K/yr-89.7%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/red-sweater-for-girls/search-terms)
## **Top red sweater for girls products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$1K20%$2K30%$4K40%$5K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Essentials Girls Uniform Slim Fit Crewneck Cardigan Sweater Red Small**Amazon Essentials**$12.51**4.6★3,465 rev](https://www.amazon.com/dp/B07DQ8F44C) [2**Yekaty Girls Sweaters Open Front Red Cardigan for Girls Crystal Button Closure Fall Sweaters for Girl 10-12 Shawl for Dress**Yekaty**$14.63**4.6★256 rev](https://www.amazon.com/dp/B0FBWG6FN3) [3**Amazon Essentials Girls Uniform Slim Fit Crewneck Cardigan Sweater Red Large**Amazon Essentials**$12.33**4.6★3,465 rev](https://www.amazon.com/dp/B07DQ53TKC) [4**The Childrens Place Girls Solid Cardigan Sweater Ruby Single Medium US**The Children's Place**$16.11**4.7★658 rev](https://www.amazon.com/dp/B0BNDDKFDX) [5**MIANZHI Girls Christmas Cardigan Long Sleeve Button Up Sweater Cute Bow Knitted Crop Outwear 5-14 Years Red**MIANZHI**$23.30**4.4★29 rev](https://www.amazon.com/dp/B0FS7JYDKQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Yekaty Red Cardigan for Girls Christmas Outfit Scalloped Sweater Size 7-8**Yekaty**$19.59**71 rev3mo ago](https://www.amazon.com/dp/B0GTTXJ6SP) [**UNCLECAT Girls Open Front Cardigan Winter Kids Trendy Long Sleeve Sweater**UNCLECAT**$16.88**86 rev8mo ago](https://www.amazon.com/dp/B0G19BDSD5) [**RIMILLCESS Red Girls Cardigan 7-8 Years Bolero Shrug Christmas Sweater Knit Crop Jacket**RIMILLCESS**$15.51**100 rev9mo ago](https://www.amazon.com/dp/B0FNWYFGD3) [**GAP Girls Crewneck Cardigan Red 2 Medium**GAP**$15.76**0 rev9mo ago](https://www.amazon.com/dp/B0F3KSKPT6) [**MIANZHI Girls Christmas Cardigan Long Sleeve Button Up Sweater Cute Bow Knitted Crop Outwear 5-14 Years Red**MIANZHI**$23.30**29 rev9mo ago](https://www.amazon.com/dp/B0FS7JYDKQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**18 Months Cardigan Boys Girls Button Up Sweater Red**BINIDUCKLING**$8.94**4.7★**▲ 257%**](https://www.amazon.com/dp/B07WP4NXDY) [**Yekaty Red Cardigan for Girls Christmas Outfit Scalloped Sweater Size 7-8**Yekaty**$19.59**4.5★**▲ 257%**](https://www.amazon.com/dp/B0GTTXJ6SP) [**RIMILLCESS Red Girls Cardigan 7-8 Years Bolero Shrug Christmas Sweater Knit Crop Jacket**RIMILLCESS**$15.51**4.7★**▲ 248%**](https://www.amazon.com/dp/B0FNWYFGD3) [**Miccina Girls Cardigan Sweater School Uniforms Toddler Long Sleeve Button Knit Solid Sweaters Tops Red**Miccina**$14.62**4.7★**▲ 239%**](https://www.amazon.com/dp/B0D8YPL7MF) [**Amazon Essentials Toddler Girls Uniform Slim Fit Crewneck Cardigan Sweater Red 3T**Amazon Essentials**$13.16**4.6★**▲ 214%**](https://www.amazon.com/dp/B07DQ5FBSF)
**~~View all trending →~~**
## **What buyers say about red sweater for girls**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**38%
*“Nice fit”*
**Quality-Overall**13%
*“Very cute sweater band good quality”*
**Soft Feel**13%
*“Great quality and so soft”*
**Weight Light**13%
*“the weight is perfect for year round wear”*
**Value For Money**13%
*“Good value”*
### **What buyers complain about **
**Color**50%
*“Burgundy NOT Red”*
### **Top return reasons **
**Size-Overall**69%
**Sleeve Fit**6%
**Color**5%
**Chest Fit**4%
**Shoulder Fit**2%
**Waist Fit**2%
**Quality-Overall**2%
**Length**2%
**Shape/Style**1%
**Advertised Vs Actual Product**1%
## **Common questions**
- **Is red sweater for girls profitable to sell on Amazon United States?**
- The niche generates $12K/yr across 25 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -76.3%. Flapen's verdict: Skip it (28/100).
- **How competitive is the red sweater for girls niche?**
- 15 brands and 19 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 71% of demand.
- **What do buyers complain about in red sweater for girls?**
- Top complaints mined from reviews: Color. The return rate is 9.6% — above our launch gate.
- **What does it cost to enter the red sweater for girls niche?**
- Listings span $8.94–$23.30; the average listing price is $15.31 (sweet spot $15–$100). The average incumbent carries 1,933 reviews — the moat a new listing must climb.
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