---
title: "Red Hoodie — $292K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/red-hoodie"
last_updated: "2026-08-09T02:58:22.864Z"
locale: en
meta:
description: "Niche score 46/100 · $292K/yr market · 1.3M searches/yr · $24.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $292K/yr market · 1.3M searches/yr · $24.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Red Hoodie — $292K/yr Amazon US Niche (2026) - Flapen"
---
# **red hoodie**
**Skip it**
Soft demand (-61.2% this quarter) — this niche doesn't clear our bar today.
Market size 51Growth 0Conversion 11Competition 93Returns 8Price range 86Avg price 95Brand share 83Review moat 21Quality gap 43
**Avg price**
**Incredible****$24.81**
avg listing price — sweet spot $15–$100
**Competition**
**Great****22%**
top-5 click share — an open shelf
**Price range**
**Great****$9.31–$57.79**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****52%**
top-5 brand share — no brand owns this niche
**Market size**
**Good****$292K**
$292K/yr · 1.3M searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****12,123.98**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****9.9%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-61.2%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, red hoodie is a $292K/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Feb–Oct–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **red hoodie market data**
- **Units sold / yr**
- **15K–20K**
- avg 250–500/product
- **Revenue / yr**
- **$372K–$496K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#158**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **88%**
- **Out of stock**
- **0.1%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **130 days**
## **Competition & brand share**
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.
**Brands**
**41 **▲rising
**Sellers**
**111**
**Top-5 brand share**
**52%**
Top 20: 89%
**Top-5 click share**
**22%**
Top 20: 50%
**Open market**
**43%**
- Amazon Essentials18% - onlypuff13% - Hanes9% - FAIABLE6% - Dnzzs6% - Trendy Queen5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -61.2% search growth over the last 90 days.
40K30KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, Oct, Nov, Dec · busiest ÷ quietest = 6.4×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/red-hoodie/trend)
## **Top red hoodie search terms**
- **red hoodie**475K/yr-51.8%0.9% conv. - **red sweatshirt**282K/yr-70.5%0.9% conv. - **red hoodie women**171K/yr-64.1%0.8% conv. - **red hoodie men**120K/yr-65.4%1.1% conv. - **dark red hoodie**31K/yr-53.2%0.1% conv. - **red hoodies**32K/yr-52.1%0.4% conv. - **womens red hoodie**28K/yr-52.4%0.8% conv. - **mens red hoodie**37K/yr-73.1%1.5% conv. - **red sweatshirt men**28K/yr-68.9%0.8% conv. - **red hoodies for women**20K/yr-63.9%0.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/red-hoodie/search-terms)
## **Top red hoodie products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$6K4%$12K6%$18K8%$23K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**onlypuff Hoodies for Women Red Oversized Sweatshirts Hooded Pullover Casual Workout Soft Fall Fashion Outfits Winter Clothes S**onlypuff**$28.01**4.4★948 rev](https://www.amazon.com/dp/B0C9LD5MP8) [2**Dnzzs Acid Wash Hoodie Super Soft Sweatshirt for Mens Pullover Oversized Mens Fashion Hoodies & Sweatshirts Vintage Streetwear Red**Dnzzs**$38.21**4.6★400 rev](https://www.amazon.com/dp/B0DBZNVXY2) [3**Hanes Mens Pullover EcoSmart Hooded Sweatshirt Deep Red Large**Hanes**$9.86**4.5★170,395 rev](https://www.amazon.com/dp/B00JUM3G6E) [4**onlypuff Hoodies for Women Red Oversized Sweatshirts Hooded Pullover Casual Workout Soft Fall Fashion Outfits Winter Clothes M**onlypuff**$26.89**4.4★948 rev](https://www.amazon.com/dp/B0C9LDFT1C) [5**Hanes Mens Full-Zip Eco-Smart Hoodie Deep Red Large**Hanes**$11.17**4.6★88,186 rev](https://www.amazon.com/dp/B00JUM4YGK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Avalon Wear Unisex Adult Fleece Hoodies Breathable Pullover Hooded Sweatshirt for Men Red**Avalon Wear**$14.95**21 rev6mo ago](https://www.amazon.com/dp/B0GFW9P8HT) [**Amazon Essentials x Sofia Grainge Womens Relaxed Fit Boxy Drop Shoulder Crewneck Sweatshirt Red Small**Amazon Essentials**$16.20**464 rev9mo ago](https://www.amazon.com/dp/B0FFJ54ZHG) [**onlypuff Fleece Pullover Women Long Sleeve Hoodies Drop Shoulder Cute Sweatshirts with Kangaroo Pocket Red M**onlypuff**$27.15**712 rev11mo ago](https://www.amazon.com/dp/B0FJRWPHZV) [**Gacaky Sweatshirt for Women Oversized Casual Long Sleeve Button Henley Neck Pullover Tops Fashion Outfits Clothes Red Medium-**Gacaky**$32.38**1,670 rev1y ago](https://www.amazon.com/dp/B0F4KV88DJ) [**Kingsted Red Hoodie for Men Super Soft Lightweight Sweatshirt Premium Terry Fabric Classic Everyday Comfort Fit (Red Large)**Kingsted**$41.78**225 rev1y ago](https://www.amazon.com/dp/B0F1ZM8H4P)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Avalon Wear Unisex Adult Fleece Hoodies Breathable Pullover Hooded Sweatshirt for Men Red**Avalon Wear**$14.95**4.8★**▲ 235%**](https://www.amazon.com/dp/B0GFW9P8HT) [**Amazon Essentials Boys Fleece Pullover Hoodie Sweatshirts Red XX-Large**Amazon Essentials**$12.40**4.6★**▲ 233%**](https://www.amazon.com/dp/B07PWY9BLB) [**Kingsted Red Hoodie for Men Super Soft Lightweight Sweatshirt Premium Terry Fabric Classic Everyday Comfort Fit (Red Large)**Kingsted**$41.78**4.4★**▲ 228%**](https://www.amazon.com/dp/B0F1ZM8H4P) [**Amazon Essentials Boys Fleece Full-Zip Hoodie Sweatshirt with Lined Hood for Kids Red X-Large**Amazon Essentials**$12.09**4.6★**▲ 221%**](https://www.amazon.com/dp/B08WK7T4VN) [**STOLKISS Hoodies Pullover for Women Casual Thin Sweatshirts Tops Loose Fit Long Sleeve Drawstring Design Hoody Sweatshirts Red**STOLKISS**$19.69**4.4★**▲ 102%**](https://www.amazon.com/dp/B09DS6YSQB)
**~~View all trending →~~**
## **What buyers say about red hoodie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**16%
*“Fit is accurate”*
**Quality-Overall**13%
*“The product is very good, good quality, and arrived on time”*
**Comfort-Overall**12%
*“Really comfortable”*
**Color**11%
*“vibrant color”*
**Soft Feel**7%
*“Feels soft”*
**Warmth**5%
*“keeps me pretty warm”*
**Value For Money**4%
*“WORTH THE PRICE”*
**Material Quality**3%
*“the material feels durable”*
**Weight Light**2%
*“much less bulky”*
**Shrinkage Resistance**1%
*“minimal shrinkage & best of all”*
### **What buyers complain about **
**Size-Overall**27%
*“Too big”*
**Color**5%
*“It sort of just looks red”*
**Quality-Overall**5%
*“overall quality felt cheaper than I expected”*
**Advertised Vs Actual Product**3%
*“Not as advertised”*
**Material Quality**3%
*“Cheap light material”*
**Thickness**2%
*“The material is thicker”*
**Smell**1%
*“Weird smell”*
**Arm Fit**1%
*“I should've got a large because my child arms are long”*
**Weight Heavy**1%
*“Its a heavier weight sweatshirt”*
**Product Condition**1%
*“Received filthy used hoodie”*
### **Top return reasons **
**Size-Overall**57%
**Color**9%
**Material Quality**4%
**Length**4%
**Sleeve Fit**3%
**Waist Fit**2%
**Advertised Vs Actual Product**2%
**Chest Fit**2%
**Thin**2%
**Quality-Overall**1%
## **Common questions**
- **Is red hoodie profitable to sell on Amazon United States?**
- The niche generates $292K/yr across 101 tracked products. 1 of 21 products launched in the last 360 days are still selling. 90-day search growth is -61.2%. Flapen's verdict: Skip it (46/100).
- **How competitive is the red hoodie niche?**
- 41 brands and 111 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 52% of demand.
- **What do buyers complain about in red hoodie?**
- Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 9.9% — above our launch gate.
- **When does demand for red hoodie peak?**
- Demand peaks in Feb–Oct–Nov–Dec; the busiest month runs 6.4× the quietest.
- **What does it cost to enter the red hoodie niche?**
- Listings span $9.31–$57.79; the average listing price is $24.81 (sweet spot $15–$100). The average incumbent carries 12,124 reviews — the moat a new listing must climb.
## **Related niches in Clothing, Shoes & Jewelry**
- 72 [**first communion gifts for boys**](https://flapen.com/research/us/clothing-shoes-jewelry/first-communion-gifts-for-boys)$398K/yr+223.5%**Worth a look**- 72 [**fifa world cup 2026 tshirt**](https://flapen.com/research/us/clothing-shoes-jewelry/fifa-world-cup-2026-tshirt)$177K/yr>1,000%**Worth a look**- 72 [**american flag hat**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-hat)$764K/yr+428.8%**Worth a look**- 72 [**white socks men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-socks-men)$3.0M/yr+13.3%**Launch it**- 72 [**american flag overalls**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-overalls)$662K/yr>1,000%**Worth a look**- 73 [**white ankle socks for men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-ankle-socks-for-men)$448K/yr+88.3%**Worth a look**[**All Clothing, Shoes & Jewelry niches **](https://flapen.com/research/us/clothing-shoes-jewelry)