---
title: "Raven Necklace — $28K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/raven-necklace"
last_updated: "2026-08-10T18:33:48.039Z"
locale: en
meta:
  description: "Niche score 42/100 · $28K/yr market · 149K searches/yr · $13.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · $28K/yr market · 149K searches/yr · $13.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Raven Necklace — $28K/yr Amazon US Niche (2026) - Flapen"
---

# **raven necklace**

**Skip it**

A small market ($28K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 27Conversion 18Competition 56Returns 46Price range 57Avg price 59Brand share 76Review moat 94Quality gap 43

**Review moat**

**Great****115.48**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Avg price**

**Good****$13.04**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$4.03–$29.81**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Okay****3.3%**

return rate — above 5% kills the launch gate

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+1.8%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$28K**

$28K/yr · 149K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

According to Flapen's Amazon United States niche tracking, raven necklace is a $28K/yr Amazon United States market (149K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **raven necklace market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–3K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$26K–$33K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.5%**</dd>

<dt>**Avg BSR**</dt><dd>**#26,963**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**97%**</dd>

<dt>**Sponsored**</dt><dd>**87%**</dd>

<dt>**Out of stock**</dt><dd>**5.0%**</dd>

<dt>**Avg brand age**</dt><dd>**37 months**</dd>

<dt>**Avg seller age**</dt><dd>**177 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**24 **▼falling

**Sellers**

**25**

**Top-5 brand share**

**59%**

Top 20: 96%

**Top-5 click share**

**51%**

Top 20: 88%

**Open market**

**35%**

- COAI17% - UMBRELLALABORATORY15% - wsycoo12% - MASW8% - PINK TOWN8% - HAQUIL6%

## **Demand & seasonality**

Weekly Amazon search volume, last 81 weeks — +1.8% search growth over the last 90 days.

5K3KSpike '25Holiday '25Spike '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.4×

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/raven-necklace/trend)

## **Top raven necklace search terms**

- **raven necklace**30K/yr+6.6%0.6% conv. - **crow necklace**23K/yr+5.4%0.5% conv. - **raven jewelry**20K/yr+13.0%0.3% conv. - **crow jewelry**15K/yr-6.8%0.3% conv. - **raven charm**9K/yr+22.5%0.4% conv. - **raven pendant**9K/yr-7.1%0.6% conv. - **crow pendant**6K/yr+20.9%0.6% conv. - **raven necklace for women**10K/yr-23.9%1.0% conv. - **raven jewelry for women**8K/yr-1.6%0.3% conv. - **crow necklace for women**7K/yr-4.9%1.6% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/raven-necklace/search-terms)

## **Top raven necklace products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1K10%$3K15%$4K20%$6K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![COAI Raven Black Obsidian Necklace Viking Necklace for Men Stainless Steel Box Chain 24](https://m.media-amazon.com/images/I/419XwjAP0oL.jpg)**COAI Raven Black Obsidian Necklace Viking Necklace for Men Stainless Steel Box Chain 24**COAI**$27.78**4.7★468 rev](https://www.amazon.com/dp/B07VP9H3GY) [2![UMBRELLALABORATORY Goth black raven crow necklace Steampunk jewelry visual kei Harajuku Dark Academia Jewelry Romantic Vintage Retro Accessories cameo pendant](https://m.media-amazon.com/images/I/41rC6chftkL.jpg)**UMBRELLALABORATORY Goth black raven crow necklace Steampunk jewelry visual kei Harajuku Dark Academia Jewelry Romantic Vintage Retro Accessories cameo pendant**UMBRELLALABORATORY**$15.60**4.7★18 rev](https://www.amazon.com/dp/B0BWSGKJRW) [3![Gothic Halloween Cameo Earrings Vintage Crystal Glass Witch/Raven/Bat/Tree Dangle Earring Punk Style Dark Earrings Goth Victorian Earring Halloween Jewelry for Women (Black Raven)](https://m.media-amazon.com/images/I/41kPRuXOSRL.jpg)**Gothic Halloween Cameo Earrings Vintage Crystal Glass Witch/Raven/Bat/Tree Dangle Earring Punk Style Dark Earrings Goth Victorian Earring Halloween Jewelry for Women (Black Raven)**PINK TOWN**$6.71**4.5★124 rev](https://www.amazon.com/dp/B0DCNPRM71) [4![wsycoo Halloween Necklace Gothic Jewelry for Women Vintage Raven Glass Cameo Necklace Punk Style Victoria Emboss Witch Necklaces Mysterious Witch Costume Accessories Womens Halloween Costumes 2026](https://m.media-amazon.com/images/I/41vUQ2+S6bL.jpg)**wsycoo Halloween Necklace Gothic Jewelry for Women Vintage Raven Glass Cameo Necklace Punk Style Victoria Emboss Witch Necklaces Mysterious Witch Costume Accessories Womens Halloween Costumes 2026**wsycoo**$4.03**4.8★13 rev](https://www.amazon.com/dp/B0DGLVPW8C) [5![wsycoo Halloween Necklace Earrings Gothic Jewelry for Women Vintage Raven Witch Cameo Earrings Punk Style Victoria Witch Necklace Gothic Raven Costume Accessories Gifts Womens Halloween Costumes 2026](https://m.media-amazon.com/images/I/31AcP2hO4FL.jpg)**wsycoo Halloween Necklace Earrings Gothic Jewelry for Women Vintage Raven Witch Cameo Earrings Punk Style Victoria Witch Necklace Gothic Raven Costume Accessories Gifts Womens Halloween Costumes 2026**wsycoo**$9.43**4.5★127 rev](https://www.amazon.com/dp/B0FBMB3S79)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ZDPIQ Slip Chain Choker for Women Handmade Black Stainless Steel Cuban Chain Chunky Moon Bat Raven Skull Pendant Gothic Punk Rock Collar Adjustable Lariat Y Necklace for Men (Raven skull)](https://m.media-amazon.com/images/I/31HJHX2GFSL.jpg)**ZDPIQ Slip Chain Choker for Women Handmade Black Stainless Steel Cuban Chain Chunky Moon Bat Raven Skull Pendant Gothic Punk Rock Collar Adjustable Lariat Y Necklace for Men (Raven skull)**ZDPIQ**$10.84**77 rev11mo ago](https://www.amazon.com/dp/B0FKVS8BKB) [![wsycoo Halloween Necklace Earrings Gothic Jewelry for Women Vintage Raven Witch Cameo Earrings Punk Style Victoria Witch Necklace Gothic Raven Costume Accessories Gifts Womens Halloween Costumes 2026](https://m.media-amazon.com/images/I/31AcP2hO4FL.jpg)**wsycoo Halloween Necklace Earrings Gothic Jewelry for Women Vintage Raven Witch Cameo Earrings Punk Style Victoria Witch Necklace Gothic Raven Costume Accessories Gifts Womens Halloween Costumes 2026**wsycoo**$9.43**127 rev1y ago](https://www.amazon.com/dp/B0FBMB3S79) [![Joddfly Viking Raven Skull Necklace 24 Inch Chain Antique Silver Pendant Norse Gothic Design](https://m.media-amazon.com/images/I/31kbHXAexHL.jpg)**Joddfly Viking Raven Skull Necklace 24 Inch Chain Antique Silver Pendant Norse Gothic Design**Joddfly**$16.07**20 rev1y ago](https://www.amazon.com/dp/B0F5W7DQTW) [![Wasee Raven Necklace for Women 925 Sterling Silver Black Moon Raven Pendant Halloween Jewelry Gift for Women](https://m.media-amazon.com/images/I/41QTiPbSY9L.jpg)**Wasee Raven Necklace for Women 925 Sterling Silver Black Moon Raven Pendant Halloween Jewelry Gift for Women**Wasee**$29.81**166 rev1y ago](https://www.amazon.com/dp/B0F5Q62FLH) [![NoveltyShopFun Botanical Embossed Crow Raven Necklace Vintage Gothic Necklace Animal Pendant Jewelry for Men Women](https://m.media-amazon.com/images/I/315rjPkJj1L.jpg)**NoveltyShopFun Botanical Embossed Crow Raven Necklace Vintage Gothic Necklace Animal Pendant Jewelry for Men Women**NoveltyShopFun**$9.84**7 rev1y ago](https://www.amazon.com/dp/B0F4DSNPFK)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![wsycoo Halloween Necklace Earrings Gothic Jewelry for Women Vintage Raven Witch Cameo Earrings Punk Style Victoria Witch Necklace Gothic Raven Costume Accessories Gifts Womens Halloween Costumes 2026](https://m.media-amazon.com/images/I/31AcP2hO4FL.jpg)**wsycoo Halloween Necklace Earrings Gothic Jewelry for Women Vintage Raven Witch Cameo Earrings Punk Style Victoria Witch Necklace Gothic Raven Costume Accessories Gifts Womens Halloween Costumes 2026**wsycoo**$9.43**4.5★**▲ 165%**](https://www.amazon.com/dp/B0FBMB3S79) [![COAI Raven Black Obsidian Necklace Viking Necklace for Men Stainless Steel Box Chain 24](https://m.media-amazon.com/images/I/419XwjAP0oL.jpg)**COAI Raven Black Obsidian Necklace Viking Necklace for Men Stainless Steel Box Chain 24**COAI**$27.78**4.7★**▲ 137%**](https://www.amazon.com/dp/B07VP9H3GY) [![UMBRELLALABORATORY Goth black raven crow necklace Steampunk jewelry visual kei Harajuku Dark Academia Jewelry Romantic Vintage Retro Accessories cameo pendant](https://m.media-amazon.com/images/I/41rC6chftkL.jpg)**UMBRELLALABORATORY Goth black raven crow necklace Steampunk jewelry visual kei Harajuku Dark Academia Jewelry Romantic Vintage Retro Accessories cameo pendant**UMBRELLALABORATORY**$15.60**4.7★**▲ 116%**](https://www.amazon.com/dp/B0BWSGKJRW) [![wsycoo Halloween Necklace Gothic Jewelry for Women Vintage Raven Glass Cameo Necklace Punk Style Victoria Emboss Witch Necklaces Mysterious Witch Costume Accessories Womens Halloween Costumes 2026](https://m.media-amazon.com/images/I/41vUQ2+S6bL.jpg)**wsycoo Halloween Necklace Gothic Jewelry for Women Vintage Raven Glass Cameo Necklace Punk Style Victoria Emboss Witch Necklaces Mysterious Witch Costume Accessories Womens Halloween Costumes 2026**wsycoo**$4.03**4.8★**▲ 83%**](https://www.amazon.com/dp/B0DGLVPW8C) [![Gothic Halloween Cameo Earrings Vintage Crystal Glass Witch/Raven/Bat/Tree Dangle Earring Punk Style Dark Earrings Goth Victorian Earring Halloween Jewelry for Women (Black Raven)](https://m.media-amazon.com/images/I/41kPRuXOSRL.jpg)**Gothic Halloween Cameo Earrings Vintage Crystal Glass Witch/Raven/Bat/Tree Dangle Earring Punk Style Dark Earrings Goth Victorian Earring Halloween Jewelry for Women (Black Raven)**PINK TOWN**$6.71**4.5★**▲ 74%**](https://www.amazon.com/dp/B0DCNPRM71)

**~~View all trending →~~**

## **What buyers say about raven necklace**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**21%

*“Decent Necklace”*

**Chain/Key Quality**17%

*“And the chain length is a good size for me”*

**Value For Money**10%

*“Great necklace for a great price”*

**Weight Light**8%

*“Cute and lightweight”*

**Advertised Vs Actual Product**7%

*“Meets Expectations”*

**Size-Overall**5%

*“Size was perfect for my project”*

**Design-Overall**5%

*“Would make an attractive”*

**Material Quality**4%

*“not plastic or cheap looking”*

**Durability**4%

*“Its great in size and durable”*

**Gifting Purpose**3%

*“Gift to my son”*

### **What buyers complain about **

**Quality-Overall**17%

*“Cheap”*

**Chain/Key Quality**14%

*“I personally didn't like the chain”*

**Durability**13%

*“broke instantly :”*

**Value For Money**10%

*“They look far more expensive than they are”*

**Material Quality**7%

*“Someone tell why does this look like plastic”*

**Color**4%

*“there isnt a lot of contrast or definition”*

**Size-Overall**4%

*“I was worried that this would be too big due to how it was displayed”*

**Design-Overall**3%

*“Beautiful design broke same day of receiving it”*

**Comfort-Overall**3%

*“isn't at all comfortable”*

**Weight Heavy**2%

*“I was afraid they would be too heavy”*

### **Top return reasons **

**Size-Overall**38%

**Quality-Overall**14%

**Chain/Key Quality**7%

**Advertised Vs Actual Product**6%

**Weight Heavy**3%

**Material Quality**3%

**Knot/Thread Quality**3%

**Strength**2%

**Neck Fit**2%

**Waist Fit**2%

## **Common questions**

<dl>

<dt>**Is raven necklace profitable to sell on Amazon United States?**</dt><dd>The niche generates $28K/yr across 31 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +1.8%. Flapen's verdict: Skip it (42/100).</dd>

<dt>**How competitive is the raven necklace niche?**</dt><dd>24 brands and 25 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 59% of demand.</dd>

<dt>**What do buyers complain about in raven necklace?**</dt><dd>Top complaints mined from reviews: Quality-Overall, Chain/Key Quality, Durability. The return rate is 3.3%.</dd>

<dt>**When does demand for raven necklace peak?**</dt><dd>Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 2.4× the quietest.</dd>

<dt>**What does it cost to enter the raven necklace niche?**</dt><dd>Listings span $4.03–$29.81; the average listing price is $13.04 (sweet spot $15–$100). The average incumbent carries 115 reviews — the moat a new listing must climb.</dd>

</dl>

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