---
title: "Search terms — rain pants - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/rain-pants/search-terms"
last_updated: "2026-08-05T18:43:17.211Z"
locale: en
meta:
  description: "Niche score 53/100 · $604K/yr market · 2.1M searches/yr · $32.93 avg price. High returns (12.4%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $604K/yr market · 2.1M searches/yr · $32.93 avg price. High returns (12.4%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — rain pants - Flapen"
---

# **rain pants**

**Worth a look**

Shows a sweet-spot price point ($32.93 avg), but high returns (12.4%) keeps it on the watch list.

Market size 64Growth 39Conversion 11Competition 85Returns 0Price range 91Avg price 95Brand share 61Review moat 39Quality gap 63

**Avg price**

**Incredible****$32.93**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$14.46–$104.45**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Market size**

**Good****$604K**

$604K/yr · 2.1M searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+11.2%**

90-day search growth — must beat 0% to launch

**Review moat**

**Okay****2,574.43**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****0.9%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****12.4%**

return rate — above 5% kills the launch gate

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

## Search terms