---
title: "Rain Pants Women — $104K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/rain-pants-women"
last_updated: "2026-08-11T12:34:41.406Z"
locale: en
meta:
description: "Niche score 52/100 · $104K/yr market · 287K searches/yr · $29.80 avg price. High returns (17.5%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $104K/yr market · 287K searches/yr · $29.80 avg price. High returns (17.5%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Rain Pants Women — $104K/yr Amazon US Niche (2026) - Flapen"
---
# **rain pants women**
**Worth a look**
Shows a sweet-spot price point ($29.80 avg), but high returns (17.5%) keeps it on the watch list.
Market size 26Growth 80Conversion 15Competition 79Returns 0Price range 93Avg price 95Brand share 43Review moat 41Quality gap 70
**Avg price**
**Incredible****$29.80**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.24–$79.40**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Great****+73.4%**
90-day search growth — must beat 0% to launch
**Competition**
**Great****36%**
top-5 click share — an open shelf
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****79%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****2,440.77**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$104K**
$104K/yr · 287K searches
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****17.5%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, rain pants women is a $104K/yr Amazon United States market (287K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 52/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **rain pants women market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$89K–$119K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#2,986**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **79%**
- **Out of stock**
- **2.0%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.
**Brands**
**17 **▼falling
**Sellers**
**50**
**Top-5 brand share**
**79%**
Top 20: 100%
**Top-5 click share**
**36%**
Top 20: 73%
**Open market**
**17%**
- 33,000ft35% - iCreek21% - baleaf9% - FROGG TOGGS7% - Columbia7% - Outdoor Ventures4% - Open — no brand owns it (11 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +73.4% search growth over the last 90 days.
13K8KSpike '24Black Friday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Aug · busiest ÷ quietest = 2.6×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/rain-pants-women/trend)
## **Top rain pants women search terms**
- **rain pants women waterproof**97K/yr+107.6%0.9% conv. - **womens rain pants waterproof**37K/yr+99.8%0.9% conv. - **waterproof rain pants women**22K/yr+46.9%0.8% conv. - **women rain pants**20K/yr+61.2%0.9% conv. - **rain pants for women**16K/yr+70.9%0.8% conv. - **plus size waterproof pants**14K/yr-23.5%0.4% conv. - **icreek womens rain pants waterproof**7K/yr+184.7%0.5% conv. - **womens rain pants waterproof lightweight**9K/yr+77.3%0.9% conv. - **rain pants for women waterproof**8K/yr+71.0%0.7% conv. - **columbia rain pants women**7K/yr+52.5%0.4% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/rain-pants-women/search-terms)
## **Top rain pants women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$4K8%$8K12%$12K16%$17K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**33 000ft Womens Rain Pants Lightweight Waterproof Rain Over Pants Windproof Hiking Pants for Outdoor Fishing Rainy Day Black**33,000ft**$29.73**4.5★2,677 rev](https://www.amazon.com/dp/B096KCVGSH) [2**baleaf Womens Hiking Pants Quick Dry Water Resistant Lightweight Joggers Pant for All Seasons Elastic Waist Black Size M**baleaf**$32.62**4.5★22,354 rev](https://www.amazon.com/dp/B07MPC8SX9) [3**33 000ft Packable Rain Pants for Women Waterproof Pants Lightweight Rain Over Pants Outdoor Windproof Pant for Golf Hiking Black**33,000ft**$23.25**4.4★997 rev](https://www.amazon.com/dp/B0CXPY9QD3) [4**iCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black Small/29 Inseam)**iCreek**$18.93**4.2★479 rev](https://www.amazon.com/dp/B0F5VV8NXY) [5**Columbia Womens Storm Surge II Waterproof Rain Pant Black Large**Columbia**$51.22**4.5★258 rev](https://www.amazon.com/dp/B0CLPXXM7X)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BenBoy Womens Rain Pants Lightweight Waterproof Windproof Rain Over Pants for Outdoor Hiking Fishing Rainy Snow Day YK5918W-Black-L**BenBoy**$18.23**86 rev1y ago](https://www.amazon.com/dp/B0FBW85VR2) [**COPYLEAF Cargo Pants Women Elastic Waisted Parachute Hiking Pants with Pockets Water-Resistant Lightweight Baggy Pants(Black L)**COPYLEAF**$21.86**887 rev1y ago](https://www.amazon.com/dp/B0F5X4V83N) [**iCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black Small/29 Inseam)**iCreek**$18.93**479 rev1y ago](https://www.amazon.com/dp/B0F5VV8NXY) [**iCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black XX-Large/31 Inseam)**iCreek**$18.45**479 rev1y ago](https://www.amazon.com/dp/B0F5VXHM6L) [**33 000ft Womens Full Zip Rain Pants Lightweight Rain Over Pants Windproof Outdoor Hiking Fishing Golf Black**33,000ft**$44.18**54 rev1y ago](https://www.amazon.com/dp/B0DXST2QR9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**iCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black XX-Large/31 Inseam)**iCreek**$18.45**4.2★**▲ 31%**](https://www.amazon.com/dp/B0F5VXHM6L) [**33 000ft Womens Full Zip Rain Pants Lightweight Rain Over Pants Windproof Outdoor Hiking Fishing Golf Black**33,000ft**$44.18**4.2★**▲ 30%**](https://www.amazon.com/dp/B0DXST2QR9) [**BenBoy Womens Rain Pants Lightweight Waterproof Windproof Rain Over Pants for Outdoor Hiking Fishing Rainy Snow Day YK5918W-Black-L**BenBoy**$18.23**4.5★**▲ 30%**](https://www.amazon.com/dp/B0FBW85VR2) [**Toomett Womens Hiking Pants Quick Dry UPF 50 Travel Golf Safari Running Lightweight Camping Work Cargo Pants Zipper Pockets 6608 Black M**Toomett**$31.12**4.3★**▲ 28%**](https://www.amazon.com/dp/B0BV9Q3BPB) [**FROGG TOGGS Womens Pro Action Waterproof Pant**FROGG TOGGS**$15.54**3.5★**▲ 26%**](https://www.amazon.com/dp/B00H4YAXZW)
**~~View all trending →~~**
## **What buyers say about rain pants women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**21%
*“They fit like a dream”*
**Comfort-Overall**12%
*“Super comfortable”*
**Quality-Overall**7%
*“Affordable quality”*
**Warmth**5%
*“so they have the added benefit of providing a bit of warmth on a chilly day”*
**Weather Proof**4%
*“Good for wind”*
**Pockets/Compartments**4%
*“Super comfortable and I love all the pockets”*
**Weight Light**4%
*“Nice light weight option for walking, running & hiking”*
**Water Resistance**3%
*“Great waterproof pants”*
**Exercise/Sports Suitability**3%
*“Great daily wear pants”*
**Value For Money**3%
*“Great bargain”*
### **What buyers complain about **
**Size-Overall**21%
*“Too short”*
**Water Resistance**8%
*“Water RESISTANT not water proof”*
**Durability**6%
*“ripped pretty fast”*
**Quality-Overall**4%
*“Fairly cheap”*
**Drying Time**3%
*“Didn't work on keeping me dry”*
**Thickness**3%
*“not very thick”*
**Thigh Fit**2%
*“Baggy thighs”*
**Smell**2%
*“Funky smell despite washing”*
**Comfort-Overall**2%
*“it can feel pretty uncomfortable”*
**Stretchability/Expandability/Elasticity**2%
*“If you don't want the elastic at the ankle”*
### **Top return reasons **
**Size-Overall**50%
**Waist Fit**9%
**Length**8%
**Material Quality**5%
**Hip Fit**5%
**Inseam Fit**5%
**Thigh Fit**4%
**Thin**2%
**Advertised Vs Actual Product**2%
**Shape/Style**1%
## **Common questions**
- **Is rain pants women profitable to sell on Amazon United States?**
- The niche generates $104K/yr across 48 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +73.4%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the rain pants women niche?**
- 17 brands and 50 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 79% of demand.
- **What do buyers complain about in rain pants women?**
- Top complaints mined from reviews: Size-Overall, Water Resistance, Durability. The return rate is 17.5% — above our launch gate.
- **When does demand for rain pants women peak?**
- Demand peaks in Jul–Aug; the busiest month runs 2.6× the quietest.
- **What does it cost to enter the rain pants women niche?**
- Listings span $13.24–$79.40; the average listing price is $29.80 (sweet spot $15–$100). The average incumbent carries 2,441 reviews — the moat a new listing must climb.
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