---
title: "Rain Jacket Men — $1.9M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/rain-jacket-men"
last_updated: "2026-08-11T08:09:31.193Z"
locale: en
meta:
description: "Niche score 60/100 · $1.9M/yr market · 6.1M searches/yr · $35.11 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 60/100 · $1.9M/yr market · 6.1M searches/yr · $35.11 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Rain Jacket Men — $1.9M/yr Amazon US Niche (2026) - Flapen"
---
# **rain jacket men**
**Launch it**
A $1.9M/yr market growing +23.7% this quarter with returns at 4.7% — clears our launch bar.
Market size 93Growth 52Conversion 11Competition 82Returns 29Price range 83Avg price 95Brand share 65Review moat 35Quality gap 50
**Avg price**
**Incredible****$35.11**
avg listing price — sweet spot $15–$100
**Market size**
**Great****$1.9M**
$1.9M/yr · 6.1M searches
**Price range**
**Great****$10.66–$110.83**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****33%**
top-5 click share — an open shelf
**Brand share**
**Good****66%**
top-5 brand share — brands hold most of the demand
**Growth**
**Good****+23.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,976.94**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****4.7%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, rain jacket men is a $1.9M/yr Amazon United States market (6.1M searches/yr). The top 5 brands hold 66% of demand. Verdict: Launch it — 60/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **rain jacket men market data**
- **Units sold / yr**
- **40K–50K**
- avg 250–500/product
- **Revenue / yr**
- **$1.4M–$1.8M**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#99**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **94%**
- **Out of stock**
- **0.9%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **149 days**
## **Competition & brand share**
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.
**Brands**
**30 **▼falling
**Sellers**
**92**
**Top-5 brand share**
**66%**
Top 20: 95%
**Top-5 click share**
**33%**
Top 20: 62%
**Open market**
**28%**
- UIQUR22% - Outdoor Ventures13% - Columbia13% - 33,000ft11% - SaphiRose6% - APEXUP6%
## **Demand**
Weekly Amazon search volume, last 45 weeks — +23.7% search growth over the last 90 days.
1.0M600KSpike '25Black Friday '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/rain-jacket-men/trend)
## **Top rain jacket men search terms**
- **rain jacket men**1.3M/yr+37.2%0.7% conv. - **mens rain jacket**821K/yr+56.9%0.7% conv. - **rain coats for men**540K/yr+29.2%0.9% conv. - **windbreaker jackets for men**520K/yr-18.9%0.2% conv. - **rain gear**320K/yr+40.5%0.5% conv. - **raincoat for men**270K/yr+43.1%0.9% conv. - **impermeables para la lluvia hombre**260K/yr+6.3%0.3% conv. - **waterproof**207K/yr+23.3%0.0% conv. - **columbia rain jacket men**205K/yr+61.6%0.5% conv. - **mens windbreaker**217K/yr-17.3%0.2% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/rain-jacket-men/search-terms)
## **Top rain jacket men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$38K4%$77K6%$115K8%$153K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**UIQUR Mens Rain Jacket Raincoat Windbreaker Running Waterproof Lightweight Packable with Hood Travel Hiking Cycling Black L**UIQUR**$18.11**4.4★1,229 rev](https://www.amazon.com/dp/B0F1F5FWMG) [2**33 000ft Packable Rain Jacket Mens Lightweight Waterproof Rain Shell Jacket Raincoat with Hood for Golf Cycling Windbreaker**33,000ft**$29.14**4.5★5,237 rev](https://www.amazon.com/dp/B094NH7BXN) [3**Outdoor Ventures Mens Rain Jacket Waterproof Lightweight Packable Rain Shell Raincoat with Hood for Golf Hiking Travel**Outdoor Ventures**$30.98**4.5★1,919 rev](https://www.amazon.com/dp/B07ZF5VCGH) [4**Outdoor Ventures Mens Rain Jacket Waterproof Lightweight Packable Rain Pullover for Hiking Golf Running**Outdoor Ventures**$31.17**4.4★1,765 rev](https://www.amazon.com/dp/B0B5ZLFQC6) [5**APEXUP Packable Rain Jacket Men with Reflective Zipper Lightweight Waterproof Jacket Windbreaker Hooded Raincoat Mens Rain Jackets for Outdoor Running Hiking Travel Cycling (Black L)**APEXUP**$19.73**4.6★1,342 rev](https://www.amazon.com/dp/B0DJ6R4JKN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**UIQUR Mens Rain Jacket Windbreaker Waterproof Jacket Raincoat Cycling Running Hiking Gear Hood Lightweight Packable Black XL**UIQUR**$18.58**233 rev5mo ago](https://www.amazon.com/dp/B0FX9CPQ5J) [**UIQUR Mens Cycling Jacket Rain Jacket Waterproof Windbreaker Raincoat Running Hiking Gear Hood Lightweight Packable Black XL**UIQUR**$18.57**197 rev5mo ago](https://www.amazon.com/dp/B0FX9K8LBJ) [**UIQUR Mens Rain Jacket Waterproof Windbreaker Raincoat Cycling Running Hiking Golf Travel Gear Hood Lightweight Packable Black XL**UIQUR**$18.65**229 rev5mo ago](https://www.amazon.com/dp/B0FX9DBH3N) [**UIQUR Mens Rain Jacket Raincoat Windbreaker Running Waterproof Lightweight Packable with Hood Travel Hiking Cycling Black L**UIQUR**$18.11**1,229 rev1y ago](https://www.amazon.com/dp/B0F1F5FWMG) [**UIQUR Mens Rain Jacket Raincoat Windbreaker Running Waterproof Lightweight Packable with Hood Travel Hiking Cycling Black XL**UIQUR**$18.28**1,229 rev1y ago](https://www.amazon.com/dp/B0F1F87V78)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Columbia Mens Watertight II Jacket 2024 Collegiate Navy XX-Large**Columbia**$57.14**4.6★**▲ 44%**](https://www.amazon.com/dp/B0CLSF244S) [**UIQUR Mens Cycling Jacket Rain Jacket Waterproof Windbreaker Raincoat Running Hiking Gear Hood Lightweight Packable Black XL**UIQUR**$18.57**4.2★**▲ 40%**](https://www.amazon.com/dp/B0FX9K8LBJ) [**33 000ft Mens Packable Rain Jacket Lightweight Rain Shell Jacket with Hood Waterproof Raincoat for Cycling**33,000ft**$51.07**4.6★**▲ 38%**](https://www.amazon.com/dp/B08T6D35XN) [**UIQUR Mens Rain Jacket Windbreaker Waterproof Jacket Raincoat Cycling Running Hiking Gear Hood Lightweight Packable Black XL**UIQUR**$18.58**4.3★**▲ 29%**](https://www.amazon.com/dp/B0FX9CPQ5J) [**MARMOT Mens PreCip Eco Lightweight & Waterproof Rain Jacket Black - Latest Collection Medium**MARMOT**$81.18**4.6★**▲ 28%**](https://www.amazon.com/dp/B0CMS33YXX)
**~~View all trending →~~**
## **What buyers say about rain jacket men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**15%
*“They fit true size”*
**Quality-Overall**13%
*“seems well made”*
**Weight Light**9%
*“Super lightweight”*
**Value For Money**7%
*“Great value”*
**Water Resistance**7%
*“very water proof”*
**Weather Proof**5%
*“Perfect for winter”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Comfort-Overall**3%
*“very comfy easy to wear”*
**Quick Drying**3%
*“Works well to help stay dry”*
**Moist/Dry**3%
*“Keeps you nice and dry”*
### **What buyers complain about **
**Water Resistance**11%
*“Not water proof”*
**Size-Overall**11%
*“Runs large”*
**Quality-Overall**9%
*“Poor manufacturing”*
**Durability**7%
*“they totally fell apart”*
**Material Quality**5%
*“Cheap material”*
**Thickness**4%
*“not very thick”*
**Stitch/Finish/Polish**3%
*“stitches coming apart out of box”*
**Zipper Quality**3%
*“the zipper gets stuck very often”*
**Sweat Resistance**2%
*“his clothes would be damp from sweating”*
**Value For Money**2%
*“Not worth the buy”*
### **Top return reasons **
**Size-Overall**54%
**Material Quality**6%
**Thin**5%
**Sleeve Fit**4%
**Advertised Vs Actual Product**3%
**Length**3%
**Value For Money**3%
**Chest Fit**3%
**Quality-Overall**2%
**Waist Fit**2%
## **Common questions**
- **Is rain jacket men profitable to sell on Amazon United States?**
- The niche generates $1.9M/yr across 81 tracked products. 10 of 14 products launched in the last 360 days are still selling. 90-day search growth is +23.7%. Flapen's verdict: Launch it (60/100).
- **How competitive is the rain jacket men niche?**
- 30 brands and 92 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 66% of demand.
- **What do buyers complain about in rain jacket men?**
- Top complaints mined from reviews: Water Resistance, Size-Overall, Quality-Overall. The return rate is 4.7%.
- **What does it cost to enter the rain jacket men niche?**
- Listings span $10.66–$110.83; the average listing price is $35.11 (sweet spot $15–$100). The average incumbent carries 2,977 reviews — the moat a new listing must climb.
## **Related niches in Clothing, Shoes & Jewelry**
- 72 [**first communion gifts for boys**](https://flapen.com/research/us/clothing-shoes-jewelry/first-communion-gifts-for-boys)$398K/yr+223.5%**Worth a look**- 72 [**fifa world cup 2026 tshirt**](https://flapen.com/research/us/clothing-shoes-jewelry/fifa-world-cup-2026-tshirt)$177K/yr>1,000%**Worth a look**- 72 [**american flag hat**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-hat)$764K/yr+428.8%**Worth a look**- 72 [**white socks men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-socks-men)$3.0M/yr+13.3%**Launch it**- 72 [**american flag overalls**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-overalls)$662K/yr>1,000%**Worth a look**- 73 [**white ankle socks for men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-ankle-socks-for-men)$448K/yr+88.3%**Worth a look**[**All Clothing, Shoes & Jewelry niches **](https://flapen.com/research/us/clothing-shoes-jewelry)