---
title: "Quay Aviator Sunglasses for Women — $17K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/quay-aviator-sunglasses-for-women"
last_updated: "2026-08-11T07:54:56.169Z"
locale: en
meta:
description: "Niche score 42/100 · $17K/yr market · 32K searches/yr · $49.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $17K/yr market · 32K searches/yr · $49.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Quay Aviator Sunglasses for Women — $17K/yr Amazon US Niche (2026) - Flapen"
---
# **quay aviator sunglasses for women**
**Skip it**
A small market ($17K/yr) — this niche doesn't clear our bar today.
Market size 4Growth 48Conversion 14Competition 78Returns 20Price range 94Avg price 93Brand share 24Review moat 51Quality gap 50
**Price range**
**Great****$13.50–$98.69**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$49.69**
avg listing price — sweet spot $15–$100
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Review moat**
**Good****1,446.65**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+18.2%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****90%**
top-5 brand share — brand-locked demand
**Returns**
**Bad****6.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$17K**
$17K/yr · 32K searches
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, quay aviator sunglasses for women is a $17K/yr Amazon United States market (32K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Apr–Jun–Jul. Verdict: Skip it — 42/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **quay aviator sunglasses for women market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$25K–$37K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#1,795**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **98%**
- **Out of stock**
- **10.6%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **138 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**13 **▲rising
**Sellers**
**43**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**37%**
Top 20: 80%
**Open market**
**8%**
- QUAY75% - FEISEDY7% - goodr4% - SORVINO3% - ANDWOOD2% - SOJOS2% - Open — no brand owns it (7 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 97 weeks — +18.2% search growth over the last 90 days.
2K1KSpike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, Jun, Jul · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/quay-aviator-sunglasses-for-women/trend)
## **Top quay aviator sunglasses for women search terms**
- **quay aviator sunglasses for women**20K/yr+15.6%1.5% conv. - **quay high key**5K/yr+48.1%2.6% conv. - **quay high key mini**5K/yr+2.4%1.3% conv. - **quay high key sunglasses**1K/yr+11.6%2.2% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/quay-aviator-sunglasses-for-women/search-terms)
## **Top quay aviator sunglasses for women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$6918%$1K12%$2K16%$3K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**QUAY High Key Polarized Aviator Sunglasses Oversized Black Frame Stylish Sunglasses with UV Protection Unisex Fade Lens Aviators for Men and Women**QUAY**$47.41**4.5★1,466 rev](https://www.amazon.com/dp/B06ZYYX318) [2**QUAY High Key Large Polarized Aviator Sunglasses Small Fit Gradient UV Protection Unisex Sunglasses Oversized Fashion Accessories for Casual Use Running Walking**QUAY**$52.39**4.6★1,806 rev](https://www.amazon.com/dp/B077CD1T77) [3**Quay Womens On The Fly Large Sunglasses Oat/Sepia Tan One Size**QUAY**$58.09**4.5★11 rev](https://www.amazon.com/dp/B0DSJVW71R) [4**FEISEDY Retro Polarized Aviator Sunglasses for Women Men Vintage Square Sunglass With Classic Style B0259**FEISEDY**$24.92**4.6★216 rev](https://www.amazon.com/dp/B0FPPSSRHX) [5**QUAY High Key Large Polarized Aviator Sunglasses Adjustable Fit Fade UV Protection Unisex Sunglasses Oversized Fashion Accessories for On The Go Lifestyles**QUAY**$57.05**4.2★491 rev](https://www.amazon.com/dp/B0BW5M5CT2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**QUAY OPEN TAB 76809 63mm Brushed Gold Doe/TAN Aviator Sunglasses for Women + BUNDLE with ACCESSORY EYEWEAR KIT**QUAY**$96.65**2 rev6mo ago](https://www.amazon.com/dp/B0GJFSMZVP) [**goodr Operation: Blackout Polarized Aviator Sunglasses for Men & Women Large Sized (Mach G) Black Solid Frame with Black Non-Reflective Glare Reducing Lenses UV400 Protection No Slip No Bounce**goodr**$37.62**1,788 rev6mo ago](https://www.amazon.com/dp/B0GD2MP7L8) [**FEISEDY Retro Polarized Aviator Sunglasses for Women Men Vintage Square Sunglass With Classic Style B0259**FEISEDY**$24.92**216 rev10mo ago](https://www.amazon.com/dp/B0FPPSSRHX) [**Quay Womens On The Fly Large Sunglasses Oat/Sepia Tan One Size**QUAY**$58.09**11 rev1y ago](https://www.amazon.com/dp/B0DSJVW71R) [**QUAY - Sunglasses for Men & Women Aviator Lenses with UV Protection (High Profile Bone)**QUAY**$68.39**14 rev1y ago](https://www.amazon.com/dp/B0DPXZM5KD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**goodr Operation: Blackout Polarized Aviator Sunglasses for Men & Women Large Sized (Mach G) Black Solid Frame with Black Non-Reflective Glare Reducing Lenses UV400 Protection No Slip No Bounce**goodr**$37.62**4.7★**▲ 149%**](https://www.amazon.com/dp/B0GD2MP7L8) [**FEISEDY Retro Polarized Aviator Sunglasses for Women Men Vintage Square Sunglass With Classic Style B0259**FEISEDY**$24.92**4.6★**▲ 146%**](https://www.amazon.com/dp/B0FPPSSRHX) [**QUAY OPEN TAB 76809 63mm Brushed Gold Doe/TAN Aviator Sunglasses for Women + BUNDLE with ACCESSORY EYEWEAR KIT**QUAY**$96.65**5.0★**▲ 136%**](https://www.amazon.com/dp/B0GJFSMZVP) [**ANDWOOD Oversized Aviator Sunglasses Women Men Big Large UV Protection Pilot Sun glasses Double Bridge 2 Pack Fade Black Shades**ANDWOOD**$20.98**4.6★**▲ 125%**](https://www.amazon.com/dp/B09ZP1NR3L) [**JOOX Polarized Aviator Sunglasses for Women Men UV400 Protection Lens and Lightweight Metal Pilot Frame JX2775**JOOX**$13.50**4.4★**▲ 119%**](https://www.amazon.com/dp/B0BHVHBVHQ)
**~~View all trending →~~**
## **What buyers say about quay aviator sunglasses for women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“They are good quality I thought for sure they were going to be flimsy”*
**Size-Overall**13%
*“they fit really comfortably”*
**Value For Money**11%
*“they are affordable”*
**Shape/Style**11%
*“I loved the style”*
**Comfort-Overall**10%
*“They are so comfortable”*
**Weight Light**10%
*“Lightweight and comfortable”*
**Color**5%
*“Nice appearance in terms of coloring”*
**Design-Overall**3%
*“These are beautifully constructed”*
**Strength**3%
*“They are sturdy”*
**Durability**3%
*“The frame is feels very durable”*
### **What buyers complain about **
**Size-Overall**25%
*“too big”*
**Quality-Overall**15%
*“Seems like a quality control issue”*
**Durability**9%
*“But broke after one week”*
**Value For Money**6%
*“Very disappointed with the price point”*
**Strength**5%
*“flimsy”*
**Color**3%
*“I just wish they were darker”*
**Product Condition**2%
*“Definitely not new”*
**Advertised Vs Actual Product**2%
*“The other pics are deceiving tbh”*
**Stiffness**1%
*“Its just the stiffness”*
**Stretchability/Expandability/Elasticity**1%
*“they dont stretch after one wear like most sunglasses”*
### **Top return reasons **
**Size-Overall**64%
**Shape/Style**8%
**Advertised Vs Actual Product**6%
**Color**5%
**Quality-Overall**4%
**Value For Money**2%
**Width**2%
**Material Quality**1%
**Defective Material/Parts**1%
**Strength**1%
## **Common questions**
- **Is quay aviator sunglasses for women profitable to sell on Amazon United States?**
- The niche generates $17K/yr across 40 tracked products. 3 of 8 products launched in the last 360 days are still selling. 90-day search growth is +18.2%. Flapen's verdict: Skip it (42/100).
- **How competitive is the quay aviator sunglasses for women niche?**
- 13 brands and 43 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in quay aviator sunglasses for women?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 6.5% — above our launch gate.
- **When does demand for quay aviator sunglasses for women peak?**
- Demand peaks in Apr–Jun–Jul; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the quay aviator sunglasses for women niche?**
- Listings span $13.50–$98.69; the average listing price is $49.69 (sweet spot $15–$100). The average incumbent carries 1,447 reviews — the moat a new listing must climb.
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