---
title: "Push Up Bikini — $37K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/push-up-bikini"
last_updated: "2026-08-11T06:20:53.070Z"
locale: en
meta:
description: "Niche score 58/100 · $37K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · $37K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Push Up Bikini — $37K/yr Amazon US Niche (2026) - Flapen"
---
# **push up bikini**
**Worth a look**
Shows a fragmented shelf (top 5 take 19% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 9Growth 87Conversion 3Competition 95Returns 3Price range 80Avg price 95Brand share 88Review moat 59Quality gap 78
**Competition**
**Incredible****19%**
top-5 click share — an open shelf
**Avg price**
**Incredible****$24.21**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****47%**
top-5 brand share — no brand owns this niche
**Growth**
**Great****+90.7%**
90-day search growth — must beat 0% to launch
**Price range**
**Great****$9.95–$37.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,123.9**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$37K**
$37K/yr · 699K searches
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****11.0%**
return rate — above 5% kills the launch gate
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, push up bikini is a $37K/yr Amazon United States market (699K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 58/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **push up bikini market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$36K–$48K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#183**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **91%**
- **Out of stock**
- **0.6%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **163 days**
## **Competition & brand share**
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.
**Brands**
**41 **▼falling
**Sellers**
**50**
**Top-5 brand share**
**47%**
Top 20: 86%
**Top-5 click share**
**19%**
Top 20: 45%
**Open market**
**53%**
- RELLECIGA12% - Colloyes9% - Aqua Eve8% - Yonique7% - Herseas6% - ZAFUL6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +90.7% search growth over the last 90 days.
45K35KSpike '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul · busiest ÷ quietest = 10.4×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/push-up-bikini/trend)
## **Top push up bikini search terms**
- **push up bikini top**312K/yr+110.6%0.1% conv. - **bikini push up**65K/yr+61.6%0.1% conv. - **push up swim top**64K/yr+83.0%0.1% conv. - **bikini top push up**34K/yr+111.8%0.2% conv. - **push up bathing suit top**34K/yr+100.8%0.1% conv. - **womens push up bikini**31K/yr+67.3%0.1% conv. - **womens push up bikini top**20K/yr+120.1%0.1% conv. - **bikini tops for women push up**20K/yr+55.1%0.1% conv. - **bikini push up top**16K/yr+98.9%0.2% conv. - **push up bikini tops for women**13K/yr+134.9%0.1% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/push-up-bikini/search-terms)
## **Top push up bikini products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$7444%$1K6%$2K8%$3K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Colloyes Womens Push Up Bikini Top Twist Front Underwire Molded Soft Pads Vintage Bikini Swimsuits Tops Black Size Medium**Colloyes**$18.54**4.4★445 rev](https://www.amazon.com/dp/B0BPYBVSJ8) [2**Aqua Eve Women Underwire Bikini Top - Push Up Swimsuit Top Bra Padded Bathing Suit 2025 Twist Front Swimwear Black L**Aqua Eve**$24.08**4.4★1,425 rev](https://www.amazon.com/dp/B0DBQ6RBCH) [3**VividHarbor Twist Knot Bikini Top for Women V Neck Push Up Padded Swimsuit Adjustable Straps Bathing Suit Swim Tops Only Olive**VividHarbor**$20.45**4.2★102 rev](https://www.amazon.com/dp/B0G65GYMQC) [4**Tainehs Womens Push Up V Neck Bikini Tops Criss Cross Back Padded Bathing Suit Top Only Black**Tainehs**$22.62**4.3★890 rev](https://www.amazon.com/dp/B0DLLBB7TC) [5**Suvimuga Womens Triangle Bikini Top Push up Padded Halter String Bathing Suits Top Black S**Suvimuga**$17.25**4.4★1,681 rev](https://www.amazon.com/dp/B09CGPLRS8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SUUKSESS Women Color Block Underwire Bikini Sets Cheeky High Cut 2 Piece Swimsuit Sweetheart V Neck Push Up Bathing Suit(Black White S)**SUUKSESS**$35.22**194 rev7mo ago](https://www.amazon.com/dp/B0G6CFRJGF) [**VividHarbor Twist Knot Bikini Top for Women V Neck Push Up Padded Swimsuit Adjustable Straps Bathing Suit Swim Tops Only Olive**VividHarbor**$20.45**102 rev7mo ago](https://www.amazon.com/dp/B0G65GYMQC) [**Herseas Sexy Textured Swim Tops Women Push Up Supportive Bikini Top Adjustable Wide Straps Bathing Suit Tops Ribbed Beach Swimwear Top 2026 Black Medium**Herseas**$18.55**133 rev7mo ago](https://www.amazon.com/dp/B0FXG2XKV4) [**Yonique Womens Push Up Bikini Set - Two Piece Swimsuit V Neck Crisscross Back Bathing Suit 2025 Swimwear Black S**Yonique**$27.67**127 rev11mo ago](https://www.amazon.com/dp/B0FG77CN17) [**Blooming Jelly Womens Bikini Sets Push Up Swimsuits Sexy Two Piece Bathing Suit (Large Army Green)**Blooming Jelly**$26.98**737 rev1y ago](https://www.amazon.com/dp/B0F18WMHL6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Vogueric Push Up Bikini Tops for Women Twist Front Criss Cross Tie Back Padded Bathing Suit Tops Only Black Medium**Vogueric**$21.07**4.2★**▲ 23%**](https://www.amazon.com/dp/B0DZTV6RCM) [**Suvimuga Womens Triangle Bikini Top Push up Padded Halter String Bathing Suits Top Red S**Suvimuga**$19.37**4.4★**▲ 23%**](https://www.amazon.com/dp/B09CGPPTCL) [**Herseas Women Popular Swimsuits Two Piece U-Wired Push up Ribbed Ruched High Rise Bikini Sets Longline Modest Solid Flattering Swim Suit Cruise Essentials 2026 Summer Black Large**Herseas**$29.16**4.5★**▲ 21%**](https://www.amazon.com/dp/B0DGQQYHZJ) [**Yonique Womens Push Up Bikini Set - Two Piece Swimsuit V Neck Crisscross Back Bathing Suit 2025 Swimwear Black S**Yonique**$27.67**4.2★**▲ 18%**](https://www.amazon.com/dp/B0FG77CN17) [**Colloyes Womens Push Up Bikini Top Twist Front Underwire Molded Soft Pads Vintage Bikini Swimsuits Tops White Size Large**Colloyes**$18.48**4.4★**▲ 16%**](https://www.amazon.com/dp/B0BPY9CCS5)
**~~View all trending →~~**
## **What buyers say about push up bikini**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**21%
*“Fit great”*
**Adhesion/Stickiness**10%
*“Great adhesive”*
**Comfort-Overall**10%
*“Comfortable and easy to wear”*
**Quality-Overall**8%
*“Beautiful quality”*
**Shape/Style**7%
*“Very Flattering”*
**Color**4%
*“Beautiful Color”*
**Material Quality**4%
*“super soft material”*
**Value For Money**3%
*“Worth It”*
**Advertised Vs Actual Product**2%
*“Arrived as described”*
**Durability**2%
*“hold up so well”*
### **What buyers complain about **
**Size-Overall**24%
*“Bottoms are huge”*
**Adhesion/Stickiness**12%
*“Very sticky”*
**Quality-Overall**4%
*“Poor quality”*
**Shape/Style**3%
*“Odd shape”*
**Strap/String Quality**3%
*“The band and straps are quite tight,”*
**Material Quality**2%
*“The fabric also feels very cheap”*
**Durability**2%
*“both broke before I could wear them 3 times”*
**Color**2%
*“Changes color”*
**Value For Money**2%
*“Waste of money”*
**Functionality-Overall**1%
*“doesn't stay on”*
### **Top return reasons **
**Size-Overall**46%
**Chest Fit**24%
**Adhesion/Stickiness**6%
**Shape/Style**3%
**Waist Fit**3%
**Hip Fit**3%
**Advertised Vs Actual Product**3%
**Functionality-Overall**2%
**Material Quality**2%
**Feet Fit**1%
## **Common questions**
- **Is push up bikini profitable to sell on Amazon United States?**
- The niche generates $37K/yr across 127 tracked products. 10 of 36 products launched in the last 360 days are still selling. 90-day search growth is +90.7%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the push up bikini niche?**
- 41 brands and 50 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 47% of demand.
- **What do buyers complain about in push up bikini?**
- Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Quality-Overall. The return rate is 11.0% — above our launch gate.
- **When does demand for push up bikini peak?**
- Demand peaks in May–Jun–Jul; the busiest month runs 10.4× the quietest.
- **What does it cost to enter the push up bikini niche?**
- Listings span $9.95–$37.43; the average listing price is $24.21 (sweet spot $15–$100). The average incumbent carries 1,124 reviews — the moat a new listing must climb.
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