---
title: "Police Beanie — $19K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/police-beanie"
last_updated: "2026-08-11T11:45:25.741Z"
locale: en
meta:
description: "Niche score 35/100 · $19K/yr market · 38K searches/yr · $21.76 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $19K/yr market · 38K searches/yr · $21.76 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Police Beanie — $19K/yr Amazon US Niche (2026) - Flapen"
---
# **police beanie**
**Skip it**
Soft demand (-92.8% this quarter) — this niche doesn't clear our bar today.
Market size 5Growth 0Conversion 29Competition 46Returns 63Price range 73Avg price 92Brand share 35Review moat 23Quality gap 50
**Avg price**
**Great****$21.76**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$9.88–$28.96**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.3%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****8,192.29**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$19K**
$19K/yr · 38K searches
**Growth**
**Bad****-92.8%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, police beanie is a $19K/yr Amazon United States market (38K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **police beanie market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$27K–$33K**
- units × avg price
- **Conversion rate**
- **2.3%**
- **Avg BSR**
- **#19,056**
- **Page quality**
- **0%**
- **Prime**
- **76%**
- **Sponsored**
- **86%**
- **Out of stock**
- **11.7%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▲rising
**Sellers**
**30**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 98%
**Open market**
**9%**
- 13FA38% - 13Fifty16% - Black Duck Brand12% - Temple Tape11% - Speedy Pros7% - Broner7% - Open — no brand owns it (3 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 79 weeks — -92.8% search growth over the last 90 days.
4K3KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 49.2×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/police-beanie/trend)
## **Top police beanie search terms**
- **police beanie**24K/yr-91.2%1.4% conv. - **police beanie for men**7K/yr-95.4%1.0% conv. - **police winter hat**7K/yr-95.2%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/police-beanie/search-terms)
## **Top police beanie products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$2K20%$4K30%$6K40%$8K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Black & Black)**13FA**$28.71**4.5★49 rev](https://www.amazon.com/dp/B0DPNLCMM7) [2**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (One Size Black & Grey)**13FA**$28.61**4.8★32 rev](https://www.amazon.com/dp/B0FLF4X2HM) [3**Black Duck Brand 9 Embroidered Police Cuffed Beanie/Skull Cap (1 Beanie)**Black Duck Brand**$9.88**4.5★63 rev](https://www.amazon.com/dp/B0BCHDBJDT) [4**Temple Tape Tactical Fleece Watch Cap Beanie Skull Cap Fleece Hat - Black - One Size (Fits Most Heads)**Temple Tape**$10.66**4.5★2,779 rev](https://www.amazon.com/dp/B07Y447B15) [5**Broner Hats Military and Law Enforcement Watch Cap Cuff Beanie (Police)**Broner**$20.06**4.4★85 rev](https://www.amazon.com/dp/B08Q5HCCKT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (One Size Black & Grey)**13FA**$28.61**32 rev11mo ago](https://www.amazon.com/dp/B0FLF4X2HM) [**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Headwear**13Fifty**$28.30**12 rev1y ago](https://www.amazon.com/dp/B0FDY3ZZ48) [**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Navy & Black)**13Fifty**$27.99**12 rev1y ago](https://www.amazon.com/dp/B0DV5PDNJ3) [**13FA Sheriff Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Black & Black)**13Fifty**$28.93**39 rev1y ago](https://www.amazon.com/dp/B0DPNJXWQB) [**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Black & Black)**13FA**$28.71**49 rev1y ago](https://www.amazon.com/dp/B0DPNLCMM7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Temple Tape Tactical Fleece Watch Cap Beanie Skull Cap Fleece Hat - Black - XL (for Larger Heads)**Temple Tape**$10.67**4.5★**▲ 1000%**](https://www.amazon.com/dp/B077FMKDDS) [**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Headwear**13Fifty**$28.30**4.6★**▲ 537%**](https://www.amazon.com/dp/B0FDY3ZZ48) [**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Green & Black)**13Fifty**$28.96**4.6★**▲ 451%**](https://www.amazon.com/dp/B0DPNKB2FW) [**13FA Police Utility Beanie - USA Patriotic Gear - Poly-Spandex Blend for Stretch-Fit Comfort - Unisex Hi-Vis Winter Hat (US Alpha One Size Standard Navy & Black)**13Fifty**$27.99**4.6★**▲ 438%**](https://www.amazon.com/dp/B0DV5PDNJ3) [**Temple Tape Tactical Beanie Hat - American Flag Fleece Winter Watch Cap - Military Hats for Men - Mens Army Beanies - Black - One Size**Temple Tape**$15.06**4.6★**▲ 351%**](https://www.amazon.com/dp/B0DPJ945SD)
**~~View all trending →~~**
## **What buyers say about police beanie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Warmth**24%
*“Warm hat as described”*
**Size-Overall**20%
*“Fit great”*
**Quality-Overall**15%
*“Good quality and shipped on time”*
**Comfort-Overall**6%
*“Nice and comfortable”*
**Material Quality**3%
*“good material I recommend”*
**Value For Money**3%
*“It is well worth the price”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Gifting Purpose**2%
*“Great gift idea”*
**Weight Light**2%
*“It's lightweight”*
**Soft Feel**2%
*“Comofortable and soft, easy to wash”*
### **What buyers complain about **
**Size-Overall**38%
*“Too small”*
**Quality-Overall**7%
*“not good quality”*
**Value For Money**5%
*“Could have been cheaper”*
**Length**4%
*“its way too long”*
**Comfort-Overall**3%
*“Didn't happen the one I received was tight and uncomfortable”*
**Color**3%
*“I wanted the grey one”*
**Warmth**3%
*“Not super warm”*
**Stitch/Finish/Polish**2%
*“the stitching is already coming out after daily use for less than 2 months”*
**Smell**2%
*“Bummer that this arrived STINKING heavily of men's cologne”*
**Thickness**2%
*“Thick beanie”*
### **Top return reasons **
**Size-Overall**68%
**Length**5%
**Color**5%
**Material Quality**4%
**Advertised Vs Actual Product**3%
**Shape/Style**2%
**Value For Money**2%
**Width**1%
**Product Condition**1%
**Thin**1%
## **Common questions**
- **Is police beanie profitable to sell on Amazon United States?**
- The niche generates $19K/yr across 21 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -92.8%. Flapen's verdict: Skip it (35/100).
- **How competitive is the police beanie niche?**
- 9 brands and 30 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in police beanie?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 2.5%.
- **When does demand for police beanie peak?**
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 49.2× the quietest.
- **What does it cost to enter the police beanie niche?**
- Listings span $9.88–$28.96; the average listing price is $21.76 (sweet spot $15–$100). The average incumbent carries 8,192 reviews — the moat a new listing must climb.
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