---
title: "Pokemon Pins — $64K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/pokemon-pins"
last_updated: "2026-08-06T02:31:21.382Z"
locale: en
meta:
description: "Niche score 47/100 · $64K/yr market · 287K searches/yr · $24.52 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $64K/yr market · 287K searches/yr · $24.52 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pokemon Pins — $64K/yr Amazon US Niche (2026) - Flapen"
---
# **pokemon pins**
**Skip it**
Weak search conversion (0.9%) — this niche doesn't clear our bar today.
Market size 16Growth 41Conversion 11Competition 68Returns 78Price range 42Avg price 95Brand share 56Review moat 92Quality gap 27
**Avg price**
**Incredible****$24.52**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****166.29**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****71%**
top-5 brand share — brands hold most of the demand
**Price range**
**Okay****$2.46–$204.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+12.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$64K**
$64K/yr · 287K searches
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, pokemon pins is a $64K/yr Amazon United States market (287K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pokemon pins market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$74K–$98K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#19,190**
- **Page quality**
- **0%**
- **Prime**
- **85%**
- **Sponsored**
- **44%**
- **Out of stock**
- **7.4%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **148 days**
## **Competition & brand share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▲rising
**Sellers**
**95**
**Top-5 brand share**
**71%**
Top 20: 100%
**Top-5 click share**
**44%**
Top 20: 86%
**Open market**
**24%**
- Pokémon22% - Bioworld18% - CHAOZI016% - JHCraft8% - Xacdop7% - YUANstore4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +12.7% search growth over the last 90 days.
7K5KBlack Friday '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/pokemon-pins/trend)
## **Top pokemon pins search terms**
- **pokemon pins**143K/yr+19.0%0.7% conv. - **pokemon pin**49K/yr+16.6%0.6% conv. - **pokemon badges**22K/yr-5.0%1.7% conv. - **pokemon enamel pins**20K/yr+4.2%0.6% conv. - **pokemon gym badges**20K/yr-9.3%1.4% conv. - **pokmon pins**9K/yr+0.1%0.5% conv. - **pokemon pins bulk**6K/yr+31.2%0.6% conv. - **pikachu pin**5K/yr+23.7%0.6% conv. - **eevee pin**5K/yr+25.9%0.8% conv. - **pokemon pins for backpacks**5K/yr+46.0%1.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/pokemon-pins/search-terms)
## **Top pokemon pins products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$3K8%$5K12%$8K16%$10K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Assorted Pokemon Enamel Pins Lot No Duplicates - Official Pokemon TCG Pin**Pokémon**$28.15**3.6★21 rev](https://www.amazon.com/dp/B0DJDGH8ZK) [2**8Pcs Pocket Monsters Gym Badges Collection Gift Box Pins Mystic Instinct Badges**CHAOZI0**$20.12**4.7★306 rev](https://www.amazon.com/dp/B00UWEX5JC) [3**Cute Enamel Pins Set Brooch Cartoon Animal Various Novel Designs Brooch Pins for Backpacks Badges Hats Bags Lapel Pins Accessory for Women Girls Gift**Xacdop**$13.05**4.8★7 rev](https://www.amazon.com/dp/B0GS1MGDTW) [4**Pokemon Pikachu Big Face Cosplay Embroidered Snapback Cap Hat Licensed Yellow**Bioworld**$21.16**4.7★149 rev](https://www.amazon.com/dp/B0BLNC8PRR) [5**Bioworld Pokemon Gengar Embroidered Snapback Cap Hat Licensed Purple**Bioworld**$30.05**4.9★760 rev](https://www.amazon.com/dp/B08TBQP23D)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Cute Anime Creature Enamel Pins Set Colorful Cartoon Animal Brooch Collection for Jackets Bags**Generic**$9.95**0 rev1mo ago](https://www.amazon.com/dp/B0H2NLHHB6) [**Pokmon Center: Espeon & Umbreon Pokmon Pins (2-Pack)**Pokémon**$27.23**0 rev3mo ago](https://www.amazon.com/dp/B0GTS2YYNT) [**Cute Enamel Pins Set Brooch Cartoon Animal Various Novel Designs Brooch Pins for Backpacks Badges Hats Bags Lapel Pins Accessory for Women Girls Gift**Xacdop**$13.05**7 rev4mo ago](https://www.amazon.com/dp/B0GS1MGDTW) [**Game Anime Enamel Lapel Pin- Exquisite Design Lapel Pins and Brooches Unisex Backpack Hat Jacket Decoration Gift (Pocket Monster)**feimeng jewelry**$9.95**13 rev1y ago](https://www.amazon.com/dp/B0FDKG8P93) [**Bioworld Pokemon Pajama Womens Eevee Varsity Raglan Sleep Shirt V-Neck Nightgown (Pink Medium)**Bioworld**$25.09**53 rev1y ago](https://www.amazon.com/dp/B0F1VCG4C8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pokmon Center: Espeon & Umbreon Pokmon Pins (2-Pack)**Pokémon**$27.23**0.0★**▲ 189%**](https://www.amazon.com/dp/B0GTS2YYNT) [**Cute Anime Creature Enamel Pins Set Colorful Cartoon Animal Brooch Collection for Jackets Bags**Generic**$9.95**0.0★**▲ 188%**](https://www.amazon.com/dp/B0H2NLHHB6) [**Cute Enamel Pins Set Brooch Cartoon Animal Various Novel Designs Brooch Pins for Backpacks Badges Hats Bags Lapel Pins Accessory for Women Girls Gift**Xacdop**$13.05**4.8★**▲ 184%**](https://www.amazon.com/dp/B0GS1MGDTW) [**Pokemon Pikachu Big Face Cosplay Embroidered Snapback Cap Hat Licensed Yellow**Bioworld**$21.16**4.7★**▲ 182%**](https://www.amazon.com/dp/B0BLNC8PRR) [**Bioworld Pokemon Pokeball Embroidery Mens Baseball Navy Baseball Cap**Bioworld**$15.44**4.5★**▲ 173%**](https://www.amazon.com/dp/B07P938L9G)
**~~View all trending →~~**
## **What buyers say about pokemon pins**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**32%
*“Well made, perfect size to display”*
**Size-Overall**12%
*“its fits him perfectly”*
**Fun/Entertainment Experience**5%
*“its all good fun”*
**Value For Money**5%
*“Well worth the money”*
**Collectibles**3%
*“Now I have easy access to my collection”*
**Gifting Purpose**3%
*“Best gift idea”*
**Color**3%
*“have great color”*
**Advertised Vs Actual Product**3%
*“it was better than I was expecting”*
**Durability**2%
*“Durable and easy to use”*
**Ease Of Use**2%
*“fun to use”*
### **What buyers complain about **
**Size-Overall**26%
*“Extremely small”*
**Quality-Overall**17%
*“Cheap Quality”*
**Value For Money**7%
*“It's expensive,”*
**Durability**7%
*“Broken quickly”*
**Strength**5%
*“however is very flimsy”*
**Color**4%
*“The rainbow badge is a complete mess of colors”*
**Metal Authenticity**3%
*“while what they sent me is more like copper or bronze”*
**Functionality-Overall**3%
*“the pens dont work”*
**Design-Overall**2%
*“The design of the box is not the one shown in the images which irritated me”*
### **Top return reasons **
**Size-Overall**50%
**Advertised Vs Actual Product**10%
**Quality-Overall**6%
**Defective Material/Parts**4%
**Design-Overall**3%
**Value For Money**3%
**Material Quality**3%
**Functionality-Overall**2%
**Adhesion/Stickiness**2%
**Color**2%
## **Common questions**
- **Is pokemon pins profitable to sell on Amazon United States?**
- The niche generates $64K/yr across 34 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is +12.7%. Flapen's verdict: Skip it (47/100).
- **How competitive is the pokemon pins niche?**
- 18 brands and 95 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 71% of demand.
- **What do buyers complain about in pokemon pins?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 1.9%.
- **When does demand for pokemon pins peak?**
- Demand peaks in Dec; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the pokemon pins niche?**
- Listings span $2.46–$204.28; the average listing price is $24.52 (sweet spot $15–$100). The average incumbent carries 166 reviews — the moat a new listing must climb.
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