---
title: "Plaid Tie — $26K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/plaid-tie"
last_updated: "2026-08-11T15:12:40.030Z"
locale: en
meta:
description: "Niche score 34/100 · $26K/yr market · 96K searches/yr · $13.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 34/100 · $26K/yr market · 96K searches/yr · $13.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Plaid Tie — $26K/yr Amazon US Niche (2026) - Flapen"
---
# **plaid tie**
**Skip it**
A small market ($26K/yr) — this niche doesn't clear our bar today.
Market size 7Growth 28Conversion 25Competition 44Returns 13Price range 62Avg price 63Brand share 64Review moat 73Quality gap 23
**Review moat**
**Good****569.2**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****67%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Good****$13.51**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$5.72–$30.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+2.7%**
90-day search growth — must beat 0% to launch
**Conversion**
**Okay****2.0%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Returns**
**Bad****8.5%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$26K**
$26K/yr · 96K searches
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, plaid tie is a $26K/yr Amazon United States market (96K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 34/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **plaid tie market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$41K–$54K**
- units × avg price
- **Conversion rate**
- **2.0%**
- **Avg BSR**
- **#4,903**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **60%**
- **Out of stock**
- **2.0%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▼falling
**Sellers**
**21**
**Top-5 brand share**
**67%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 100%
**Open market**
**28%**
- Man of Men32% - JEMYGINS11% - Vesuvio Napoli9% - Tommy Hilfiger9% - GUSLESON6% - CLeemuziN5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +2.7% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.0×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/plaid-tie/trend)
## **Top plaid tie search terms**
- **plaid tie**39K/yr+12.9%1.4% conv. - **red plaid tie**13K/yr+31.7%3.5% conv. - **tartan tie**8K/yr+71.7%2.4% conv. - **plaid ties for men**11K/yr-22.1%0.8% conv. - **green plaid tie**12K/yr-2.8%0.4% conv. - **plaid tie for women**7K/yr-47.6%0.9% conv. - **plaid ties**6K/yr-28.7%0.7% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/plaid-tie/search-terms)
## **Top plaid tie products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$5K30%$8K40%$11K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Man of Men Tie - Red Christmas Plaid**Man of Men**$10.98**4.6★579 rev](https://www.amazon.com/dp/B0CLM8STYB) [2**Vesuvio Napoli NeckTie Black Red White PLAID Design Mens Neck Tie**Vesuvio Napoli**$9.85**4.6★232 rev](https://www.amazon.com/dp/B008KATS28) [3**JEMYGINS 2.4 Mens Cotton Skinny Tie Plaid Cashmere Wool Necktie (17)**JEMYGINS**$7.56**4.7★651 rev](https://www.amazon.com/dp/B0778P88TH) [4**CLeemuziN Classic Mens Woven Jacquard Pre Tied Ties Checked Plaid Necktie Formal Wedding Neck Tie**CLeemuziN**$5.72**5.0★6 rev](https://www.amazon.com/dp/B0FT1GVWG7) [5**PenSee Mens Pink Ties Set Stripe Plaid Ties for Men and Pocket Square Formal 3.15(8CM) Necktie Wedding Business**PenSee**$13.95**4.7★87 rev](https://www.amazon.com/dp/B0D3TKWMGN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**CLeemuziN Classic Mens Woven Jacquard Pre Tied Ties Checked Plaid Necktie Formal Wedding Neck Tie**CLeemuziN**$5.72**6 rev9mo ago](https://www.amazon.com/dp/B0FT1GVWG7) [**Tommy Hilfiger Mens Royal Stuart Tartan Tie Red One Size**Tommy Hilfiger**$27.98**37 rev11mo ago](https://www.amazon.com/dp/B0FK5WN7M3) [**BSJIA Unisex Womens Girls Pre-Tied Plaid Neckties Adjustable Uniform Cosplay Costumes Bow Ties (0#greenred)**BSJIA**$9.67**21 rev1y ago](https://www.amazon.com/dp/B0F6D5JYGM) [**PenSee Mens Pink Ties Set Stripe Plaid Ties for Men and Pocket Square Formal 3.15(8CM) Necktie Wedding Business**PenSee**$13.95**87 rev2y ago](https://www.amazon.com/dp/B0D3TKWMGN) [**Rosiika Men Navy Blue Tartan Plaid Ties Check Red White Fine Striped Regular Wedding Silk Neckties for Boys**Rosiika**$9.90**86 rev2y ago](https://www.amazon.com/dp/B0CTKPZ77Z)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Calvin Klein Mens HC Modern Gingham Tie Burgundy One Size**Calvin Klein**$20.05**4.5★**▲ 98%**](https://www.amazon.com/dp/B015GIQSKG) [**Rosiika Men Navy Blue Tartan Plaid Ties Check Red White Fine Striped Regular Wedding Silk Neckties for Boys**Rosiika**$9.90**4.6★**▲ 95%**](https://www.amazon.com/dp/B0CTKPZ77Z) [**GUSLESON 2.87cm Burgundy Tie Tartan Woven TR Material Plaid Necktie (0910-21)**GUSLESON**$11.77**4.7★**▲ 91%**](https://www.amazon.com/dp/B08MW7HPTX) [**Tommy Hilfiger mens Buffalo Tartan neckties Khaki Regular US**Tommy Hilfiger**$30.28**4.7★**▲ 71%**](https://www.amazon.com/dp/B00KRCJO0I) [**Vizakiss Men Navy Blue Check Red White Fine Striped Tartan Plaid Ties Regular Wedding Silk Necktie for Boys**Vizakiss**$9.87**4.6★**▲ 47%**](https://www.amazon.com/dp/B09LGSZB8V)
**~~View all trending →~~**
## **What buyers say about plaid tie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**19%
*“Tie is of good quality, paired it with a brown tweed suit and looks sharp”*
**Color**13%
*“Great quality and color”*
**Value For Money**13%
*“Good price”*
**Design-Overall**11%
*“The design is really good”*
**Material Quality**9%
*“Great material”*
**Collar Quality**6%
*“Very good tie”*
**Gifting Purpose**5%
*“Great design, great gift”*
**Size-Overall**4%
*“Fit my husband”*
**Shape/Style**3%
*“The pattern is classic and timeless”*
**Brightness/Shine/Glow**2%
*“It is shiny”*
### **What buyers complain about **
**Length**25%
*“definitely a little lacking in length if you prefer a Windsor knot”*
**Quality-Overall**17%
*“It a cheap tie”*
### **Top return reasons **
**Color**26%
**Length**18%
**Size-Overall**9%
**Material Quality**8%
**Waist Fit**7%
**Advertised Vs Actual Product**6%
**Value For Money**5%
**Width**4%
**Shape/Style**3%
**Neck Fit**3%
## **Common questions**
- **Is plaid tie profitable to sell on Amazon United States?**
- The niche generates $26K/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +2.7%. Flapen's verdict: Skip it (34/100).
- **How competitive is the plaid tie niche?**
- 17 brands and 21 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 67% of demand.
- **What do buyers complain about in plaid tie?**
- Top complaints mined from reviews: Length, Quality-Overall. The return rate is 8.5% — above our launch gate.
- **When does demand for plaid tie peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 5.0× the quietest.
- **What does it cost to enter the plaid tie niche?**
- Listings span $5.72–$30.28; the average listing price is $13.51 (sweet spot $15–$100). The average incumbent carries 569 reviews — the moat a new listing must climb.
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