---
title: "Pink Winter Dress — $0/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/pink-winter-dress"
last_updated: "2026-08-11T15:13:34.035Z"
locale: en
meta:
description: "Niche score 39/100 · $0/yr market · 189K searches/yr · $35.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $0/yr market · 189K searches/yr · $35.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pink Winter Dress — $0/yr Amazon US Niche (2026) - Flapen"
---
# **pink winter dress**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 0Conversion 0Competition 95Returns 0Price range 92Avg price 95Brand share 47Review moat 74Quality gap 73
**Competition**
**Incredible****19%**
top-5 click share — an open shelf
**Avg price**
**Incredible****$35.88**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.14–$57.60**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****543**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****77%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****$0**
$0/yr · 189K searches
**Growth**
**Bad****-92.3%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****31.2%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, pink winter dress is a $0/yr Amazon United States market (189K searches/yr). The top 5 brands hold 77% of demand. Verdict: Skip it — 39/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pink winter dress market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$18K–$27K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#2,473**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **85%**
- **Out of stock**
- **12.7%**
- **Avg brand age**
- **26 months**
- **Avg seller age**
- **194 days**
## **Competition & brand share**
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.
**Brands**
**24 **▲rising
**Sellers**
**26**
**Top-5 brand share**
**77%**
Top 20: 99%
**Top-5 click share**
**19%**
Top 20: 51%
**Open market**
**20%**
- MEROKEETY27% - PRETTYGARDEN17% - ZESICA17% - Saodimallsu12% - Fisoew4% - GORGLITTER3%
## **Demand**
Weekly Amazon search volume, last 25 weeks — -92.3% search growth over the last 90 days.
13K8KSpike '26Jan '26Feb '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/pink-winter-dress/trend)
## **Top pink winter dress search terms**
- **pink knit dress**17K/yr-44.8%0.2% conv. - **pink winter dress**58K/yr-98.1%0.0% conv. - **pink winter dress for women**22K/yr-95.8%0.0% conv. - **light pink sweater dress**11K/yr-91.7%0.0% conv. - **hot pink sweater dress**11K/yr-92.7%0.0% conv. - **sweater dress pink**10K/yr-92.7%0.0% conv. - **womens pink sweater dress**8K/yr-91.8%0.0% conv. - **pink sweater dress for woman**5K/yr-90.5%0.0% conv. - **pink dress winter**14K/yr-96.4%0.0% conv. - **winter pink dress**10K/yr-95.6%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/pink-winter-dress/search-terms)
## **Top pink winter dress products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$04%$06%$08%$0101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**MEROKEETY Womens Spring Summer Ribbed Maxi Dress 2026 Bodycon V Neck Button Short Sleeve Slim Fit Knit Sweater Dresses Pink Small**MEROKEETY**$38.60**4.5★1,452 rev](https://www.amazon.com/dp/B0CRKPS8N8) [2**ZESICA Womens 2026 Summer Bodycon Midi Dress Casual Sleeveless Square Neck Side Slit Knit Beach Vacation Long Dresses Pink Small**ZESICA**$36.14**4.5★718 rev](https://www.amazon.com/dp/B0D17XDZGP) [3**MEROKEETY Womens 2025 Summer V Neck Knit Midi Dress Bodycon Casual Sleeveless Ribbed Party Sweater Dresses Pink S**MEROKEETY**$33.15**4.4★1,204 rev](https://www.amazon.com/dp/B0C2HX19GB) [4**MEROKEETY Womens Summer Striped Bodycon Midi Dress 2026 Beach Vacation Sleeveless Tank Ribbed Knit Baby Shower Sweater Dress Pink S**MEROKEETY**$29.55**4.5★1,574 rev](https://www.amazon.com/dp/B0D1444XHP) [5**ZESICA Womens 2026 Summer Bodycon Midi Dress Casual Sleeveless Square Neck Side Slit Knit Beach Vacation Long Dresses Pink Medium**ZESICA**$35.89**4.5★718 rev](https://www.amazon.com/dp/B0D17XDK9P)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BORIFLORS Womens Elegant Bodycon Ruched Maxi Cocktail Dress Mesh Sleeveless Mermaid Ruffle Beach Wedding Guest Long Dresses Small Pink**BORIFLORS**$41.46**265 rev3mo ago](https://www.amazon.com/dp/B0GVGTJY4J) [**Saodimallsu Womens Ruffle Mini Dress Square Neck Sleeveless Ribbed Knit Date Night Slimming Sweater Tank Dresses Pink**Saodimallsu**$31.37**53 rev5mo ago](https://www.amazon.com/dp/B0G33FLGQK) [**Saodimallsu Womens Ruffle Mini Dress Square Neck Sleeveless Ribbed Knit Date Night Slimming Sweater Tank Dresses Pink**Saodimallsu**$31.03**53 rev5mo ago](https://www.amazon.com/dp/B0G33QXDMC) [**ZESICA Womens Summer Bodycon Maxi Dress 2026 Business Casual Short Sleeve Crewneck Knit Slit Spring Sweater Dresses Pink Large**ZESICA**$37.84**80 rev6mo ago](https://www.amazon.com/dp/B0G9M95HDL) [**GORGLITTER Womens Crochet Halter Midi Dress Fall Wedding Guest Dresses Knit Vacation Going Out Sleeveless Sweater Dress Pink Large**GORGLITTER**$40.16**43 rev1y ago](https://www.amazon.com/dp/B0FH1RMYDF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MEROKEETY Womens 2025 Summer V Neck Knit Midi Dress Bodycon Casual Sleeveless Ribbed Party Sweater Dresses Hotpink S**MEROKEETY**$32.91**4.4★**▲ 284%**](https://www.amazon.com/dp/B0C2HXK57T) [**BORIFLORS Womens Elegant Bodycon Ruched Maxi Cocktail Dress Mesh Sleeveless Mermaid Ruffle Beach Wedding Guest Long Dresses Small Pink**BORIFLORS**$41.46**3.9★**▲ 282%**](https://www.amazon.com/dp/B0GVGTJY4J) [**ZESICA Womens Summer Bodycon Maxi Dress 2026 Business Casual Short Sleeve Crewneck Knit Slit Spring Sweater Dresses Pink Large**ZESICA**$37.84**4.5★**▲ 267%**](https://www.amazon.com/dp/B0G9M95HDL) [**Saodimallsu Womens Ruffle Mini Dress Square Neck Sleeveless Ribbed Knit Date Night Slimming Sweater Tank Dresses Pink**Saodimallsu**$31.37**4.1★**▲ 262%**](https://www.amazon.com/dp/B0G33FLGQK) [**MEROKEETY Womens Spring Summer Ribbed Midi Dress 2026 Short Sleeve V Neck Button Bodycon Knit Bussiness Sweater Dresses Pink Large**MEROKEETY**$36.59**4.4★**▲ 249%**](https://www.amazon.com/dp/B0CZS19VJ4)
**~~View all trending →~~**
## **What buyers say about pink winter dress**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**24%
*“Great fit”*
**Color**15%
*“color was pretty”*
**Comfort-Overall**11%
*“Comfortable”*
**Quality-Overall**8%
*“Excellent quality”*
**Shape/Style**7%
*“Great style”*
**Soft Feel**6%
*“So soft”*
**Stretchability/Expandability/Elasticity**5%
*“That fabric is amazing, very stretchy and soft”*
**Advertised Vs Actual Product**3%
*“Truly advertised well”*
**Material Quality**3%
*“The material of the dress is great as well as the color”*
**Value For Money**2%
*“it is a good value for money”*
### **What buyers complain about **
**Size-Overall**22%
*“WAY TOO LONG”*
**Shape/Style**7%
*“it ends up looking oddly shaped rather than stylish”*
**Transparency**6%
*“It is slightly see-through”*
**Thickness**5%
*“completely sheer”*
**Thin**5%
*“Material sheer”*
**Quality-Overall**4%
*“Not made well”*
**Advertised Vs Actual Product**2%
*“Does not look like the picture at all”*
**Length**2%
*“Was way too long”*
**Value For Money**2%
*“Not worth the price”*
**Material Quality**2%
*“Material was cheap”*
### **Top return reasons **
**Size-Overall**36%
**Length**10%
**Material Quality**7%
**Waist Fit**7%
**Color**6%
**Chest Fit**5%
**Hip Fit**5%
**Transparency**4%
**Thin**3%
**Shoulder Fit**3%
## **Common questions**
- **Is pink winter dress profitable to sell on Amazon United States?**
- The niche generates $0/yr across 80 tracked products. 1 of 27 products launched in the last 360 days are still selling. 90-day search growth is -92.3%. Flapen's verdict: Skip it (39/100).
- **How competitive is the pink winter dress niche?**
- 24 brands and 26 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 77% of demand.
- **What do buyers complain about in pink winter dress?**
- Top complaints mined from reviews: Size-Overall, Shape/Style, Transparency. The return rate is 31.2% — above our launch gate.
- **What does it cost to enter the pink winter dress niche?**
- Listings span $13.14–$57.60; the average listing price is $35.88 (sweet spot $15–$100). The average incumbent carries 543 reviews — the moat a new listing must climb.
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