---
title: "Pink Robe — $48K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/pink-robe"
last_updated: "2026-08-10T09:50:32.986Z"
locale: en
meta:
description: "Niche score 43/100 · $48K/yr market · 262K searches/yr · $23.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $48K/yr market · 262K searches/yr · $23.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pink Robe — $48K/yr Amazon US Niche (2026) - Flapen"
---
# **pink robe**
**Skip it**
Weak search conversion (0.8%) — this niche doesn't clear our bar today.
Market size 12Growth 11Conversion 10Competition 87Returns 24Price range 86Avg price 95Brand share 80Review moat 24Quality gap 53
**Avg price**
**Incredible****$23.08**
avg listing price — sweet spot $15–$100
**Competition**
**Great****28%**
top-5 click share — an open shelf
**Price range**
**Great****$7.04–$76.89**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****55%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****5,208.37**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Bad****5.3%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$48K**
$48K/yr · 262K searches
**Growth**
**Bad****-27.6%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.8%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, pink robe is a $48K/yr Amazon United States market (262K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pink robe market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$69K–$92K**
- units × avg price
- **Conversion rate**
- **0.8%**
- **Avg BSR**
- **#172**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **92%**
- **Out of stock**
- **2.2%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **164 days**
## **Competition & brand share**
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
**Brands**
**32 **▲rising
**Sellers**
**40**
**Top-5 brand share**
**55%**
Top 20: 91%
**Top-5 click share**
**28%**
Top 20: 61%
**Open market**
**40%**
- Ekouaer19% - EPLAZA14% - PAVILIA10% - HEARTNICE6% - Super Shopping-zone6% - Yurhap5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -27.6% search growth over the last 90 days.
23K18KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.5×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/pink-robe/trend)
## **Top pink robe search terms**
- **pink silk robe**61K/yr-23.4%0.8% conv. - **pink satin robe**36K/yr-24.2%1.1% conv. - **hot pink robe**23K/yr-31.7%0.7% conv. - **pink fluffy robe**24K/yr-31.4%0.9% conv. - **pink silk robes for women**9K/yr-13.9%0.9% conv. - **pink robe silk**17K/yr-20.6%0.9% conv. - **pink cotton robe**6K/yr+2.1%0.1% conv. - **hot pink robes for women**9K/yr-38.7%0.4% conv. - **silk pink robe**10K/yr-20.9%0.7% conv. - **long pink robe**7K/yr-32.6%0.3% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/pink-robe/search-terms)
## **Top pink robe products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$2K8%$4K12%$6K16%$8K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**EPLAZA Women Silky Satin Robe Wedding Bridal Party Bride Bridesmaid Robes Kimono Loungewear Dressing Gowns (Pink Tag SM)**EPLAZA**$10.42**4.2★1,987 rev](https://www.amazon.com/dp/B07BWF9QGR) [2**Yurhap Premium Robes for Women - Super Soft Cozy Fleece Womens Robe Plush Long Bathrobe**Yurhap**$21.69**4.7★3,616 rev](https://www.amazon.com/dp/B0D128T9BK) [3**HEARTNICE Womens Hooded Fleece Robe Soft Plush Bathrobe for Womens Fluffy Cute Long House Coat (Rose Hooded S/M)**HEARTNICE**$24.96**4.6★9,866 rev](https://www.amazon.com/dp/B07GST1G2C) [4**V Vaborous Womens Satin Robes Bridesmaid Robes Silk Sleepwear Pink S/M**V Vaborous**$12.13**4.6★893 rev](https://www.amazon.com/dp/B089LTG96N) [5**PAVILIA Premium Womens Plush Soft Robe Fluffy Warm Fleece Sherpa Shaggy Bathrobe (L/XL Light Pink)**PAVILIA**$29.35**4.6★13,026 rev](https://www.amazon.com/dp/B084P26Q3R)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NY Threads Premium Womens Robe Plush Fleece Long Bath Robe for Women Fluffy Soft Womens Bathrobe Medium Light Pink**NY Threads**$22.45**44,281 rev9mo ago](https://www.amazon.com/dp/B0FQJLK2C5) [**Satin Robes for Women Bridal Bridesmaids Robe Silk Robe with Faux Fur Trim Satin Bell sleeves Wedding Dressing Gown (US Alpha Medium Regular Regular Magenta)**silkola**$26.52**110 rev11mo ago](https://www.amazon.com/dp/B0FY4QXGRT) [**Ekouaer Womens Silk Robes Lightweight Kimono Robe for Bride Bridesmaids Short Bridal Party Robes Wedding Loungewear**Ekouaer**$16.61**298 rev1y ago](https://www.amazon.com/dp/B0F8NX7S48) [**PJGGZ Womens Shawl Collar Bathrobe Soft Long Towel Robes for Women - Super Absorbent Quick Dry yet Warm(Light Pink S/M)**PJGGZ**$23.48**836 rev1y ago](https://www.amazon.com/dp/B0DRNXRLTL) [**Ekouaer Womens Robes Kimono Lightweight Bride Robe for Wedding Day Female Cute Ruffle Hem Silk Satin Bathrobe with Belted Pink S**Ekouaer**$17.05**251 rev1y ago](https://www.amazon.com/dp/B0DD3X97H7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**NY Threads Premium Womens Robe Plush Fleece Long Bath Robe for Women Fluffy Soft Womens Bathrobe Medium Light Pink**NY Threads**$22.45**4.6★**▲ 94%**](https://www.amazon.com/dp/B0FQJLK2C5) [**Satin Robes for Women Bridal Bridesmaids Robe Silk Robe with Faux Fur Trim Satin Bell sleeves Wedding Dressing Gown (US Alpha Medium Regular Regular Magenta)**silkola**$26.52**4.4★**▲ 94%**](https://www.amazon.com/dp/B0FY4QXGRT) [**Ekouaer Silk Robes for Women Long Satin Bride Bridesmaid Wedding Party Robes Lightweight Sexy Sleepwear with Pockets**Ekouaer**$24.36**4.5★**▲ 54%**](https://www.amazon.com/dp/B0CHFBN4WG) [**Ekouaer Womens Robes Kimono Lightweight Bride Robe for Wedding Day Female Cute Ruffle Hem Silk Satin Bathrobe with Belted Pink S**Ekouaer**$17.05**4.6★**▲ 48%**](https://www.amazon.com/dp/B0DD3X97H7) [**PAVILIA Premium Womens Plush Soft Robe Fluffy Warm Fleece Sherpa Shaggy Bathrobe (S/M Light Pink)**PAVILIA**$29.43**4.6★**▲ 42%**](https://www.amazon.com/dp/B084PBWBJR)
**~~View all trending →~~**
## **What buyers say about pink robe**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**26%
*“Love the softness”*
**Comfort-Overall**13%
*“Very comfortable”*
**Warmth**11%
*“keeps you warm”*
**Size-Overall**9%
*“The fit is comfortable”*
**Color**7%
*“Color is accurate”*
**Quality-Overall**6%
*“its beautifully made”*
**Value For Money**4%
*“Great value”*
**Weight Light**3%
*“Lightweight”*
**Material Quality**1%
*“The material drapes nicely”*
**Gifting Purpose**1%
*“Was a gift”*
### **What buyers complain about **
**Size-Overall**13%
*“Shorter Than Expected”*
**Thickness**9%
*“Its a bit thin”*
**Quality-Overall**7%
*“Cheaply made”*
**Material Quality**4%
*“Cheap Material”*
**Color**4%
*“not the color thats advertised”*
**Stitch/Finish/Polish**3%
*“Its poorly sewn on”*
**Hard Feel**3%
*“not soft at all”*
**Thin**2%
*“too thin”*
**Comfort-Overall**2%
*“does not feel good”*
**Pilling/Linting**2%
*“Color Faded and Lint Everywhere”*
### **Top return reasons **
**Size-Overall**30%
**Material Quality**17%
**Length**9%
**Color**7%
**Thin**7%
**Sleeve Fit**5%
**Quality-Overall**4%
**Advertised Vs Actual Product**3%
**Chest Fit**3%
**Arm Fit**2%
## **Common questions**
- **Is pink robe profitable to sell on Amazon United States?**
- The niche generates $48K/yr across 62 tracked products. 4 of 14 products launched in the last 360 days are still selling. 90-day search growth is -27.6%. Flapen's verdict: Skip it (43/100).
- **How competitive is the pink robe niche?**
- 32 brands and 40 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 55% of demand.
- **What do buyers complain about in pink robe?**
- Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 5.3% — above our launch gate.
- **When does demand for pink robe peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 4.5× the quietest.
- **What does it cost to enter the pink robe niche?**
- Listings span $7.04–$76.89; the average listing price is $23.08 (sweet spot $15–$100). The average incumbent carries 5,208 reviews — the moat a new listing must climb.
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