---
title: "Pink Pashmina — $84K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/pink-pashmina"
last_updated: "2026-08-11T16:06:46.191Z"
locale: en
meta:
description: "Niche score 49/100 · $84K/yr market · 98K searches/yr · $16.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $84K/yr market · 98K searches/yr · $16.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pink Pashmina — $84K/yr Amazon US Niche (2026) - Flapen"
---
# **pink pashmina**
**Skip it**
High returns (6.8%) — this niche doesn't clear our bar today.
Market size 21Growth 60Conversion 60Competition 69Returns 19Price range 85Avg price 78Brand share 72Review moat 25Quality gap 23
**Price range**
**Great****$8.40–$59.04**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$16.32**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****62%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Good****+35.6%**
90-day search growth — must beat 0% to launch
**Conversion**
**Good****5.3%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****4,123.88**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$84K**
$84K/yr · 98K searches
**Returns**
**Bad****6.8%**
return rate — above 5% kills the launch gate
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, pink pashmina is a $84K/yr Amazon United States market (98K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Mar–Apr–May. Verdict: Skip it — 49/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pink pashmina market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$82K–$98K**
- units × avg price
- **Conversion rate**
- **5.3%**
- **Avg BSR**
- **#325**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **84%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **180 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▼falling
**Sellers**
**19**
**Top-5 brand share**
**62%**
Top 20: 100%
**Top-5 click share**
**43%**
Top 20: 86%
**Open market**
**32%**
- Nonakgado19% - Ciormis16% - Achillea11% - vimate9% - ShineGlitz7% - RIIQIICHY6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +35.6% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May · busiest ÷ quietest = 3.1×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/pink-pashmina/trend)
## **Top pink pashmina search terms**
- **pink pashmina**62K/yr+30.9%5.2% conv. - **pashmina pink**8K/yr+31.5%4.0% conv. - **pink rave scarf**6K/yr+71.3%2.5% conv. - **light pink pashmina**6K/yr+48.8%7.2% conv. - **pink pashmina shawl**6K/yr+44.4%5.2% conv. - **pink pashmina rave**6K/yr+11.3%3.3% conv. - **rave scarf pink**3K/yr+103.2%1.7% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/pink-pashmina/search-terms)
## **Top pink pashmina products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$4K10%$8K15%$13K20%$17K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pashmina Scarves for Women-Winter Soft Rose Pink Pashmina Wraps and Shawls Rave Travel Hijab Scarf (Sy1-Rose Pink)**Nonakgado**$9.59**4.6★264 rev](https://www.amazon.com/dp/B0F1DHRMYN) [2**pink Pashmina Scarf-womens Pashmina Shawls and wraps for Wedding Evening Dresses travel(Pink)**vimate**$13.06**4.7★3,440 rev](https://www.amazon.com/dp/B0CCRRMWJX) [3**Ciormis Paisley Pashmina Scarf- Rose Pink Silky Paisley Pashmina Shawls for Women Evening Dresses(Style7-Rose Pink)**Ciormis**$12.34**4.6★1,001 rev](https://www.amazon.com/dp/B0DD3YNGXY) [4**Achillea Reversible Paisley Pashmina Rave Scarf Exotic Indian Shawls and Wraps for Evening Dresses Festivals All Seasons (Tapestry Pink)**Achillea**$17.01**4.7★10,278 rev](https://www.amazon.com/dp/B0G2L51K4C) [5**Jmkcoz Womens Pashmina Shawls Wraps Scarf for Evening Dresses Bridal Bridesmaid Wedding Winter Large Warm Soft Silky Scarves (Pink)**Jmkcoz**$8.40**4.5★229 rev](https://www.amazon.com/dp/B0F8QLHNFQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**TUSHUSTY Pashmina Feel Shawls Wraps Rave Scarf for Women Soft Silky Reversible Men Scarves Hijab Light Pink**TUSHUSTY**$16.30**12 rev5mo ago](https://www.amazon.com/dp/B0GHDPTYZ6) [**TUSHUSTY Pashmina Feel Shawls Wraps Rave Scarf for Women Soft Silky Reversible Men Scarves Hijab Pink**TUSHUSTY**$16.19**12 rev5mo ago](https://www.amazon.com/dp/B0GHD25NSV) [**PULI Womens Pashmina Shawl Wraps for Evening Dress Large Scarf Blanket Long Wedding Bridal Winter Warm Shoulder Wrap pink**PULI**$30.33**436 rev8mo ago](https://www.amazon.com/dp/B0G1LWGS7B) [**Nonakgado Pashmina Scarves for Women-Winter Soft Pashmina Wraps and Shawls Rave Travel Hijab Scarf (Sy1-Fuchsia)**Nonakgado**$14.77**264 rev9mo ago](https://www.amazon.com/dp/B0FTS98HC3) [**Ciormis Womens Scarf Pashmina Shawls and Wraps for Evening Dress Pink Wedding Bride Bridesmaid Gifts Winter Scarves (Baby Pink 27 x 78 inches)**Ciormis**$12.16**558 rev1y ago](https://www.amazon.com/dp/B0FH98V1D7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Nonakgado Pashmina Scarves for Women-Winter Soft Pashmina Wraps and Shawls Rave Travel Hijab Scarf (Sy1-Fuchsia)**Nonakgado**$14.77**4.6★**▲ 73%**](https://www.amazon.com/dp/B0FTS98HC3) [**Scarfs for Women Winter Pink Pashmina Shawls and Wraps for Evening Dresses Warm Large Scarves Wedding Shawl**RIIQIICHY**$16.23**4.7★**▲ 69%**](https://www.amazon.com/dp/B07FJYP6Y7) [**PULI Womens Pashmina Shawl Wraps for Evening Dress Large Scarf Blanket Long Wedding Bridal Winter Warm Shoulder Wrap pink**PULI**$30.33**4.7★**▲ 67%**](https://www.amazon.com/dp/B0G1LWGS7B) [**Ciormis Womens Scarf Pashmina Shawls and Wraps for Evening Dress Pink Wedding Bride Bridesmaid Gifts Winter Scarves (Baby Pink 27 x 78 inches)**Ciormis**$12.16**4.6★**▲ 58%**](https://www.amazon.com/dp/B0FH98V1D7) [**Achillea Reversible Paisley Pashmina Rave Scarf Exotic Indian Shawls and Wraps for Evening Dresses Festivals All Seasons (Tapestry Pink)**Achillea**$17.01**4.7★**▲ 51%**](https://www.amazon.com/dp/B0G2L51K4C)
**~~View all trending →~~**
## **What buyers say about pink pashmina**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**23%
*“Buttery soft material”*
**Color**22%
*“Color is very pretty”*
**Quality-Overall**10%
*“Great workmanship”*
**Gifting Purpose**8%
*“gift was well received”*
**Comfort-Overall**6%
*“Very comfortable”*
**Weight Light**5%
*“This was a perfect lightweight wrap for a spring outfit”*
**Value For Money**4%
*“worth the purchase”*
**Size-Overall**3%
*“perfect size”*
**Material Quality**2%
*“feel of the material”*
**Warmth**2%
*“Kept me warm”*
### **What buyers complain about **
**Quality-Overall**12%
*“Bad quality control”*
**Color**10%
*“It is a little brighter pink than the photo shows”*
**Thickness**9%
*“Thin”*
**Warmth**8%
*“how is this supposed to keep me warm when theres no thickness to it”*
**Stitch/Finish/Polish**5%
*“Loose stitches everywhere”*
**Material Quality**3%
*“Low quality fabric”*
**Smell**3%
*“Had a slight odor from being boxed”*
**Product Condition**3%
*“Used”*
**Durability**3%
*“only thing is it is almost falling apart”*
**Value For Money**2%
*“This item was bought for a 215 lb lady it is one size fits all however it's quite pricey”*
### **Top return reasons **
**Color**45%
**Size-Overall**11%
**Material Quality**7%
**Length**7%
**Thin**7%
**Advertised Vs Actual Product**3%
**Value For Money**3%
**Quality-Overall**3%
**Gap/Hole**2%
**Width**1%
## **Common questions**
- **Is pink pashmina profitable to sell on Amazon United States?**
- The niche generates $84K/yr across 32 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +35.6%. Flapen's verdict: Skip it (49/100).
- **How competitive is the pink pashmina niche?**
- 16 brands and 19 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 62% of demand.
- **What do buyers complain about in pink pashmina?**
- Top complaints mined from reviews: Quality-Overall, Color, Thickness. The return rate is 6.8% — above our launch gate.
- **When does demand for pink pashmina peak?**
- Demand peaks in Mar–Apr–May; the busiest month runs 3.1× the quietest.
- **What does it cost to enter the pink pashmina niche?**
- Listings span $8.40–$59.04; the average listing price is $16.32 (sweet spot $15–$100). The average incumbent carries 4,124 reviews — the moat a new listing must climb.
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