---
title: "Pink Leis — $48K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/pink-leis"
last_updated: "2026-08-11T16:06:49.556Z"
locale: en
meta:
description: "Niche score 62/100 · $48K/yr market · 76K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 62/100 · $48K/yr market · 76K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Pink Leis — $48K/yr Amazon US Niche (2026) - Flapen"
---
# **pink leis**
**Worth a look**
Shows demand growing +564.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 12Growth 100Conversion 54Competition 76Returns 51Price range 62Avg price 66Brand share 88Review moat 94Quality gap 37
**Growth**
**Incredible****+564.8%**
90-day search growth — must beat 0% to launch
**Review moat**
**Great****129.09**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Great****47%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****39%**
top-5 click share — an open shelf
**Avg price**
**Good****$13.91**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$5.89–$30.17**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.5%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Good****3.0%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$48K**
$48K/yr · 76K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, pink leis is a $48K/yr Amazon United States market (76K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 62/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pink leis market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$42K–$56K**
- units × avg price
- **Conversion rate**
- **4.5%**
- **Avg BSR**
- **#3,879**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **91%**
- **Out of stock**
- **5.0%**
- **Avg brand age**
- **23 months**
- **Avg seller age**
- **188 days**
## **Competition & brand share**
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
**Brands**
**36 **▼falling
**Sellers**
**38**
**Top-5 brand share**
**47%**
Top 20: 84%
**Top-5 click share**
**39%**
Top 20: 76%
**Open market**
**48%**
- Aacehlh14% - Lyrow9% - Suncalla9% - Knitgrip8% - Hotop6% - Tivorazaki6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +564.8% search growth over the last 90 days.
13K8KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun · busiest ÷ quietest = 24.0×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/pink-leis/trend)
## **Top pink leis search terms**
- **pink graduation lei**15K/yr>1,000%1.7% conv. - **pink lei**21K/yr+484.4%2.6% conv. - **graduation lei pink**11K/yr>1,000%1.5% conv. - **pink leis**20K/yr+118.5%2.7% conv. - **pink lei for graduation**5K/yr>1,000%1.4% conv. - **pink hawaiian leis**4K/yr+97.9%3.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/pink-leis/search-terms)
## **Top pink leis products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$2K8%$4K12%$6K16%$8K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Aacehlh Hawaiian Leis Set Hawaiian Luau Flower Leis Necklace Headband Bracelets Set Essential Party Decorations for Birthday Graduation and Wedding Celebrations (Pink)**Aacehlh**$7.40**4.2★150 rev](https://www.amazon.com/dp/B0DJKK7G3X) [2**Knitgrip 63 Graduation Ribbon Lei Necklace Class of 2026 Handmade Double Braided Money Lei with Tassel Graduation Gifts(Pink White)**Knitgrip**$13.31**4.4★145 rev](https://www.amazon.com/dp/B0FX4SLBCT) [3**Lyrow Pink White 50 2026 Graduation Lei Double Braided Strands Graduation Ribbon Leis with 4 Satin Flowers Congrats Graduates Money Leis Class of 2026 Gift for Men Women**Lyrow**$21.06**4.6★216 rev](https://www.amazon.com/dp/B0G3PXX6BC) [4**Hotop 1 Pcs 2026 Graduation Leis Class of 2026 Grad Ribbon Money Lei Handmade Double Braided Necklace for Graduation Gifts Supplies (Pink White)**Hotop**$12.30**4.6★359 rev](https://www.amazon.com/dp/B0DLLCY255) [5**Tivorazaki Graduation Leis Class of 2026-4 Pcs Congratulations 2026 High School College Graduation Ribbon Wreath DIY Pearl Bow Embroidered Shawl Grad Gift (Pink & White)**Tivorazaki**$17.19**4.4★14 rev](https://www.amazon.com/dp/B0GL6H353G)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Tivorazaki Graduation Leis Class of 2026-4 Pcs Congratulations 2026 High School College Graduation Ribbon Wreath DIY Pearl Bow Embroidered Shawl Grad Gift (Pink & White)**Tivorazaki**$17.19**14 rev3mo ago](https://www.amazon.com/dp/B0GL6H353G) [**Tigeen 67 Class of 2026 Graduation Lei with Honor Cord Glittery Pins Ribbon Necklace for High School College(Pink)**Tigeen**$19.80**19 rev4mo ago](https://www.amazon.com/dp/B0GN9GX1S4) [**woric 48 Graduation Leis 2026 Pink Ribbon Leis for Graduation Class of 2026 Handmade Braided Necklace with Grad Letters for Academic Achievement Ceremonies Parties Preschool to College**woric**$10.08**21 rev5mo ago](https://www.amazon.com/dp/B0GJZWYW3F) [**Suncalla 12 Pcs Hawaiian Leis Garland Ruffled Hula Aloha Flower Necklaces Luau Hen Stag Hawaiian Fancy Dress Decorations for Adults Beach Tropical Themed Birthday Summer Party Favors(Pink White)**Suncalla**$10.17**33 rev6mo ago](https://www.amazon.com/dp/B0G6ZB8C7Z) [**Jutom 48 Graduation Leis 2026 Ivory Pink Bow Pearl Butterfly Philippines Graduation Ribbon Lei DIY Class of 2026 Gift for Women Men Grad Party(Pink Butterfly)**Jutom**$17.66**33 rev7mo ago](https://www.amazon.com/dp/B0G519KZ76)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**JATEBI 13 Pcs Coquette Graduation Leis and Cords Set 59 Inch Pink Ribbon Lei with Butterfly&Patches for 2026 Graduation Gift**JATEBI**$16.58**5.0★**▲ 25%**](https://www.amazon.com/dp/B0G4CHLDP8) [**woric 48 Graduation Leis 2026 Pink Ribbon Leis for Graduation Class of 2026 Handmade Braided Necklace with Grad Letters for Academic Achievement Ceremonies Parties Preschool to College**woric**$10.08**4.2★**▲ 25%**](https://www.amazon.com/dp/B0GJZWYW3F) [**Tivorazaki Graduation Leis Class of 2026-4 Pcs Congratulations 2026 High School College Graduation Ribbon Wreath DIY Pearl Bow Embroidered Shawl Grad Gift (Pink & White)**Tivorazaki**$17.19**4.4★**▲ 25%**](https://www.amazon.com/dp/B0GL6H353G) [**Tigeen 67 Class of 2026 Graduation Lei with Honor Cord Glittery Pins Ribbon Necklace for High School College(Pink)**Tigeen**$19.80**4.9★**▲ 25%**](https://www.amazon.com/dp/B0GN9GX1S4) [**FOMOMDI 2026 Graduation Honor Ribbon Leis Graduation Braided Necklace for College Student School Grad Party Supplies (Pink 2026)**FOMOMDI**$9.92**4.6★**▲ 25%**](https://www.amazon.com/dp/B0FB82S759)
**~~View all trending →~~**
## **What buyers say about pink leis**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**25%
*“Color was perfect”*
**Quality-Overall**25%
*“Beautifully made”*
**Size-Overall**7%
*“Great size for middle school or high school grad”*
**Value For Money**7%
*“Price is great”*
**Embellishment/Embroidery Quality**5%
*“The letters and numbers are adorned with beautiful rhinestones and gems”*
**Design-Overall**5%
*“this adds a creative touch”*
**Weight Light**5%
*“Beautiful and lightweight”*
**Material Quality**4%
*“The material feels high-quality and durable, with tightly woven ribbon braiding that gives it a strong yet lightweight structure”*
**Advertised Vs Actual Product**3%
*“As described”*
**Gifting Purpose**3%
*“a practical graduation gift”*
### **What buyers complain about **
**Value For Money**17%
*“Cheap”*
**Durability**15%
*“Broke after one use”*
**Quality-Overall**15%
*“Cheap”*
**Thickness**8%
*“Two bracelets and a choker looking thins”*
**Adhesion/Stickiness**8%
*“The letters & numbers keep falling off the pins, I had to keep glue them on myself”*
**Smell**8%
*“Smelly”*
**Advertised Vs Actual Product**3%
*“not like the photos”*
**Assembly/Installation**3%
*“it doesnt stay together very well, its not durable and cheaply made, i do like the colors and first appearance it looks great however it doesnt stay assembled very well”*
**Ease Of Cleaning**2%
*“made a bit of a mess”*
**Size-Overall**2%
*“The necklace lei was longer than I expected”*
### **Top return reasons **
**Size-Overall**20%
**Color**18%
**Advertised Vs Actual Product**14%
**Quality-Overall**11%
**Value For Money**7%
**Material Quality**6%
**Length**3%
**Defective Material/Parts**3%
**Thin**3%
**Durability**2%
## **Common questions**
- **Is pink leis profitable to sell on Amazon United States?**
- The niche generates $48K/yr across 45 tracked products. 1 of 23 products launched in the last 360 days are still selling. 90-day search growth is +564.8%. Flapen's verdict: Worth a look (62/100).
- **How competitive is the pink leis niche?**
- 36 brands and 38 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 47% of demand.
- **What do buyers complain about in pink leis?**
- Top complaints mined from reviews: Value For Money, Durability, Quality-Overall. The return rate is 3.0%.
- **When does demand for pink leis peak?**
- Demand peaks in May–Jun; the busiest month runs 24.0× the quietest.
- **What does it cost to enter the pink leis niche?**
- Listings span $5.89–$30.17; the average listing price is $13.91 (sweet spot $15–$100). The average incumbent carries 129 reviews — the moat a new listing must climb.
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