---
title: "Pink Flannel — $24K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/pink-flannel"
last_updated: "2026-08-11T16:07:15.866Z"
locale: en
meta:
description: "Niche score 37/100 · $24K/yr market · 249K searches/yr · $21.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · $24K/yr market · 249K searches/yr · $21.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pink Flannel — $24K/yr Amazon US Niche (2026) - Flapen"
---
# **pink flannel**
**Skip it**
High returns (15.5%) — this niche doesn't clear our bar today.
Market size 6Growth 4Conversion 6Competition 78Returns 0Price range 82Avg price 90Brand share 55Review moat 40Quality gap 73
**Avg price**
**Great****$21.12**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$12.08–$30.63**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****2,508.67**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$24K**
$24K/yr · 249K searches
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-42.2%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****15.5%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, pink flannel is a $24K/yr Amazon United States market (249K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 37/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pink flannel market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$32K–$42K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#800**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **85%**
- **Out of stock**
- **13.3%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**25 **▼falling
**Sellers**
**29**
**Top-5 brand share**
**72%**
Top 20: 97%
**Top-5 click share**
**37%**
Top 20: 70%
**Open market**
**24%**
- CHYRII22% - Zeagoo17% - splensive14% - YepMoll14% - NUOREEL5% - Match4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -42.2% search growth over the last 90 days.
15K10KSpike '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 7.1×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/pink-flannel/trend)
## **Top pink flannel search terms**
- **pink flannel**45K/yr-35.0%0.5% conv. - **pink plaid shirt**30K/yr+1.9%0.2% conv. - **pink flannel shirt women**78K/yr-60.6%0.7% conv. - **pink plaid**17K/yr-12.0%0.0% conv. - **pink plaid shirt women**30K/yr-69.8%0.4% conv. - **pink flannel shirt**11K/yr-49.1%0.5% conv. - **pink and black flannel**4K/yr-9.2%0.3% conv. - **hot pink flannel**4K/yr-24.6%0.4% conv. - **womens pink flannel shirt**10K/yr-59.7%1.0% conv. - **pink plaid flannel shirt**6K/yr-24.9%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/pink-flannel/search-terms)
## **Top pink flannel products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$7256%$1K9%$2K12%$3K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**YepMoll Womens Button Down Flannel Shirts Long Sleeve Plaid Shirt Shacket Business Work Casual Tops Pink L**YepMoll**$20.01**4.3★129 rev](https://www.amazon.com/dp/B0FPVK8SCT) [2**CHYRII Womens Button Down Flannel Shirts Long Sleeve Plaid Shacket Business Casual Blouse Topss Pink-7123 M**CHYRII**$24.32**4.3★5,190 rev](https://www.amazon.com/dp/B0BNMYS6WG) [3**Hot Pink Plaid Shirt for Women Plus Size Long Sleeve Button Down Flannel Shirts Casual Roll Up Checkered Clothing Loose Fit Blouse Fall Tops Outfit 3XL**splensive**$25.17**4.4★172 rev](https://www.amazon.com/dp/B0FQ4CCF12) [4**CHYRII Womens Button Down Flannel Shirts Long Sleeve Plaid Shacket Business Casual Blouse Topss Pink -7122 M**CHYRII**$23.75**4.3★5,190 rev](https://www.amazon.com/dp/B0BGPYRLB6) [5**Zeagoo Womens Pink Plaid Shirt Roll up Sleeve Casual Boyfriend Button Down Flannel Shirts Rose Large**Zeagoo**$16.69**4.2★3,475 rev](https://www.amazon.com/dp/B073WWB5FR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Plaid Shirt for Women Plus Size Long Sleeve Button Down Flannel Shirts Hot Pink Casual Roll Up Checkered Clothing Loose Fit Blouse Fall Tops Outfit 2XL**splensive**$24.76**42 rev7mo ago](https://www.amazon.com/dp/B0G49GQR8M) [**Hot Pink Plaid Shirt for Women Plus Size Long Sleeve Button Down Flannel Shirts Casual Roll Up Checkered Clothing Loose Fit Blouse Fall Tops Outfit 3XL**splensive**$25.17**172 rev10mo ago](https://www.amazon.com/dp/B0FQ4CCF12) [**Hot Pink Plaid Shirt for Women Plus Size Long Sleeve Button Down Flannel Shirts Casual Roll Up Checkered Clothing Loose Fit Blouse Fall Tops Outfit 2XL**splensive**$24.96**172 rev10mo ago](https://www.amazon.com/dp/B0FQ4BSRBR) [**Hot Pink Plaid Shirt for Women Plus Size Long Sleeve Button Down Flannel Shirts Casual Roll Up Checkered Clothing Loose Fit Blouse Fall Tops Outfit L**splensive**$25.48**172 rev10mo ago](https://www.amazon.com/dp/B0FQ4C7NZG) [**YepMoll Womens Button Down Flannel Shirts Long Sleeve Plaid Shirt Shacket Business Work Casual Tops Pink L**YepMoll**$20.01**129 rev10mo ago](https://www.amazon.com/dp/B0FPVK8SCT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Hot Pink Plaid Shirt for Women Plus Size Long Sleeve Button Down Flannel Shirts Casual Roll Up Checkered Clothing Loose Fit Blouse Fall Tops Outfit L**splensive**$25.48**4.4★**▲ 107%**](https://www.amazon.com/dp/B0FQ4C7NZG) [**Plaid Shirt for Women Plus Size Long Sleeve Button Down Flannel Shirts Hot Pink Casual Roll Up Checkered Clothing Loose Fit Blouse Fall Tops Outfit 2XL**splensive**$24.76**4.4★**▲ 81%**](https://www.amazon.com/dp/B0G49GQR8M) [**Amazon Essentials Womens Regular-Fit Long-Sleeve Lightweight Plaid Flannel Shirt with Brushed Finish Shirttail Hem Navy Buffalo Plaid Large**Amazon Essentials**$12.08**4.3★**▲ 80%**](https://www.amazon.com/dp/B07BJ8CC4S) [**Legendary Whitetails Womens Flannel Long Sleeve 100% Cotton Button Up Shirt**Legendary Whitetails**$21.10**4.4★**▲ 77%**](https://www.amazon.com/dp/B0FBPB2JF6) [**CHYRII Womens Oversized Flannel Shirts Button Down Long Sleeve Plaid Shirt Business Casual Blouse Top Pastel Pink M**CHYRII**$17.19**4.3★**▲ 62%**](https://www.amazon.com/dp/B0FJLYGJ8T)
**~~View all trending →~~**
## **What buyers say about pink flannel**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**20%
*“Good fit”*
**Color**15%
*“the color was accurate”*
**Quality-Overall**10%
*“Decent quality”*
**Comfort-Overall**7%
*“It is comfortable”*
**Material Quality**6%
*“Material is nice and thick”*
**Soft Feel**6%
*“They are as soft as they promise”*
**Shape/Style**5%
*“Looks fantastic white pants, shorts and a white skirt”*
**Weight Light**4%
*“Great lightweight flannel”*
**Value For Money**2%
*“Decent price”*
**Advertised Vs Actual Product**2%
*“Just as described”*
### **What buyers complain about **
**Size-Overall**29%
*“bigger than expected”*
**Material Quality**11%
*“Scratchy material”*
**Sleeve Fit**7%
*“Sleeves and body are long, way offfrom the size chart”*
**Allergies**4%
*“A little bit itchy”*
**Color**4%
*“I wasnt too fond of the color”*
**Advertised Vs Actual Product**2%
*“Different than the photo”*
**Product Condition**2%
*“Old and Used Shacket”*
**Durability**2%
*“this shirt shrunk drastically”*
**Hard Feel**2%
*“Not soft”*
**Thickness**2%
*“Pretty thin and pretty scratchy”*
### **Top return reasons **
**Size-Overall**45%
**Color**9%
**Length**7%
**Chest Fit**7%
**Material Quality**6%
**Sleeve Fit**5%
**Advertised Vs Actual Product**3%
**Shoulder Fit**2%
**Arm Fit**2%
**Thin**2%
## **Common questions**
- **Is pink flannel profitable to sell on Amazon United States?**
- The niche generates $24K/yr across 60 tracked products. 1 of 18 products launched in the last 360 days are still selling. 90-day search growth is -42.2%. Flapen's verdict: Skip it (37/100).
- **How competitive is the pink flannel niche?**
- 25 brands and 29 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in pink flannel?**
- Top complaints mined from reviews: Size-Overall, Material Quality, Sleeve Fit. The return rate is 15.5% — above our launch gate.
- **When does demand for pink flannel peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 7.1× the quietest.
- **What does it cost to enter the pink flannel niche?**
- Listings span $12.08–$30.63; the average listing price is $21.12 (sweet spot $15–$100). The average incumbent carries 2,509 reviews — the moat a new listing must climb.
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