---
title: "Pillsbury Doughboy Costume — $0/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/pillsbury-doughboy-costume"
last_updated: "2026-08-11T20:30:54.827Z"
locale: en
meta:
description: "Niche score 30/100 · $0/yr market · 42K searches/yr · $27.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 30/100 · $0/yr market · 42K searches/yr · $27.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pillsbury Doughboy Costume — $0/yr Amazon US Niche (2026) - Flapen"
---
# **pillsbury doughboy costume**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 22Conversion 0Competition 27Returns 12Price range 85Avg price 95Brand share 54Review moat 46Quality gap 43
**Avg price**
**Incredible****$27.59**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.03–$78.24**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****1,919.43**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****69%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-6.6%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****8.6%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$0**
$0/yr · 42K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, pillsbury doughboy costume is a $0/yr Amazon United States market (42K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 30/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pillsbury doughboy costume market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$7K–$14K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#29,365**
- **Page quality**
- **0%**
- **Prime**
- **79%**
- **Sponsored**
- **79%**
- **Out of stock**
- **21.0%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▲rising
**Sellers**
**17**
**Top-5 brand share**
**72%**
Top 20: 100%
**Top-5 click share**
**69%**
Top 20: 100%
**Open market**
**19%**
- Hyzrz21% - Syhood19% - Xpsivponi11% - Odd Sox11% - Tee Luv10% - SATINIOR9%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -6.6% search growth over the last 90 days.
6K4KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 55.0×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/pillsbury-doughboy-costume/trend)
## **Top pillsbury doughboy costume products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$010%$015%$020%$01101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Syhood 4 Pcs Chef Hats for Kids Adjustable White Chef Hat Cook Toques Cooking Baker Cap for Baking Cooking Parties Art Class(White)**Syhood**$13.01**4.6★252 rev](https://www.amazon.com/dp/B093PLPH7F) [2**Hyzrz Chef Hat Adult Adjustable Elastic Baker Kitchen Cooking Chef Cap (White)**Hyzrz**$6.03**4.6★12,393 rev](https://www.amazon.com/dp/B01HAGXX8C) [3**Xpsivponi Mens Colonel White Suit Fast Food Characters Fancy Costume Outfit(Z2790 XL)**Xpsivponi**$57.95**4.4★80 rev](https://www.amazon.com/dp/B0CJRHB92Y) [4**Crazy Socks Pillsbury Doughboy Graphic Unisex Crew Socks Large Officially Licensed General Mills Design for Adults & Teens Folded Novelty Food Socks Fun Gift**Odd Sox**$9.96**5.0★1 rev](https://www.amazon.com/dp/B0GXWYC9BX) [5**Tee Luv Mens Pillsbury Doughboy Shirt - Poppin Fresh Food Logo T-Shirt (White) (XL)**Tee Luv**$20.23**3.8★10 rev](https://www.amazon.com/dp/B0BWJXTQCG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Crazy Socks Pillsbury Doughboy Graphic Unisex Crew Socks Large Officially Licensed General Mills Design for Adults & Teens Folded Novelty Food Socks Fun Gift**Odd Sox**$9.96**1 rev2mo ago](https://www.amazon.com/dp/B0GXWYC9BX) [**Rubies at Party City Ghostbusters: Stay Puft Infant/Toddler Costume for Babies Unisex 12-18 Months**Rubies**$33.80**652 rev1y ago](https://www.amazon.com/dp/B0FDR8J7FH) [**GOPRIME Halloween Inflatable Chef Adult Size Costume Full Body Blow Up Cooking Outfit for Cosplay Party or Fun (Bronze)**GOPRIME**$52.62**16 rev1y ago](https://www.amazon.com/dp/B0F8ZKCVL7) [**Xpsivponi Mens Colonel White Suit Fast Food Characters Fancy Costume Outfit(Z2790 XL)**Xpsivponi**$57.95**80 rev2y ago](https://www.amazon.com/dp/B0CJRHB92Y) [**Tee Luv Mens Pillsbury Doughboy Shirt - Poppin Fresh Food Logo T-Shirt (White) (XL)**Tee Luv**$20.23**10 rev3y ago](https://www.amazon.com/dp/B0BWJXTQCG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Crazy Socks Pillsbury Doughboy Graphic Unisex Crew Socks Large Officially Licensed General Mills Design for Adults & Teens Folded Novelty Food Socks Fun Gift**Odd Sox**$9.96**5.0★**▲ 671%**](https://www.amazon.com/dp/B0GXWYC9BX) [**Tee Luv Mens Pillsbury Doughboy Shirt - Poppin Fresh Food Logo T-Shirt (White) (XL)**Tee Luv**$20.23**3.8★**▲ 653%**](https://www.amazon.com/dp/B0BWJXTQCG) [**Xpsivponi Mens Colonel White Suit Fast Food Characters Fancy Costume Outfit(Z2790 XL)**Xpsivponi**$57.95**4.4★**▲ 596%**](https://www.amazon.com/dp/B0CJRHB92Y) [**Syhood 4 Pcs Chef Hats for Kids Adjustable White Chef Hat Cook Toques Cooking Baker Cap for Baking Cooking Parties Art Class(White)**Syhood**$13.01**4.6★**▲ 499%**](https://www.amazon.com/dp/B093PLPH7F) [**SUNLAND Kids Apron And Hat Set Children Chef Apron For Cooking Baking Painting White(S:3-6 Years)**SUNLAND**$10.04**4.6★**▲ 321%**](https://www.amazon.com/dp/B07MSJRVLC)
**~~View all trending →~~**
## **What buyers say about pillsbury doughboy costume**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**23%
*“Good quality- Halloween costume for dad”*
**Gifting Purpose**19%
*“Great gift for my son”*
**Value For Money**17%
*“fair price”*
**Size-Overall**16%
*“Fits well”*
**Advertised Vs Actual Product**10%
*“Just as expected”*
**Comfort-Overall**4%
*“Easy, comfortable, fair price”*
**Ease Of Cleaning**3%
*“Its easy to clean”*
**Durability**2%
*“its very durable. for going out not actually cooking”*
**Baking**2%
*“Perfect for my bakers costume to go with my Cookie Monster trunk or treat”*
**Flexibility**1%
*“is easy to adjust thanks to the elastic back”*
### **What buyers complain about **
**Size-Overall**38%
*“the hat is way to big for a baby under 1 yr”*
**Pockets/Compartments**17%
*“Crooked Pockets”*
**Quality-Overall**17%
*“Disappointed in the quality control and cleanliness standards”*
**Material Quality**7%
*“Very cheap material”*
**Transparency**4%
*“very see-through”*
**Thickness**4%
*“The apron is super thin”*
**Wrinkles**2%
*“Its folded when it arrives so there are some creases”*
### **Top return reasons **
**Size-Overall**69%
**Length**5%
**Advertised Vs Actual Product**4%
**Material Quality**4%
**Quality-Overall**3%
**Value For Money**3%
**Waist Fit**2%
**Color**2%
**Shape/Style**2%
**Product Condition**2%
## **Common questions**
- **Is pillsbury doughboy costume profitable to sell on Amazon United States?**
- The niche generates $0/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -6.6%. Flapen's verdict: Skip it (30/100).
- **How competitive is the pillsbury doughboy costume niche?**
- 12 brands and 17 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in pillsbury doughboy costume?**
- Top complaints mined from reviews: Size-Overall, Pockets/Compartments, Quality-Overall. The return rate is 8.6% — above our launch gate.
- **When does demand for pillsbury doughboy costume peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 55.0× the quietest.
- **What does it cost to enter the pillsbury doughboy costume niche?**
- Listings span $6.03–$78.24; the average listing price is $27.59 (sweet spot $15–$100). The average incumbent carries 1,919 reviews — the moat a new listing must climb.
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