---
title: "Olive Green Shirt — $128K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/olive-green-shirt"
last_updated: "2026-08-06T02:37:38.307Z"
locale: en
meta:
description: "Niche score 49/100 · $128K/yr market · 1.1M searches/yr · $15.60 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $128K/yr market · 1.1M searches/yr · $15.60 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Olive Green Shirt — $128K/yr Amazon US Niche (2026) - Flapen"
---
# **olive green shirt**
**Skip it**
Weak search conversion (0.7%) — this niche doesn't clear our bar today.
Market size 29Growth 29Conversion 9Competition 98Returns 9Price range 69Avg price 77Brand share 85Review moat 25Quality gap 63
**Competition**
**Incredible****8%**
top-5 click share — an open shelf
**Brand share**
**Great****50%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$15.60**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$6.85–$32.77**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$128K**
$128K/yr · 1.1M searches
**Growth**
**Okay****+3.2%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****4,012.45**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****9.4%**
return rate — above 5% kills the launch gate
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, olive green shirt is a $128K/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 50% of demand. Verdict: Skip it — 49/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **olive green shirt market data**
- **Units sold / yr**
- **6K–8K**
- avg 0–100/product
- **Revenue / yr**
- **$94K–$125K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#490**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **1.8%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
Clicks spread well past the top 5 (8% combined) — an open shelf where new products get seen.
**Brands**
**90 **▼falling
**Sellers**
**102**
**Top-5 brand share**
**50%**
Top 20: 78%
**Top-5 click share**
**8%**
Top 20: 22%
**Open market**
**51%**
- ANRABESS12% - Zeagoo10% - PRETTYGARDEN9% - AUTOMET7% - Amazon Essentials6% - WIHOLL5%
## **Demand**
Weekly Amazon search volume, last 41 weeks — +3.2% search growth over the last 90 days.
25K15KHoliday '25Spike '26Oct '25Nov '25Jan '26Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/olive-green-shirt/trend)
## **Top olive green shirt search terms**
- **army green tops for women**214K/yr+11.8%0.4% conv. - **olive green tops for women**191K/yr+35.2%0.3% conv. - **sage green tops for women**97K/yr+24.3%0.4% conv. - **light green top**98K/yr+20.9%0.3% conv. - **sage green shirt women**48K/yr+37.9%0.4% conv. - **olive green shirt women**59K/yr-14.3%0.4% conv. - **light green tops for women**35K/yr+10.4%0.2% conv. - **green summer top**22K/yr+54.8%0.1% conv. - **emerald green blouses for women**42K/yr-29.4%0.4% conv. - **green dress shirt women**51K/yr-48.5%0.3% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/olive-green-shirt/search-terms)
## **Top olive green shirt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$1K2%$3K3%$4K4%$5K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**AUTOMET Short Sleeve Tops for Women Summer Shirts 2026 Fashion Teacher School Work Blouses Dressy Casual Outfits Lace Trendy Top Cute Plus Size T Shirt Business Spring Clothes ArmyGreen L**AUTOMET**$10.08**4.5★6,709 rev](https://www.amazon.com/dp/B0DNPTSR56) [2**Zeagoo Shirts for Women Basic Short Sleeve Tops Summer T-Shirt Basic Tees Crewneck Ribbed Trendy Workout Outift Army Green**Zeagoo**$9.98**4.5★406 rev](https://www.amazon.com/dp/B0GTQNHNSB) [3**WIHOLL Womens Spring Tops 2026 Plus Size Summer Blouses Short Sleeve Tshirts Shirts Work Casual Holiday Teacher Outfits Fashion Clothing Army Green 2XL**WIHOLL**$8.30**4.4★2,190 rev](https://www.amazon.com/dp/B0FN48CGRH) [4**AUTOMET Womens St. Patricks Day Green T-Shirt Soft Basic Crewneck Tops for Spring Summer Everyday Wear 02lightgreen L**AUTOMET**$8.13**4.5★6,225 rev](https://www.amazon.com/dp/B09SNTP3JX) [5**CHICME Women Built-in Bra Tank Tops Sleeveless Casual Shirts Racerback Ribbed Fitted Tank Tops (US Alpha Medium Regular Regular Army Green)**CHICME**$18.33**4.0★4,120 rev](https://www.amazon.com/dp/B0DJ1CTNC5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Essentials Womens Slim-Fit Ribbed Tank Top Dark Sage Green Medium**Amazon Essentials**$9.40**198 rev3mo ago](https://www.amazon.com/dp/B0FS2FV2R6) [**Zeagoo Shirts for Women Basic Short Sleeve Tops Summer T-Shirt Basic Tees Crewneck Ribbed Trendy Workout Outift Army Green**Zeagoo**$9.98**406 rev3mo ago](https://www.amazon.com/dp/B0GTQNHNSB) [**siliteelon Kelly Green Tops for Women St Patricks Day Dressy Casual 3/4 Sleeve Ruffle Bell Blouse Sping Summer Outfits Kelly Green M**siliteelon**$18.00**711 rev7mo ago](https://www.amazon.com/dp/B0G8L1BGWH) [**WIHOLL Womens Spring Tops 2026 Plus Size Summer Blouses Short Sleeve Tshirts Shirts Work Casual Holiday Teacher Outfits Fashion Clothing Army Green 2XL**WIHOLL**$8.30**2,190 rev8mo ago](https://www.amazon.com/dp/B0FN48CGRH) [**WIHOLL Womens Summer Blouses 2026 Spring Tops Short Sleeve Shirts St Patricks Day Fashion Clothing Holiday Outfits Army Green L**WIHOLL**$8.35**2,190 rev8mo ago](https://www.amazon.com/dp/B0FN4714VF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Zeagoo Shirts for Women Basic Short Sleeve Tops Summer T-Shirt Basic Tees Crewneck Ribbed Trendy Workout Outift Army Green**Zeagoo**$9.98**4.5★**▲ 37%**](https://www.amazon.com/dp/B0GTQNHNSB) [**Amazon Essentials Womens Slim-Fit Ribbed Tank Top Dark Sage Green Medium**Amazon Essentials**$9.40**4.2★**▲ 37%**](https://www.amazon.com/dp/B0FS2FV2R6) [**WIHOLL Womens Summer Blouses 2026 Spring Tops Short Sleeve Shirts St Patricks Day Fashion Clothing Holiday Outfits Army Green L**WIHOLL**$8.35**4.4★**▲ 35%**](https://www.amazon.com/dp/B0FN4714VF) [**AUTOMET Short Sleeve Shirts for Women Dressy Casual Summer Tops 2026 Henley Spring Fashion Teacher School Outfits Work Blouses Trendy Cozy Cute Plus Size T-Shirts Business Clothes LitGreen L**AUTOMET**$8.78**4.5★**▲ 32%**](https://www.amazon.com/dp/B0DZ6DBZLM) [**ANRABESS Tank Tops for Women V Neck Ribbed Knit Slim Fitted Sleeveless Basic Tee Tanks Casual Summer Clothes 2026 Army Green L**ANRABESS**$11.39**4.7★**▲ 25%**](https://www.amazon.com/dp/B0FTSPWSGZ)
**~~View all trending →~~**
## **What buyers say about olive green shirt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**24%
*“fit as expected”*
**Color**15%
*“Beautiful green”*
**Comfort-Overall**10%
*“Is comfortable”*
**Quality-Overall**8%
*“Great Quality for Price”*
**Material Quality**7%
*“lightweight material”*
**Soft Feel**6%
*“Butter soft material”*
**Shape/Style**4%
*“Cute style”*
**Value For Money**3%
*“Great value”*
**Weight Light**2%
*“So lightweight and comfortable”*
**Advertised Vs Actual Product**2%
*“exactly as pictured”*
### **What buyers complain about **
**Size-Overall**27%
*“Poor Fit”*
**Color**6%
*“Color very faded”*
**Quality-Overall**5%
*“Not well made”*
**Material Quality**4%
*“I didnt like the material”*
**Stitch/Finish/Polish**3%
*“Bad stitching”*
**Advertised Vs Actual Product**2%
*“Not as pictured”*
**Thickness**2%
*“Very thick, runs small and good luck on a return”*
**Wrinkles**2%
*“then some still have creases even after washing”*
**Shape/Style**2%
*“Not flattering”*
**Chest Fit**2%
*“Runs small in chest area”*
### **Top return reasons **
**Size-Overall**45%
**Chest Fit**9%
**Color**8%
**Length**8%
**Material Quality**6%
**Waist Fit**4%
**Sleeve Fit**3%
**Shape/Style**3%
**Advertised Vs Actual Product**2%
**Thin**2%
## **Common questions**
- **Is olive green shirt profitable to sell on Amazon United States?**
- The niche generates $128K/yr across 297 tracked products. 28 of 115 products launched in the last 360 days are still selling. 90-day search growth is +3.2%. Flapen's verdict: Skip it (49/100).
- **How competitive is the olive green shirt niche?**
- 90 brands and 102 sellers compete. The top 5 products take 8% of clicks and top 5 brands hold 50% of demand.
- **What do buyers complain about in olive green shirt?**
- Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 9.4% — above our launch gate.
- **What does it cost to enter the olive green shirt niche?**
- Listings span $6.85–$32.77; the average listing price is $15.60 (sweet spot $15–$100). The average incumbent carries 4,012 reviews — the moat a new listing must climb.
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