---
title: "Olive Green Cardigan — $69K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/olive-green-cardigan"
last_updated: "2026-08-11T22:24:21.868Z"
locale: en
meta:
description: "Niche score 44/100 · $69K/yr market · 378K searches/yr · $21.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $69K/yr market · 378K searches/yr · $21.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Olive Green Cardigan — $69K/yr Amazon US Niche (2026) - Flapen"
---
# **olive green cardigan**
**Skip it**
High returns (9.8%) — this niche doesn't clear our bar today.
Market size 17Growth 12Conversion 10Competition 97Returns 8Price range 79Avg price 92Brand share 78Review moat 25Quality gap 60
**Competition**
**Incredible****10%**
top-5 click share — an open shelf
**Avg price**
**Great****$21.89**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.93–$36.04**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****57%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****4,775.8**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$69K**
$69K/yr · 378K searches
**Growth**
**Bad****-26.7%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.8%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****9.8%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, olive green cardigan is a $69K/yr Amazon United States market (378K searches/yr). The top 5 brands hold 57% of demand. Verdict: Skip it — 44/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **olive green cardigan market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$44K–$55K**
- units × avg price
- **Conversion rate**
- **0.8%**
- **Avg BSR**
- **#245**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **87%**
- **Out of stock**
- **5.3%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **189 days**
## **Competition & brand share**
Clicks spread well past the top 5 (10% combined) — an open shelf where new products get seen.
**Brands**
**79 **▼falling
**Sellers**
**89**
**Top-5 brand share**
**57%**
Top 20: 78%
**Top-5 click share**
**10%**
Top 20: 28%
**Open market**
**44%**
- Amazon Essentials30% - GRACE KARIN13% - GRECERELLE4% - LETDIOSTO4% - YSYOKOW2% - Urban CoCo2%
## **Top olive green cardigan search terms**
- **sage green cardigan**35K/yr-13.9%0.4% conv. - **olive green cardigan**44K/yr-15.6%0.5% conv. - **light green cardigan**34K/yr-38.1%0.6% conv. - **lime green cardigan**27K/yr-11.9%0.5% conv. - **mint green cardigan**24K/yr-29.0%0.4% conv. - **olive green cardigan women**32K/yr-32.0%0.6% conv. - **green cropped cardigan**17K/yr-33.1%0.4% conv. - **sage green cardigan for women**14K/yr-21.2%0.3% conv. - **army green cardigan**17K/yr-0.7%0.3% conv. - **sage cardigan**11K/yr-18.9%0.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/olive-green-cardigan/search-terms)
## **Top olive green cardigan products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$6862%$1K3%$2K4%$3K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Olive X-Small**Amazon Essentials**$15.47**4.4★19,543 rev](https://www.amazon.com/dp/B08T7QT7JB) [2**Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Olive X-Large**Amazon Essentials**$15.57**4.4★19,543 rev](https://www.amazon.com/dp/B08T7NX156) [3**Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Sage Green Heather Large**Amazon Essentials**$15.38**4.4★19,543 rev](https://www.amazon.com/dp/B08T7NM68H) [4**Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Dark Green Large**Amazon Essentials**$15.38**4.4★19,543 rev](https://www.amazon.com/dp/B08T7QSJGW) [5**Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Sage Green Heather Small**Amazon Essentials**$15.11**4.4★19,543 rev](https://www.amazon.com/dp/B08T7JC23Y)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**GRACE KARIN Womens Summer Green Cardigan Sweaters Lightweight Cardigans for Women Trendy Button Shrug Sweater Tops M**GRACE KARIN**$24.18**3,220 rev6mo ago](https://www.amazon.com/dp/B0GCD37LNB) [**Selagira Womens Lightweight Cardigan Sweaters Button Down Long Sleeve Knit Cardigans for Women Summer Spring (US Alpha Large Regular Regular Green)**Selagira**$28.91**14 rev6mo ago](https://www.amazon.com/dp/B0GCKF61YC) [**Casuashion Womens Cropped Cardigan Sweaters Crew Neck Button Down Open Front Knit Bolero Shrugs Green**Casuashion**$27.96**593 rev11mo ago](https://www.amazon.com/dp/B0FK8XHL98) [**LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Deep Green S**LETDIOSTO**$25.98**1,003 rev1y ago](https://www.amazon.com/dp/B0FF4N371D) [**Urban CoCo Womens Cropped Cardigan Sweater Lightweight Long Sleeve Y2K Fall Spring Jacket Clothes 2026 (Green Fern M)**Urban CoCo**$24.73**375 rev1y ago](https://www.amazon.com/dp/B0DXK29BYC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Selagira Womens Lightweight Cardigan Sweaters Button Down Long Sleeve Knit Cardigans for Women Summer Spring (US Alpha Large Regular Regular Green)**Selagira**$28.91**4.2★**▲ 70%**](https://www.amazon.com/dp/B0GCKF61YC) [**Amazon Essentials Womens Lightweight Long Sleeve Open-Front Cardigan Sweater (Available in Plus Size) Sage Green Heather XX-Large**Amazon Essentials**$13.80**4.4★**▲ 57%**](https://www.amazon.com/dp/B08T7R255P) [**Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Sage Green Heather Small**Amazon Essentials**$15.11**4.4★**▲ 50%**](https://www.amazon.com/dp/B08T7JC23Y) [**GRACE KARIN Womens Summer Green Cardigan Sweaters Lightweight Cardigans for Women Trendy Button Shrug Sweater Tops M**GRACE KARIN**$24.18**4.5★**▲ 40%**](https://www.amazon.com/dp/B0GCD37LNB) [**Amazon Essentials Womens Relaxed Fit Midweight Cardigan Sweater Lime Green Small**Amazon Essentials**$21.47**4.4★**▲ 40%**](https://www.amazon.com/dp/B0BG7N8RMW)
**~~View all trending →~~**
## **What buyers say about olive green cardigan**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**21%
*“Fits as expected”*
**Quality-Overall**12%
*“Great quality, great cardi”*
**Color**11%
*“Beautiful color”*
**Soft Feel**10%
*“Buttery soft”*
**Weight Light**8%
*“more suited for cool evening or over lightweight shirt”*
**Comfort-Overall**7%
*“Comfortable fit”*
**Material Quality**3%
*“Nice material and very comfortable”*
**Value For Money**3%
*“Good for the price”*
**Shape/Style**3%
*“Love the shape”*
**Advertised Vs Actual Product**2%
*“AS ADVERTISED”*
### **What buyers complain about **
**Size-Overall**16%
*“Too long”*
**Quality-Overall**8%
*“Very cheaply made”*
**Color**5%
*“Colors may be inaccurate”*
**Durability**5%
*“quickly unraveled”*
**Pilling/Linting**3%
*“Heavy Pilling”*
**Wrinkles**3%
*“Wrinkled”*
**Material Quality**3%
*“The material is a little stiffer than I was anticipating”*
**Thickness**2%
*“It is not sheer thin fabric”*
**Stitch/Finish/Polish**2%
*“Its funny because the shoulder seam is on the outside”*
**Value For Money**1%
*“Looks Expensive”*
### **Top return reasons **
**Size-Overall**49%
**Color**9%
**Length**6%
**Material Quality**6%
**Sleeve Fit**5%
**Chest Fit**4%
**Thin**4%
**Shape/Style**2%
**Shoulder Fit**2%
**Advertised Vs Actual Product**2%
## **Common questions**
- **Is olive green cardigan profitable to sell on Amazon United States?**
- The niche generates $69K/yr across 267 tracked products. 1 of 90 products launched in the last 360 days are still selling. 90-day search growth is -26.7%. Flapen's verdict: Skip it (44/100).
- **How competitive is the olive green cardigan niche?**
- 79 brands and 89 sellers compete. The top 5 products take 10% of clicks and top 5 brands hold 57% of demand.
- **What do buyers complain about in olive green cardigan?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 9.8% — above our launch gate.
- **What does it cost to enter the olive green cardigan niche?**
- Listings span $9.93–$36.04; the average listing price is $21.89 (sweet spot $15–$100). The average incumbent carries 4,776 reviews — the moat a new listing must climb.
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