---
title: "November Birthstone Jewelry — $11K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/november-birthstone-jewelry"
last_updated: "2026-08-06T09:41:09.808Z"
locale: en
meta:
description: "Niche score 42/100 · $11K/yr market · 65K searches/yr · $23.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $11K/yr market · 65K searches/yr · $23.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "November Birthstone Jewelry — $11K/yr Amazon US Niche (2026) - Flapen"
---
# **november birthstone jewelry**
**Skip it**
A small market ($11K/yr) — this niche doesn't clear our bar today.
Market size 3Growth 53Conversion 9Competition 36Returns 34Price range 81Avg price 95Brand share 61Review moat 32Quality gap 70
**Avg price**
**Incredible****$23.59**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.76–$45.27**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Growth**
**Good****+25.0%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****64%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****4.3%**
return rate — above 5% kills the launch gate
**Review moat**
**Okay****3,311.95**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$11K**
$11K/yr · 65K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, november birthstone jewelry is a $11K/yr Amazon United States market (65K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **november birthstone jewelry market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$12K–$18K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#7,330**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **2.2%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▼falling
**Sellers**
**27**
**Top-5 brand share**
**68%**
Top 20: 100%
**Top-5 click share**
**64%**
Top 20: 100%
**Open market**
**25%**
- JSJOY25% - Pls Back13% - Turandoss12% - Hidepoo10% - Aurora Tears9% - ZKJTEARY7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +25.0% search growth over the last 90 days.
7K5KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 13.9×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/november-birthstone-jewelry/trend)
## **Top november birthstone jewelry search terms**
- **november birthstone**38K/yr+26.7%0.2% conv. - **november birthstone jewelry**24K/yr+21.6%0.3% conv. - **november birthstone jewelry for women**2K/yr+12.1%1.0% conv. - **birthstones for november**374/yr+193.3%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/november-birthstone-jewelry/search-terms)
## **Top november birthstone jewelry products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$1K20%$2K30%$3K40%$4K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**JSJOY Dainty Birthstone Bracelets for Teenages November Birthstone Bracelet for Women Citrine Bracelet Birthday Gifts Simple Gold Link Chain Bracelet Mom Gifts for Mothers Day**JSJOY**$12.10**4.3★291 rev](https://www.amazon.com/dp/B0CSFN7JD8) [2**Pls Back Dainty Gold Charm Necklaces for Women Non Tarnish 14K Trendy Blue Green Cubic Zirconia Emerald Pendant Birthstone Necklaces Birthday Gifts for Women Waterproof Jewelry November(Citrine)**Pls Back**$8.76**4.5★658 rev](https://www.amazon.com/dp/B0D9Y5B9TM) [3**Turandoss Birthday Gifts for Women Trendy 14K Gold Plated Letter L Heart Knot Bangle Bracelet November Lab Yellow Citrine Birthstone Bracelet Birthday Bridesmaid Gifts for Women**Turandoss**$16.96**4.2★34 rev](https://www.amazon.com/dp/B0FBLSFZ6D) [4**Hidepoo Birthday Gifts for Women - Citrine Birthstone Personalized Gift November Birthstone Jewelry for Women Wife Mom Tiny Disc Initial A Necklace**Hidepoo**$31.24**3.9★59 rev](https://www.amazon.com/dp/B0BTYY43LZ) [5**ZKJTEARY Siliver Tennis Bracelets for Women Cubic Zirconia Tennis Bracelets Birthstone Bracelet Jewelry Birthday Valentine Mothers Day Gift for Women Mom Wife Her (November-Topaz)**ZKJTEARY**$9.13**4.2★54 rev](https://www.amazon.com/dp/B0F7QCMR85)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Lyniuoy November Birthstone Stud Earrings Citrine Golden Yellow Birthday Gifts With Gift Box 18K White Gold Plated 925 Sterling Silver Hypoallergenic Flat Back Stud For Sensitive Ear 5mm 0.5ct X2**Lyniuoy**$26.77**168 rev4mo ago](https://www.amazon.com/dp/B0GSMNXYVZ) [**Yoosteel November Birthstone Bracelet for Women 14K-Gold-Plated Bracelets**Yoosteel**$10.34**684 rev1y ago](https://www.amazon.com/dp/B0FDKBBGMJ) [**Turandoss Birthday Gifts for Women Trendy 14K Gold Plated Letter L Heart Knot Bangle Bracelet November Lab Yellow Citrine Birthstone Bracelet Birthday Bridesmaid Gifts for Women**Turandoss**$16.96**34 rev1y ago](https://www.amazon.com/dp/B0FBLSFZ6D) [**ZKJTEARY Siliver Tennis Bracelets for Women Cubic Zirconia Tennis Bracelets Birthstone Bracelet Jewelry Birthday Valentine Mothers Day Gift for Women Mom Wife Her (November-Topaz)**ZKJTEARY**$9.13**54 rev1y ago](https://www.amazon.com/dp/B0F7QCMR85) [**RLMOON Gold Birthstone Rings for Women Non Tarnish 14K Gold Plated Stackable Ring Dainty CZ Emerald Green Gemstone Eternity Band Size 7**RLMOON**$9.45**72 rev1y ago](https://www.amazon.com/dp/B0DWMXKV4C)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Lyniuoy November Birthstone Stud Earrings Citrine Golden Yellow Birthday Gifts With Gift Box 18K White Gold Plated 925 Sterling Silver Hypoallergenic Flat Back Stud For Sensitive Ear 5mm 0.5ct X2**Lyniuoy**$26.77**4.5★**▲ 145%**](https://www.amazon.com/dp/B0GSMNXYVZ) [**GlameVibe Birthstone Rings For Women Silver Stackable Cubic Zirconia Stainless Steel Birth Stone Ring To My Daughter/Mom Birthday Unique Gifts Jewelry (11-Silver-November 7)**GlameVibe**$9.58**3.6★**▲ 143%**](https://www.amazon.com/dp/B0D4DL1NX1) [**GlameVibe Birthstone Rings For Women Silver Stackable Cubic Zirconia Stainless Steel Birth Stone Ring To My Daughter/Mom Birthday Unique Gifts Jewelry (11-Gold-November 7)**GlameVibe**$9.26**3.6★**▲ 132%**](https://www.amazon.com/dp/B0D7W868R3) [**FANCIME Citrine Cross Necklace For Women Sterling Silver Birthstone Citrine Infinity Heart November Birthstone Jewelry Valentines Day Gifts for Women**FANCIME**$42.14**4.6★**▲ 126%**](https://www.amazon.com/dp/B0912CTHZ7) [**JSJOY Dainty Birthstone Bracelets for Teenages November Birthstone Bracelet for Women Citrine Bracelet Birthday Gifts Simple Gold Link Chain Bracelet Mom Gifts for Mothers Day**JSJOY**$12.10**4.3★**▲ 104%**](https://www.amazon.com/dp/B0CSFN7JD8)
**~~View all trending →~~**
## **What buyers say about november birthstone jewelry**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Precious Gemstone**17%
*“Stones are beautiful in the ring”*
**Quality-Overall**14%
*“Doesn't look cheap”*
**Value For Money**11%
*“Good value for my money”*
**Gifting Purpose**11%
*“Birthday gift”*
**Durability**9%
*“looks amazing, durable”*
**Thickness**7%
*“isnt too thick”*
**Color**5%
*“This works - pretty”*
**Chain/Key Quality**5%
*“Great choice - nice chain”*
**Size-Overall**5%
*“It is the perfect size”*
**Comfort-Overall**3%
*“Both rings are very comfortable on”*
### **What buyers complain about **
**Durability**20%
*“the initial came off soon after use”*
**Color**15%
*“the chain doesnt make her skin green”*
**Precious Gemstone**10%
*“the birthstone is too light”*
**Size-Overall**10%
*“It is a small”*
**Wrist Fit**5%
*“not snug on my wrist”*
### **Top return reasons **
**Size-Overall**46%
**Color**14%
**Advertised Vs Actual Product**6%
**Chain/Key Quality**5%
**Quality-Overall**5%
**Metal Authenticity**5%
**Wrist Fit**4%
**Precious Gemstone**3%
**Durability**3%
**Defective Material/Parts**2%
## **Common questions**
- **Is november birthstone jewelry profitable to sell on Amazon United States?**
- The niche generates $11K/yr across 19 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +25.0%. Flapen's verdict: Skip it (42/100).
- **How competitive is the november birthstone jewelry niche?**
- 15 brands and 27 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in november birthstone jewelry?**
- Top complaints mined from reviews: Durability, Color, Precious Gemstone. The return rate is 4.3%.
- **When does demand for november birthstone jewelry peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 13.9× the quietest.
- **What does it cost to enter the november birthstone jewelry niche?**
- Listings span $8.76–$45.27; the average listing price is $23.59 (sweet spot $15–$100). The average incumbent carries 3,312 reviews — the moat a new listing must climb.
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