---
title: "North Face Jacket Men — $658K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/north-face-jacket-men"
last_updated: "2026-08-10T01:15:21.753Z"
locale: en
meta:
description: "Niche score 39/100 · $658K/yr market · 4.5M searches/yr · $90.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $658K/yr market · 4.5M searches/yr · $90.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "North Face Jacket Men — $658K/yr Amazon US Niche (2026) - Flapen"
---
# **north face jacket men**
**Skip it**
Soft demand (-57.7% this quarter) — this niche doesn't clear our bar today.
Market size 67Growth 0Conversion 2Competition 98Returns 9Price range 27Avg price 78Brand share 23Review moat 41Quality gap 35
**Competition**
**Incredible****9%**
top-5 click share — an open shelf
**Avg price**
**Great****$90.66**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$658K**
$658K/yr · 4.5M searches
**Review moat**
**Okay****2,425.51**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$12.23–$323.12**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Returns**
**Bad****9.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-57.7%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, north face jacket men is a $658K/yr Amazon United States market (4.5M searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **north face jacket men market data**
- **Units sold / yr**
- **8K–10K**
- avg 0–100/product
- **Revenue / yr**
- **$725K–$907K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#812**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **81%**
- **Out of stock**
- **6.7%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **141 days**
## **Competition & brand share**
Clicks spread well past the top 5 (9% combined) — an open shelf where new products get seen.
**Brands**
**26 **▲rising
**Sellers**
**143**
**Top-5 brand share**
**91%**
Top 20: 99%
**Top-5 click share**
**9%**
Top 20: 27%
**Open market**
**16%**
- The North Face67% - Columbia7% - 33,000ft4% - MARMOT3% - Outdoor Ventures2% - BAERSkin1% - Open — no brand owns it (20 brands, 16%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -57.7% search growth over the last 90 days.
500K300KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 31.2×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/north-face-jacket-men/trend)
## **Top north face jacket men search terms**
- **north face jacket men**1.5M/yr-76.5%0.1% conv. - **the north face women**409K/yr-49.4%0.1% conv. - **the north face men**283K/yr-7.4%0.0% conv. - **north face women**292K/yr-52.8%0.1% conv. - **north face jacket**422K/yr-65.2%0.1% conv. - **the north face jacket men**351K/yr-72.4%0.0% conv. - **north face rain jacket womens**83K/yr+34.5%0.4% conv. - **north face men**171K/yr-54.4%0.1% conv. - **northface rain jacket womens**66K/yr+32.4%0.3% conv. - **north face rain jacket men**59K/yr+30.3%0.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/north-face-jacket-men/search-terms)
## **Top north face jacket men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$7K2%$13K3%$20K4%$26K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**The North Face Tsillan Full Zip Mens Fleece TNF Black Heather Sz L**The North Face**$86.20**4.6★1,155 rev](https://www.amazon.com/dp/B08C6SGZNJ) [2**The North Face Mens Junction Insulated Jacket - Water Repellent Winter Coat Secure Zip Hand Pockets TNF Black Large**The North Face**$96.73**4.5★555 rev](https://www.amazon.com/dp/B0CNBX2LSF) [3**The North Face Womens Osito Full Zip Fleece Jacket (Standard & Plus Size) - Soft & Lightweight Fleece Secure Zip Pockets TNF Black-NPF Large**The North Face**$77.19**4.7★704 rev](https://www.amazon.com/dp/B0CMRNDRG4) [4**The North Face Mens Antora Jacket (Standard & Big Size) - Waterproof & Windproof Rain Coat Secure Zip Hand Pockets TNF Black-NPF Large**The North Face**$110.42**4.7★2,140 rev](https://www.amazon.com/dp/B0CNC4F4FP) [5**Columbia Mens Watertight II Waterproof Rain Jacket Black Large**Columbia**$57.92**4.7★2,665 rev](https://www.amazon.com/dp/B0CLR98667)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**The North Face Womens Antora Rain Parka - Long Length Windproof & Waterproof Jacket Adjustable Hood Secure Zip Pockets Summit Navy Large**The North Face**$120.40**107 rev1y ago](https://www.amazon.com/dp/B0F97YMD3J) [**The North Face Womens Antora Jacket (Standard & Plus Size) - Waterproof & Windproof Rain Coat Secure Zip Hand Pockets Frost Grey/Granite Grey Medium**The North Face**$108.20**1 rev1y ago](https://www.amazon.com/dp/B0F97WG8SQ) [**The North Face Womens Antora Rain Hoodie (Standard & Plus Size) - Waterproof & Windproof Jacket Secure Zip Pockets Metal Pink Medium**The North Face**$121.34**188 rev1y ago](https://www.amazon.com/dp/B0F97TWN26) [**The North Face Mens Junction Insulated Jacket - Water Repellent Winter Coat Secure Zip Hand Pockets Burnt Umber X-Large**The North Face**$94.08**555 rev1y ago](https://www.amazon.com/dp/B0DSJWLX1G) [**The North Face Mens Junction Insulated Jacket - Water Repellent Winter Coat Secure Zip Hand Pockets Summit Navy Medium**The North Face**$97.00**555 rev1y ago](https://www.amazon.com/dp/B0DSJZCKTF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**The North Face Womens Antora Rain Hoodie (Standard & Plus Size) - Waterproof & Windproof Jacket Secure Zip Pockets Metal Pink Medium**The North Face**$121.34**4.7★**▲ 163%**](https://www.amazon.com/dp/B0F97TWN26) [**The North Face Womens Antora Jacket (Standard & Plus Size) - Waterproof & Windproof Rain Coat Secure Zip Hand Pockets Frost Grey/Granite Grey Medium**The North Face**$108.20**5.0★**▲ 149%**](https://www.amazon.com/dp/B0F97WG8SQ) [**The North Face Womens Venture 2 Waterproof Hooded Rain Jacket (Standard and Plus Size) Tnf Black 2 Medium**The North Face**$87.74**4.4★**▲ 128%**](https://www.amazon.com/dp/B0B6HC2RL3) [**The North Face Womens Antora Rain Parka - Long Length Windproof & Waterproof Jacket Adjustable Hood Secure Zip Pockets Summit Navy Large**The North Face**$120.40**4.5★**▲ 120%**](https://www.amazon.com/dp/B0F97YMD3J) [**The North Face Mens Antora Jacket (Standard & Big Size) - Waterproof & Windproof Rain Coat Secure Zip Hand Pockets Summit Navy/TNF Black Large**The North Face**$104.80**4.7★**▲ 113%**](https://www.amazon.com/dp/B0BZ8VDZS3)
**~~View all trending →~~**
## **What buyers say about north face jacket men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**15%
*“High quality for price”*
**Size-Overall**15%
*“Fits true to size”*
**Warmth**12%
*“Keeps me warm”*
**Value For Money**5%
*“Excellent price”*
**Comfort-Overall**5%
*“comfortable to wear”*
**Weight Light**4%
*“Perfectly lightweight”*
**Pockets/Compartments**4%
*“I love all the pockets”*
**Weather Proof**4%
*“perfect for rainy weather”*
**Water Resistance**3%
*“it is waterproof”*
**Advertised Vs Actual Product**3%
*“As advertised,”*
### **What buyers complain about **
**Size-Overall**22%
*“Don't fit”*
**Value For Money**6%
*“over priced”*
**Quality-Overall**5%
*“has dropped in quality significantly”*
**Color**3%
*“The black color is dark”*
**Zipper Quality**3%
*“Defective Zipper”*
**Durability**3%
*“It broke within one week of having it :”*
**Water Resistance**2%
*“this mediocre waterproof jacket failed me miserably”*
**Advertised Vs Actual Product**2%
*“Not as advertised”*
**Thickness**2%
*“Its not super thick material”*
**Strap/String Quality**2%
*“Biggest complaint is that the straps rub my arm pits unless its fully tightened”*
### **Top return reasons **
**Size-Overall**60%
**Color**4%
**Material Quality**3%
**Chest Fit**3%
**Sleeve Fit**3%
**Advertised Vs Actual Product**3%
**Value For Money**2%
**Shoulder Fit**2%
**Waist Fit**2%
**Thin**2%
## **Common questions**
- **Is north face jacket men profitable to sell on Amazon United States?**
- The niche generates $658K/yr across 277 tracked products. 8 of 17 products launched in the last 360 days are still selling. 90-day search growth is -57.7%. Flapen's verdict: Skip it (39/100).
- **How competitive is the north face jacket men niche?**
- 26 brands and 143 sellers compete. The top 5 products take 9% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in north face jacket men?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 9.4% — above our launch gate.
- **When does demand for north face jacket men peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 31.2× the quietest.
- **What does it cost to enter the north face jacket men niche?**
- Listings span $12.23–$323.12; the average listing price is $90.66 (sweet spot $15–$100). The average incumbent carries 2,426 reviews — the moat a new listing must climb.
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