---
title: "Nightmare Before Christmas Hoodie — $23K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/nightmare-before-christmas-hoodie"
last_updated: "2026-08-12T00:09:01.170Z"
locale: en
meta:
description: "Niche score 43/100 · $23K/yr market · 233K searches/yr · $32.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $23K/yr market · 233K searches/yr · $32.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Nightmare Before Christmas Hoodie — $23K/yr Amazon US Niche (2026) - Flapen"
---
# **nightmare before christmas hoodie**
**Skip it**
Soft demand (-42.9% this quarter) — this niche doesn't clear our bar today.
Market size 6Growth 4Conversion 4Competition 87Returns 76Price range 87Avg price 95Brand share 34Review moat 71Quality gap 42
**Avg price**
**Incredible****$32.24**
avg listing price — sweet spot $15–$100
**Competition**
**Great****28%**
top-5 click share — an open shelf
**Price range**
**Great****$9.33–$65.71**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****2.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****650.54**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****$23K**
$23K/yr · 233K searches
**Growth**
**Bad****-42.9%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, nightmare before christmas hoodie is a $23K/yr Amazon United States market (233K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **nightmare before christmas hoodie market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$48K–$64K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#43,710**
- **Page quality**
- **0%**
- **Prime**
- **91%**
- **Sponsored**
- **65%**
- **Out of stock**
- **13.4%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
**Brands**
**18 **▲rising
**Sellers**
**28**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**28%**
Top 20: 63%
**Open market**
**13%**
- Disney30% - mlsjdger26% - Opeybews15% - FJunHappy10% - My Sky3% - Mad Engine3% - Open — no brand owns it (12 brands, 13%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -42.9% search growth over the last 90 days.
25K15KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 23.9×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/nightmare-before-christmas-hoodie/trend)
## **Top nightmare before christmas hoodie search terms**
- **nightmare before christmas hoodie**67K/yr-45.5%0.4% conv. - **jack skellington hoodie**27K/yr-52.7%0.2% conv. - **nightmare before christmas jacket**13K/yr-18.2%0.2% conv. - **nightmare before christmas sweater**43K/yr-47.1%0.2% conv. - **nightmare before christmas sweatshirt**27K/yr-35.1%0.1% conv. - **nightmare before christmas hoodies**13K/yr-30.9%0.1% conv. - **nightmare before christmas zip up hoodie**7K/yr-37.2%0.2% conv. - **jack skellington sweater**8K/yr-23.6%0.0% conv. - **jack skellington sweatshirt**10K/yr-39.6%0.3% conv. - **nightmare before christmas blanket hoodie**6K/yr-44.7%2.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/nightmare-before-christmas-hoodie/search-terms)
## **Top nightmare before christmas hoodie products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4514%$9026%$1K8%$2K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**mlsjdger Unisex Nightmare Before Christmas Jack & Sally Novelty Hoodie 3D Print Sweatshirts Hoodie for Adult**mlsjdger**$30.26**4.1★43 rev](https://www.amazon.com/dp/B08LGRXWPN) [2**mlsjdger Unisex Nightmare Before Christmas Jack & Sally Novelty Hoodie 3D Print Sweatshirts Hoodie for Adult**mlsjdger**$30.00**4.2★43 rev](https://www.amazon.com/dp/B08LG7D8J5) [3**Disney The Nightmare Before Christmas Unisex Wearable Blanket Hoodie | Adults Striped Pullover in Black with Jack Skellington Character | Sherpa Lined Hooded Loungewear with Pockets for Men and Women**Disney**$52.18**4.7★233 rev](https://www.amazon.com/dp/B0DFLZ5NF7) [4**Disney Womens Long Sleeve Jersey Oversized Skellington (Black Medium)**Disney**$44.44**4.8★47 rev](https://www.amazon.com/dp/B0DBW2BYDG) [5**Opeybews Nightmare Before Christmas Jack Sally Novelty Hoodie 3D Print Sweatshirts (M Grey)**Opeybews**$30.30**4.4★159 rev](https://www.amazon.com/dp/B0CN5K5FDB)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Disney The Nightmare Before Christmas NBC Hoodie Mens Jack Sweatshirt (Medium)**Mad Engine**$14.91**12 rev9mo ago](https://www.amazon.com/dp/B0FCH1TBH4) [**Loungefly Nightmare Before Christmas Zero Hearts Hoodie 3X**Loungefly**$65.71**10 rev1y ago](https://www.amazon.com/dp/B0D71ZL9DK) [**My Sky Adult Sweatshirts Xmas Hoodie Before Christmas 3D Print Sweater for Women Men Pink**My Sky**$28.97**28 rev1y ago](https://www.amazon.com/dp/B0DK6GHKKF) [**Disney The Nightmare Before Christmas Adults Wearable Blanket Hoodie | Black NMBC Zip Hooded Fleece with Jack Character Print**Disney**$48.77**102 rev1y ago](https://www.amazon.com/dp/B0DG36SCP9) [**Disney The Nightmare Before Christmas Unisex Wearable Blanket Hoodie | Adults Striped Pullover in Black with Jack Skellington Character | Sherpa Lined Hooded Loungewear with Pockets for Men and Women**Disney**$52.18**233 rev1y ago](https://www.amazon.com/dp/B0DFLZ5NF7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**FJunHappy Unisex Jack Sally Hoodies Christmas Sweatshirts Halloween Cosplay Costume Casual Printed Coat Tops M**FJunHappy**$29.60**4.5★**▲ 369%**](https://www.amazon.com/dp/B091YBJKSB) [**FJunHappy Unisex Jack Sally Hoodies Christmas Sweatshirts Halloween Cosplay Costume Casual Printed Coat Tops L**FJunHappy**$28.06**4.5★**▲ 326%**](https://www.amazon.com/dp/B08S43MZ2T) [**mlsjdger Unisex Nightmare Before Christmas Jack & Sally Novelty Hoodie 3D Print Sweatshirts Hoodie for Adult**mlsjdger**$30.26**4.1★**▲ 311%**](https://www.amazon.com/dp/B08LGRXWPN) [**My Sky Adult Sweatshirts Xmas Hoodie Before Christmas 3D Print Sweater for Women Men Pink**My Sky**$28.97**4.4★**▲ 308%**](https://www.amazon.com/dp/B0DK6GHKKF) [**mlsjdger Unisex Nightmare Before Christmas Jack & Sally Novelty Hoodie 3D Print Sweatshirts Hoodie for Adult**mlsjdger**$30.00**4.2★**▲ 301%**](https://www.amazon.com/dp/B08LG7D8J5)
**~~View all trending →~~**
## **What buyers say about nightmare before christmas hoodie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Warmth**27%
*“Soft and warm”*
**Comfort-Overall**14%
*“Comfortable”*
**Size-Overall**13%
*“Good fit”*
**Soft Feel**10%
*“So soft”*
**Quality-Overall**7%
*“its well made”*
**Gifting Purpose**5%
*“Perfect gift idea”*
**Value For Money**3%
*“The price is fair”*
**Design-Overall**3%
*“cooler design”*
**Color**2%
*“Very colorful”*
**Ease Of Use**1%
*“was totally worth it he uses it all the time”*
### **What buyers complain about **
**Size-Overall**15%
*“This particular one, the one with the skulls, was small”*
**Thickness**9%
*“Could be a little thicker”*
**Durability**8%
*“The only thing is the pom-poms tore off after the third wear”*
**Quality-Overall**8%
*“Poor Quality Control”*
**Smell**3%
*“Small and Smelly”*
**Advertised Vs Actual Product**3%
*“No completely as described”*
**Warmth**3%
*“Its not going to keep you warm at all”*
**Length**3%
*“It was way too long”*
**Stitch/Finish/Polish**3%
*“the stitching is poor”*
**Shrinkage Resistance**3%
*“yet still shrunk A LOT”*
### **Top return reasons **
**Size-Overall**41%
**Material Quality**15%
**Thin**6%
**Length**6%
**Advertised Vs Actual Product**5%
**Quality-Overall**4%
**Color**3%
**Stitch/Finish/Polish**2%
**Chest Fit**1%
**Neck Fit**1%
## **Common questions**
- **Is nightmare before christmas hoodie profitable to sell on Amazon United States?**
- The niche generates $23K/yr across 68 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -42.9%. Flapen's verdict: Skip it (43/100).
- **How competitive is the nightmare before christmas hoodie niche?**
- 18 brands and 28 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in nightmare before christmas hoodie?**
- Top complaints mined from reviews: Size-Overall, Thickness, Durability. The return rate is 2.0%.
- **When does demand for nightmare before christmas hoodie peak?**
- Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 23.9× the quietest.
- **What does it cost to enter the nightmare before christmas hoodie niche?**
- Listings span $9.33–$65.71; the average listing price is $32.24 (sweet spot $15–$100). The average incumbent carries 651 reviews — the moat a new listing must climb.
## **Related niches in Clothing, Shoes & Jewelry**
- 72 [**first communion gifts for boys**](https://flapen.com/research/us/clothing-shoes-jewelry/first-communion-gifts-for-boys)$398K/yr+223.5%**Worth a look**- 72 [**fifa world cup 2026 tshirt**](https://flapen.com/research/us/clothing-shoes-jewelry/fifa-world-cup-2026-tshirt)$177K/yr>1,000%**Worth a look**- 72 [**american flag hat**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-hat)$764K/yr+428.8%**Worth a look**- 72 [**white socks men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-socks-men)$3.0M/yr+13.3%**Launch it**- 72 [**american flag overalls**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-overalls)$662K/yr>1,000%**Worth a look**- 73 [**white ankle socks for men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-ankle-socks-for-men)$448K/yr+88.3%**Worth a look**[**All Clothing, Shoes & Jewelry niches **](https://flapen.com/research/us/clothing-shoes-jewelry)