---
title: "New York Sweatshirt — $48K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/new-york-sweatshirt"
last_updated: "2026-08-06T05:05:15.259Z"
locale: en
meta:
description: "Niche score 46/100 · $48K/yr market · 257K searches/yr · $26.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $48K/yr market · 257K searches/yr · $26.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "New York Sweatshirt — $48K/yr Amazon US Niche (2026) - Flapen"
---
# **new york sweatshirt**
**Skip it**
High returns (11.7%) — this niche doesn't clear our bar today.
Market size 12Growth 4Conversion 9Competition 89Returns 1Price range 87Avg price 95Brand share 85Review moat 66Quality gap 82
**Avg price**
**Incredible****$26.13**
avg listing price — sweet spot $15–$100
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Price range**
**Great****$11.10–$48.83**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****50%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****847.6**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$48K**
$48K/yr · 257K searches
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-42.1%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****11.7%**
return rate — above 5% kills the launch gate
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, new york sweatshirt is a $48K/yr Amazon United States market (257K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **new york sweatshirt market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$33K–$39K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#6,948**
- **Page quality**
- **0%**
- **Prime**
- **87%**
- **Sponsored**
- **63%**
- **Out of stock**
- **17.3%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**35 **▼falling
**Sellers**
**38**
**Top-5 brand share**
**50%**
Top 20: 91%
**Top-5 click share**
**26%**
Top 20: 57%
**Open market**
**44%**
- LOMON17% - ORANDESIGNE12% - Hilinker9% - Remidoo7% - Verdusa6% - Langwyqu6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -42.1% search growth over the last 90 days.
12K8KSpike '24Holiday '24Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 4.7×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/new-york-sweatshirt/trend)
## **Top new york sweatshirt search terms**
- **new york sweatshirt**54K/yr-34.5%0.2% conv. - **new york hoodie**46K/yr-36.8%0.4% conv. - **new york sweatshirt women**40K/yr-59.2%0.3% conv. - **new york sweater**15K/yr-35.7%0.2% conv. - **new york hoodie women**14K/yr-44.0%0.4% conv. - **nyc hoodie**9K/yr-25.2%0.3% conv. - **nyc sweatshirt**10K/yr-47.3%0.4% conv. - **new york crewneck sweatshirt**5K/yr-26.8%0.2% conv. - **i love ny hoodie**7K/yr-45.8%0.4% conv. - **new york sweatshirt men**7K/yr-53.2%0.4% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/new-york-sweatshirt/search-terms)
## **Top new york sweatshirt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$9694%$2K6%$3K8%$4K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LOMON Crewneck Sweatshirt for Women Casual Oversized Pullover Graphic Long Sleeve Fleece Tops SweaterBlack-New York XL**LOMON**$26.81**4.6★435 rev](https://www.amazon.com/dp/B0D8HX8PRJ) [2**Verdusa Womens Letter Print Crewneck Sweatshirts Streetwear Casual Loose Pullover Tops Grey New York Medium**Verdusa**$23.25**2.7★19 rev](https://www.amazon.com/dp/B0FHJKZ6CG) [3**Hilinker Womens Graphic Hoodies Drawstring Long Sleeve Sweatshirt with Pocket Pullover Gray New York B Small**Hilinker**$27.76**4.1★238 rev](https://www.amazon.com/dp/B0DL4NQ9SM) [4**Remidoo Womens Off The Shoulder Sweatshirt Drop Shoulder Oversized Long Sleeve Pullover Top Grey Medium**Remidoo**$29.05**4.4★507 rev](https://www.amazon.com/dp/B0DJW4CDMH) [5**Pairxily New York Graphic Zip Up Hoodies for Women Full Zip Hoodie Letter Jackets College Zipper Sweatshirts with Pockets(Navy Blue M)**Pairxily**$27.17**4.4★72 rev](https://www.amazon.com/dp/B0DG8KRSMK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dressmine New York Sweatshirt for Women Casual Long Sleeve Cute Graphic Hoodies Fall Fashion Shirts Crewneck Pullover Black Large**Dressmine**$23.44**2,863 rev9mo ago](https://www.amazon.com/dp/B0FRM3PJDB) [**HDQHDQ Womens Cute Graphic Hoodies Drawstring Long Sleeve Pullover Sweatshirt with Pocket Fall Outfits Grey New York Large**HDQHDQ**$18.52**3 rev10mo ago](https://www.amazon.com/dp/B0FPG8B7VC) [**HDQHDQ Womens Cute Graphic Hoodies Drawstring Long Sleeve Pullover Sweatshirt with Pocket Fall Outfits Grey New York X-Large**HDQHDQ**$18.82**1 rev10mo ago](https://www.amazon.com/dp/B0FPG89QDW) [**HDQHDQ Womens New York Graphic Sweatshirts Cute Crewneck Sweatshirt Casual Long Sleeve Pullover Tops Burgundy New York Small**HDQHDQ**$19.97**7 rev11mo ago](https://www.amazon.com/dp/B0FJMB7FWW) [**Verdusa Womens Letter Print Crewneck Sweatshirts Streetwear Casual Loose Pullover Tops Grey New York Medium**Verdusa**$23.25**19 rev12mo ago](https://www.amazon.com/dp/B0FHJKZ6CG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Vdnerjg Womens New York Letter Print Sweatshirt Crewneck Long Sleeve Casual Loose Fit Pullover Shirts Khaki**Vdnerjg**$29.85**4.2★**▲ 92%**](https://www.amazon.com/dp/B095JSTNDP) [**HDQHDQ Womens New York Graphic Sweatshirts Cute Crewneck Sweatshirt Casual Long Sleeve Pullover Tops Burgundy New York Small**HDQHDQ**$19.97**3.4★**▲ 88%**](https://www.amazon.com/dp/B0FJMB7FWW) [**LOMON Oversized Sweatshirt for Women Crewneck Fleece Long Sleeve Graphic Pullover Sweater College SweatshirtsDark Charcoal Gray-New York L**LOMON**$27.14**4.6★**▲ 69%**](https://www.amazon.com/dp/B0D8HW6SBR) [**ORANDESIGNE Oversized Graphic Sweatshirt for Women Long Sleeve Crewneck Pullover Casual Fall Hoodie Tops 2026 New York Light Grey Medium**ORANDESIGNE**$23.71**4.5★**▲ 57%**](https://www.amazon.com/dp/B0D1TJGDZ5) [**CUSTOMI New York Adult Unisex Crewneck Sweatshirt Navy L**CUSTOMI**$34.97**3.4★**▲ 53%**](https://www.amazon.com/dp/B0DJDS3FYL)
**~~View all trending →~~**
## **What buyers say about new york sweatshirt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“Very well made”*
**Comfort-Overall**16%
*“Comfy and warm”*
**Size-Overall**14%
*“Fits great”*
**Soft Feel**10%
*“Soft and comfortable”*
**Weight Light**7%
*“Nice light long sleeve shirt”*
**Gifting Purpose**7%
*“It was a gift”*
**Color**6%
*“I love the color”*
**Thickness**4%
*“Nice super thick warm sweatshirt”*
**Warmth**3%
*“Super warm and cozy and great quality too”*
**Washability**3%
*“This is true to size and washes well”*
### **What buyers complain about **
**Size-Overall**28%
*“That this always comes in different sizes”*
**Quality-Overall**12%
*“Cheap cheap cheap”*
**Advertised Vs Actual Product**12%
*“20" crop, so not so revealing”*
**Material Quality**11%
*“Cheap material and ugly”*
**Thickness**10%
*“I think air is thicker”*
**Pilling/Linting**6%
*“Starting piling really bad after one or two washes”*
**Comfort-Overall**3%
*“Not snuggly at all, not comfortable”*
**Shape/Style**2%
*“lose its shape”*
**Machine Wash Suitability**1%
*“so not sure yet how it will hold up long term in the wash”*
**Color**1%
*“Color bled a bit”*
### **Top return reasons **
**Size-Overall**48%
**Material Quality**11%
**Quality-Overall**5%
**Waist Fit**4%
**Chest Fit**4%
**Sleeve Fit**4%
**Advertised Vs Actual Product**4%
**Thin**4%
**Color**2%
**Length**2%
## **Common questions**
- **Is new york sweatshirt profitable to sell on Amazon United States?**
- The niche generates $48K/yr across 92 tracked products. 0 of 15 products launched in the last 360 days are still selling. 90-day search growth is -42.1%. Flapen's verdict: Skip it (46/100).
- **How competitive is the new york sweatshirt niche?**
- 35 brands and 38 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 50% of demand.
- **What do buyers complain about in new york sweatshirt?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 11.7% — above our launch gate.
- **When does demand for new york sweatshirt peak?**
- Demand peaks in Nov–Dec; the busiest month runs 4.7× the quietest.
- **What does it cost to enter the new york sweatshirt niche?**
- Listings span $11.10–$48.83; the average listing price is $26.13 (sweet spot $15–$100). The average incumbent carries 848 reviews — the moat a new listing must climb.
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