---
title: "Navy Blue Bow Ties for Men — $64K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/navy-blue-bow-ties-for-men"
last_updated: "2026-08-07T19:56:07.593Z"
locale: en
meta:
description: "Niche score 48/100 · $64K/yr market · 112K searches/yr · $11.76 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $64K/yr market · 112K searches/yr · $11.76 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Navy Blue Bow Ties for Men — $64K/yr Amazon US Niche (2026) - Flapen"
---
# **navy blue bow ties for men**
**Skip it**
High returns (7.9%) — this niche doesn't clear our bar today.
Market size 16Growth 73Conversion 57Competition 79Returns 15Price range 66Avg price 48Brand share 54Review moat 42Quality gap 24
**Competition**
**Great****36%**
top-5 click share — an open shelf
**Growth**
**Good****+57.4%**
90-day search growth — must beat 0% to launch
**Price range**
**Good****$4.40–$35.40**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.9%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****$11.76**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****2,326.53**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$64K**
$64K/yr · 112K searches
**Returns**
**Bad****7.9%**
return rate — above 5% kills the launch gate
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, navy blue bow ties for men is a $64K/yr Amazon United States market (112K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Apr–May–Sep–Oct. Verdict: Skip it — 48/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **navy blue bow ties for men market data**
- **Units sold / yr**
- **10K–13K**
- avg 250–500/product
- **Revenue / yr**
- **$118K–$147K**
- units × avg price
- **Conversion rate**
- **4.9%**
- **Avg BSR**
- **#333**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **59 months**
- **Avg seller age**
- **204 days**
## **Competition & brand share**
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.
**Brands**
**19 **▲rising
**Sellers**
**22**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**36%**
Top 20: 81%
**Open market**
**22%**
- JEMYGINS19% - Bow Tie House17% - HISDERN16% - GUSLESON13% - Branduce8% - WOXVM5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +57.4% search growth over the last 90 days.
5K3KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Sep, Oct · busiest ÷ quietest = 3.8×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/navy-blue-bow-ties-for-men/trend)
## **Top navy blue bow ties for men search terms**
- **navy blue bow tie**39K/yr+83.9%7.7% conv. - **navy blue bow ties for men**20K/yr+28.7%8.0% conv. - **navy bow tie**19K/yr+33.8%8.7% conv. - **dark blue bow tie**9K/yr+55.6%7.2% conv. - **navy blue bowtie**8K/yr+62.5%8.1% conv. - **navy bow ties for men**8K/yr+75.0%10.2% conv. - **navy bowtie**5K/yr+56.6%7.5% conv. - **navy blue bowtie for men**3K/yr+60.9%8.9% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/navy-blue-bow-ties-for-men/search-terms)
## **Top navy blue bow ties for men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$4K9%$6K12%$8K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**JEMYGINS Navy Blue Pre-tied Bow Tie Adjustable Bowtie for Men(14)**JEMYGINS**$7.95**4.7★3,512 rev](https://www.amazon.com/dp/B0C4P1464G) [2**Bow Tie House Bow Ties for Men Cute Navy Blue Boys Bow Tie Expands Our Color Line - Light Sky Deep Natural Blue Bowties Men and Electric Navy Royal Blue Clip on Bow Tie in shop (Large Navy Blue)**Bow Tie House**$17.47**4.7★9,744 rev](https://www.amazon.com/dp/B06XDNPQ2K) [3**Bow Tie House Mens Classic Pre-Tied Bow Tie Formal Solid Tuxedo (Large Navy Blue)**Bow Tie House**$14.95**4.7★3,120 rev](https://www.amazon.com/dp/B084WX1ZN2) [4**Branduce Mens Navy Blue Bow Tie and Pocket Square Set for Wedding Silk Pre-tied Adjustable Solid Bowtie Handkerchief (BB01-06)**Branduce**$8.82**4.7★1,756 rev](https://www.amazon.com/dp/B0B21QJ2GN) [5**HISDERN Bow Ties for Men Navy Bow Tie Pretied Bowtie Set Navy Blue Paisley Tuxedo Classic Formal Bowties and Pocket Square Cufflinks for Party**HISDERN**$9.68**4.6★750 rev](https://www.amazon.com/dp/B082F531DN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**GUSLESON Navy Blue Vest for men Paisley Suit Vest Tie and Bow Tie Set Silk Tuxedo Waistcoat Necktie and Pocket Square Lapel Pin Set for Wedding (0815-03-XL)**GUSLESON**$29.00**259 rev1y ago](https://www.amazon.com/dp/B0FCSJFPMP) [**JEMYGINS Pre-tied Navy Blue Bow Tie and Pocket Square Cufflinks Lapel Pin Sets for Men Wedding Party(7)**JEMYGINS**$10.00**435 rev1y ago](https://www.amazon.com/dp/B0DWL4HV3H) [**Branduce Navy Blue Bow Tie for Men Pre-tied Adjustable Silk Blend Bowties for Wedding Party (BB05-37)**Branduce**$7.90**1,460 rev2y ago](https://www.amazon.com/dp/B0CZHX7VR2) [**WOXVM Mens Bow Ties Solid Color Pre-Tied Bow Tie Satin Formal Tuxedo Bowtie Adjustable Neck Bowtie for Men Wedding Party (Navy Blue)**WOXVM**$4.40**653 rev2y ago](https://www.amazon.com/dp/B0CLF1MT21) [**GUSLESON Mens Paisley Bow Tie Pocket Square Set for Wedding Pre-Tied Silk Navy Blue Bowties Handkerchief Cufflinks for Party (0497-29)**GUSLESON**$9.86**1,909 rev2y ago](https://www.amazon.com/dp/B0CDKM462W)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**GUSLESON Plain Bow Ties For Men Navy Blue Pre-tied Bowtie and Pocket Square Cufflink Sets (0577-03)**GUSLESON**$8.80**4.7★**▲ 119%**](https://www.amazon.com/dp/B07SSZ99L9) [**GUSLESON Navy Blue Vest for men Paisley Suit Vest Tie and Bow Tie Set Silk Tuxedo Waistcoat Necktie and Pocket Square Lapel Pin Set for Wedding (0815-03-XL)**GUSLESON**$29.00**4.6★**▲ 110%**](https://www.amazon.com/dp/B0FCSJFPMP) [**Bow Tie House Mens Classic Pre-Tied Bow Tie Formal Solid Tuxedo (Large Denim)**Bow Tie House**$17.37**4.7★**▲ 103%**](https://www.amazon.com/dp/B071V5ZL64) [**Adam Young Mens Navy Blue Bow Tie with Handkerchief Set Pre-Tied Style Formal Satin Classic Bowtie for Tuxedo Faux Silk (Large Navy Blue)**Adam Young**$8.65**4.5★**▲ 100%**](https://www.amazon.com/dp/B09Z68NJZQ) [**DEOBOX Suspenders for Boys and Bow Tie Set Navy Blue for Wedding Adjustable 24**DEOBOX**$12.75**4.6★**▲ 97%**](https://www.amazon.com/dp/B0823854NF)
**~~View all trending →~~**
## **What buyers say about navy blue bow ties for men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**34%
*“Good quality bow tie”*
**Size-Overall**14%
*“The suspenders and tie or adjustable so they fit well”*
**Color**13%
*“The color is accurate”*
**Value For Money**7%
*“This Bow Tie was a great value”*
**Material Quality**6%
*“The color and material is great”*
**Adjustability/Rotatability/Reclining**5%
*“It is adjustable”*
**Design-Overall**4%
*“The product is well designed and perfect fit”*
**Advertised Vs Actual Product**4%
*“Exactly as advertised”*
**Ease Of Use**4%
*“Easy to fasten”*
**Pockets/Compartments**3%
*“This tie and pocket square are both good quality and great looking”*
### **What buyers complain about **
**Size-Overall**30%
*“didn't fit right”*
**Pockets/Compartments**20%
*“The pocket square looked a little cheap sewing/fabric”*
**Durability**15%
*“Broke already”*
**Advertised Vs Actual Product**10%
*“Not as promised”*
**Quality-Overall**8%
*“The build quality is kind of cheap in some aspects”*
**Neck Fit**5%
*“One limitation: this will barely fit 22-inch neck”*
### **Top return reasons **
**Color**46%
**Size-Overall**23%
**Advertised Vs Actual Product**5%
**Material Quality**4%
**Length**4%
**Neck Fit**3%
**Value For Money**3%
**Quality-Overall**2%
**Knot/Thread Quality**2%
**Shape/Style**1%
## **Common questions**
- **Is navy blue bow ties for men profitable to sell on Amazon United States?**
- The niche generates $64K/yr across 43 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +57.4%. Flapen's verdict: Skip it (48/100).
- **How competitive is the navy blue bow ties for men niche?**
- 19 brands and 22 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 73% of demand.
- **What do buyers complain about in navy blue bow ties for men?**
- Top complaints mined from reviews: Size-Overall, Pockets/Compartments, Durability. The return rate is 7.9% — above our launch gate.
- **When does demand for navy blue bow ties for men peak?**
- Demand peaks in Apr–May–Sep–Oct; the busiest month runs 3.8× the quietest.
- **What does it cost to enter the navy blue bow ties for men niche?**
- Listings span $4.40–$35.40; the average listing price is $11.76 (sweet spot $15–$100). The average incumbent carries 2,327 reviews — the moat a new listing must climb.
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