---
title: "Search terms — name necklace personalized - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/name-necklace-personalized/search-terms"
last_updated: "2026-08-12T03:26:09.471Z"
locale: en
meta:
  description: "Niche score 50/100 · $536K/yr market · 3.2M searches/yr · $20.73 avg price. Weak search conversion (0.8%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $536K/yr market · 3.2M searches/yr · $20.73 avg price. Weak search conversion (0.8%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — name necklace personalized - Flapen"
---

# **name necklace personalized**

**Worth a look**

Shows a sweet-spot price point ($20.73 avg), but weak search conversion (0.8%) keeps it on the watch list.

Market size 61Growth 23Conversion 10Competition 44Returns 76Price range 84Avg price 89Brand share 74Review moat 42Quality gap 37

**Avg price**

**Great****$20.73**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.08–$53.30**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****2.0%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****60%**

top-5 brand share — brands hold most of the demand

**Market size**

**Good****$536K**

$536K/yr · 3.2M searches

**Competition**

**Okay****59%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****2,328.86**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-3.2%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

## Search terms